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Genuine Marketing Group Inc. (OTC: GMGZ) adds Carbon Intensity scoring to its ZPTAG™ Platform, Revolutionizing Product Origin

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Genuine Marketing Group (OTC: GMGZ) has enhanced its ZPTAG™ technology platform by adding carbon intensity scoring capabilities. The platform, which leverages IBM Blockchain technology, now helps farmers and stakeholders access Carbon Credit programs while complying with FDA Food Safety Modernization Act requirements.

The company plans to launch a multi-farm pilot in Q1 2025, followed by formal onboarding of farmers, processors, and manufacturers. GMGZ will also continue its $15 Million fundraising initiative in Q1 2025 to support hardware installation at manufacturing facilities and service centers.

ZPTAG™ combines smartphone app functionality with blockchain technology to authenticate products at point of purchase, providing transparency and environmental accountability for consumers while helping brands meet sustainability targets.

Genuine Marketing Group (OTC: GMGZ) ha migliorato la sua piattaforma tecnologica ZPTAG™ aggiungendo la funzionalità di valutazione dell'intensità carbonica. La piattaforma, che sfrutta la tecnologia IBM Blockchain, ora aiuta agricoltori e parti interessate ad accedere ai programmi di Credito di Carbonio, rispettando al contempo i requisiti del Food Safety Modernization Act della FDA.

L'azienda prevede di avviare un progetto pilota multi-farm nel primo trimestre del 2025, seguito dall'inserimento formale di agricoltori, trasformatori e produttori. GMGZ continuerà anche la sua iniziativa di raccolta fondi da 15 milioni di dollari nel primo trimestre del 2025 per supportare l'installazione di hardware presso gli stabilimenti di produzione e i centri di servizio.

ZPTAG™ combina la funzionalità di app per smartphone con la tecnologia blockchain per autentificare i prodotti al momento dell'acquisto, offrendo trasparenza e responsabilità ambientale ai consumatori mentre supporta i marchi nel raggiungimento degli obiettivi di sostenibilità.

Genuine Marketing Group (OTC: GMGZ) ha mejorado su plataforma tecnológica ZPTAG™ al agregar capacidades de puntuación de intensidad de carbono. La plataforma, que aprovecha la tecnología IBM Blockchain, ahora ayuda a agricultores y partes interesadas a acceder a programas de Créditos de Carbono, cumpliendo al mismo tiempo con los requisitos de la Ley de Modernización de la Seguridad Alimentaria de la FDA.

La empresa planea lanzar un piloto multigranja en el primer trimestre de 2025, seguido por la incorporación formal de agricultores, procesadores y fabricantes. GMGZ también continuará su iniciativa de recaudación de fondos de 15 millones de dólares en el primer trimestre de 2025 para apoyar la instalación de hardware en instalaciones de fabricación y centros de servicio.

ZPTAG™ combina la funcionalidad de aplicaciones para smartphones con tecnología blockchain para autenticar productos en el punto de compra, proporcionando transparencia y responsabilidad ambiental para los consumidores mientras ayuda a las marcas a cumplir con los objetivos de sostenibilidad.

진정한 마케팅 그룹(Genuine Marketing Group, OTC: GMGZ)이 ZPTAG™ 기술 플랫폼에 탄소 집중도 점수 기능을 추가하여 향상시켰습니다. 이 플랫폼은 IBM 블록체인 기술을 활용하여 농민과 이해관계자가 FDA 식품 안전 현대화 법(Food Safety Modernization Act) 요건을 준수하면서 탄소 신용 프로그램에 접근할 수 있도록 도와줍니다.

회사는 2025년 1분기에 멀티 농장 파일럿을 시작할 계획이며, 그 후 농민, 가공업체 및 제조업체의 공식 온보딩을 진행할 것입니다. GMGZ는 또한 2025년 1분기에 하드웨어 설치를 지원하기 위한 1500만 달러 모금 사업을 계속 진행할 것입니다.

ZPTAG™는 스마트폰 앱 기능과 블록체인 기술을 결합하여 구매 시점에서 제품을 인증하고, 소비자에게 투명성과 환경 책임을 제공하며, 브랜드가 지속 가능성 목표를 달성하는 데 도움을 줍니다.

Genuine Marketing Group (OTC: GMGZ) a amélioré sa plateforme technologique ZPTAG™ en ajoutant des capacités de score d'intensité carbone. La plateforme, qui utilise la technologie Blockchain d'IBM, aide désormais les agriculteurs et les parties prenantes à accéder aux programmes de crédits carbone tout en respectant les exigences de la loi FDA sur la modernisation de la sécurité alimentaire.

L'entreprise prévoit de lancer un pilote multi-exploitation au premier trimestre 2025, suivi de l'intégration formelle des agriculteurs, des transformateurs et des fabricants. GMGZ continuera également son initiative de levée de fonds de 15 millions de dollars au premier trimestre 2025 pour soutenir l'installation de matériel dans les installations de fabrication et les centres de services.

ZPTAG™ combine les fonctionnalités des applications pour smartphones avec la technologie blockchain pour authentifier les produits au point d'achat, offrant transparence et responsabilité environnementale aux consommateurs tout en aidant les marques à atteindre leurs objectifs de durabilité.

Genuine Marketing Group (OTC: GMGZ) hat seine ZPTAG™-Technologieplattform um Funktionen zur Bewertung der Kohlenstoffintensität erweitert. Die Plattform, die auf IBM Blockchain-Technologie zurückgreift, hilft Landwirten und Interessengruppen jetzt, Zugang zu Kohlenstoffkreditprogrammen zu erhalten und gleichzeitig die Anforderungen des FDA Food Safety Modernization Act zu erfüllen.

