Flavored Water Market Size Exceeds 13 Billion

Rhea-AI Summary

Golden Grail Technology (OTC: GOGY) has entered the flavored water market with its product Trevi Essence Water, designed to cater to the rising consumer demand for healthier hydration options. According to a report by Grand View Research, the flavored water market was valued at USD 13.50 billion in 2020, with a projected CAGR of 10.3% from 2021 to 2028. Trevi offers four flavors made from just two ingredients: water and natural fruit flavor. The company aims to broaden accessibility to all demographics through strategic marketing and partnerships.

Positive

• Entry into a booming flavored water market projected to grow at a CAGR of 10.3%.
• Trevi Essence Water offers a clean-label, healthier hydration option with superior flavor.
• Plans for strategic partnerships and e-commerce initiatives to boost market presence.

Negative

• None.

WESTON, Fla., Dec. 9, 2021 /PRNewswire/ -- Golden Grail Tech (OTC: GOGY)  – A report from Grand View Research said that the global flavored water market size was valued at USD 13.50 billion in 2020 and is expected to witness a compound annual growth rate (CAGR) of 10.3% from 2021 to 2028.  The report said: "Consumers, especially millennials and Gen Z are spending more on flavored water."

Golden Grail has entered into the growing category of fruit-essence water with Trevi.

The market witnessed rapid growth during the COVID-19 pandemic due to the increased focus on health concerns, which augmented the demand for flavored hydration products. Natural flavor waters are gaining traction due to their health benefits and refreshing tastes.

"Fruit-Infused water is gaining widespread recognition as a more healthy and delicious way of staying hydrated. Now, Golden Grail has a superior option in that space, with a true clean-label, proprietary formulas and a state-of-the-art manufacturing process. We are getting frequent emails from consumers who love Trevi, over HINT. We will be testing additional flavors, introducing strategic partnerships, including a non-for-profit mission, e-commerce with a subscription platform, offering a better tasting product and very focused on gaining untapped market share. We are extremely excited about the growth potential of Trevi in this booming category." said Steven Hoffman, CEO, Golden Grail.

"Golden Grail has entered into the growing category of fruit-essence water with Trevi. Our marketing strategy will be 'healthy hydration options should be available to everyone', of all economic points and to a diversity of race and gender. Golden Grail evaluated where most fruit-infused brands are being marketed and found them targeting mostly an educated, affluent demographic. Trevi will be executing sales and marketing strategies to make Trevi available to all people," said Erin Heit, Marketing Consultant for Golden Grail.

Trevi Essence Water has been carefully crafted with a superior flavor that stays TRUE TO THE FRUIT, with only two ingredients WATER & NATURAL FRUIT FLAVOR. It comes in 4 delicious flavors Mango Orange, Coconut Lime, Peach and Grapefruit. Our proprietary formulas and state-of-the-art manufacturing process result in a finished product with more flavor and aroma.

About Golden Grail
Golden Grail Technology (OTC: GOGY) is an evolving company with a strategic mission to advance a beverage portfolio comprised of already proven Ready-To-Drink brands. The Company identifies and acquires brands within emerging beverage categories that need fiscally responsible new management.  The Company then utilizes technology by applying their expertise, techniques and processes for the betterment of the economics of the Company and the advancement of the marketing and distribution of the beverages. The Companies recognizable portfolio of healthy functional beverages combined with industrious financial responsibility make Golden Grail a unique entity in the beverage industry.

For more information on Golden Grail, visit www.GoldenGrailBeverages.com.

Forward-Looking Statements:

This press release includes forward-looking statements concerning the future performance of our business, its operations and its financial performance and condition, and also includes selected operating results presented without the context of accompanying financial results. These forward-looking statements include, among others, statements with respect to our objectives and strategies to achieve those objectives, as well as statements with respect to our beliefs, plans, expectations, anticipations, estimates or intentions. These forward-looking statements are based on our current expectations. We caution that all forward-looking information is inherently uncertain and actual results may differ materially from the assumptions, estimates or expectations reflected or contained in the forward-looking information, and that actual future performance will be affected by a number of factors, including economic conditions, technological change, regulatory change and competitive factors, many of which are beyond our control. Therefore, future events and results may vary significantly from what we currently foresee. We are under no obligation (and we expressly disclaim any such obligation) to update or alter the forward-looking statements whether as a result of new information, future events or otherwise.

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SOURCE Golden Grail Technology

FAQ

What is Golden Grail Technology's new product Trevi Essence Water?

Trevi Essence Water is a flavored water brand offering a clean-label, healthier beverage option made from water and natural fruit flavors.

What market is Golden Grail Technology targeting with Trevi Essence Water?

Golden Grail Technology is targeting the flavored water market, which was valued at USD 13.50 billion in 2020 and is expected to grow significantly.

What is the expected growth rate for the flavored water market?

The flavored water market is expected to witness a compound annual growth rate (CAGR) of 10.3% from 2021 to 2028.

What flavors does Trevi Essence Water offer?

Trevi Essence Water is available in four flavors: Mango Orange, Coconut Lime, Peach, and Grapefruit.

What strategies is Golden Grail Technology using to market Trevi?

The company plans to implement sales and marketing strategies targeting a diverse demographic while ensuring that healthy hydration options are accessible to all.