Das Unternehmen plant, im ersten Quartal 2025 ein Pilotprojekt in mehreren Bauernhöfen zu starten, gefolgt von der offiziellen Einarbeitung von Landwirten, Verarbeitern und Herstellern. GMGZ wird auch seine 15 Millionen Dollar Fundraising Initiative im ersten Quartal 2025 fortsetzen, um die Hardwareinstallation in Produktionsstätten und Servicezentren zu unterstützen.

ZPTAG™ kombiniert die Funktionalität von Smartphone-Apps mit Blockchain-Technologie, um Produkte an der Verkaufsstelle zu authentifizieren und Transparenz sowie Umweltverantwortung für Verbraucher zu schaffen, während es Marken hilft, Nachhaltigkeitsziele zu erreichen.

Positive
  • Integration of carbon intensity scoring adds new revenue potential through Carbon Credit programs
  • Platform complies with FDA Food Safety Modernization Act (FSMA 204)
  • Planned $15 Million fundraising initiative for infrastructure expansion
  • Multi-farm pilot launch scheduled for Q1 2025
Negative
  • Significant capital expenditure required for hardware installation
  • Revenue generation dependent on successful pilot completion and customer onboarding

MINNEAPOLIS, Dec. 30, 2024 /PRNewswire/ -- Genuine Marketing Group Inc. (OTC: GMGZ) is pleased to announce continued enhancements to its ZPTAG™ technology by integrating carbon impact into its product authentication platform.

As industries increasingly prioritize eco-conscious operations, GMGZ ZPTAG™ technology now serves as a vital tool for bridging the gap between environmental accountability and consumer transparency.

ZPTAG™ development is a solution for the FDA Food Safety Modernization Act (FSMA 204 Regulation).

ZPTAG™ now captures carbon data to help farmers and other stakeholders realize various monetary benefits offered through industry Carbon Credit programs. The user-friendly ZPTAG™ platform and consumer app is built to leverage the immutability of the IBM Blockchain and convenience of multi-device interaction.

Driving a Greener Future

The integration of carbon data into ZPTAG™ technology demonstrates GMGZ's commitment to addressing critical food and environmental challenges.

By providing actionable data, the system helps brands not only meet sustainability targets but also communicate their efforts effectively to environmentally conscious consumers. This system empowers them to make informed, eco-friendly purchasing decisions.

"ZPTAG™ is more than just an authentication tool—it's a bridge to a sustainable future," said Charles Chastain. "We're empowering businesses and individuals alike to take responsibility for their environmental impact through transparency and innovation."

A multi-farm pilot will launch in Q1 of 2025 alongside additional ZPTAG™ supply chain stakeholder pilots. GMGZ intends to formally onboard Farmers, Processors, Manufacturers and other stakeholders as customers of the ZPTAG™ platform directly after pilot completion.

Furthermore, GMGZ has made significant progress with our investment efforts and will continue with the next phase of our $15 Million raise in Q1 of 2025 in support of hardware installation at manufacturing facilities, Support and Service Centers and other logistics needs.

Investors interested in GMGZ Direct Investment opportunities should contact:

Chuck Chastain, GMGZ CEO at chuck@genuinemarketinggroup.com

About Genuine Marketing Group Inc.:
Genuine Marketing Group Inc. or GMG is a retail and consumer focused marketing company that creates brand affinity and builds consumer confidence through its proprietary authentication system, ZPTAG™. Combining the user-friendly engagement of a smartphone app with the smart contracts of the IBM blockchain, ZPTAG™ authenticates products direct from the shopping aisle and at the point of purchase for the end user and consumer.
GMGZ presents a unique value proposition for its industry stakeholder customers as it provides compliance, verification and marketing through ZPTAG engagement with Consumers.

More information about Genuine Marketing Group Inc. can be found at https://genuinemarketinggroup.com/

Contact: Greg Needham
Email: greg@genuinemarketinggroup.com

This press release contains information that constitutes forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Any such forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from any future results described within the forward-looking statements. The forward-looking information provided herein represents the Company's estimates as of the date of the press release, and subsequent events and developments may cause the Company's estimates to change. The Company specifically disclaims any obligation to update the forward-looking information in the future. Therefore, this forward-looking information should not be relied upon as representing the Company's estimates of its future financial performance as of any date subsequent to the date of this press release.

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SOURCE Genuine Marketing Group Inc.

FAQ

What is the new feature added to GMGZ's ZPTAG™ platform?

GMGZ has added carbon intensity scoring to its ZPTAG™ platform, enabling farmers and stakeholders to access Carbon Credit programs while providing environmental transparency.

When will GMGZ launch its multi-farm pilot program?

GMGZ plans to launch its multi-farm pilot program in Q1 of 2025.

How much funding is GMGZ seeking to raise in Q1 2025?

GMGZ plans to continue with the next phase of its $15 Million fundraising initiative in Q1 2025.

What technology does GMGZ's ZPTAG™ platform use for authentication?

ZPTAG™ combines smartphone app functionality with IBM Blockchain technology for product authentication at the point of purchase.

How does GMGZ's ZPTAG™ platform comply with FDA regulations?

ZPTAG™ is developed as a solution for the FDA Food Safety Modernization Act (FSMA 204 Regulation), ensuring compliance with food safety requirements.

GENUINE MARKETING GROUP

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