Genuine Marketing Group Inc. (OTC: GMGZ) launches Carbon Intensity Pilot Program with Farmers and Cooperatives providing monetization models for land stewardship
Genuine Marketing Group (OTC: GMGZ) has announced the launch of its ZPTAG® Carbon Intensity Pilot program, set to begin April 14th, 2025, with participation from over a dozen farms and agribusinesses including Farmward Cooperative and Peterson Farms in the Midwest.
The pilot program will focus on data validation and user interface testing of the ZPTAG® platform's carbon footprint feature. The system integrates with IBM services, including generative AI and Watsonx, to provide:
- Soil health monitoring
- Water quality tracking
- Crop yield analysis
- Species diversity assessment
- Sustainability recommendations
Following the pilot's completion, GMGZ plans to formally onboard farmers, processors, manufacturers, and other stakeholders as ZPTAG® platform customers, aiming to drive topline revenue and customer acquisition throughout Q2 and 2025.
Genuine Marketing Group (OTC: GMGZ) ha annunciato il lancio del suo programma pilota ZPTAG® Carbon Intensity Pilot, che inizierà il 14 aprile 2025, con la partecipazione di oltre una dozzina di aziende agricole e agribusiness, tra cui Farmward Cooperative e Peterson Farms nel Midwest.
Il programma pilota si concentrerà sulla validazione dei dati e sul testing dell'interfaccia utente della funzionalità di impronta di carbonio della piattaforma ZPTAG®. Il sistema si integra con i servizi IBM, inclusi AI generativa e Watsonx, per fornire:
- Monitoraggio della salute del suolo
- Tracciamento della qualità dell'acqua
- Analisi del raccolto
- Valutazione della diversità delle specie
- Raccomandazioni per la sostenibilità
Al termine del pilota, GMGZ prevede di integrare formalmente agricoltori, trasformatori, produttori e altri soggetti interessati come clienti della piattaforma ZPTAG®, con l'obiettivo di aumentare il fatturato e l'acquisizione di clienti durante il secondo trimestre e il 2025.
Genuine Marketing Group (OTC: GMGZ) ha anunciado el lanzamiento de su programa piloto ZPTAG® Carbon Intensity Pilot, que comenzará el 14 de abril de 2025, con la participación de más de una docena de granjas y empresas agrícolas, incluyendo Farmward Cooperative y Peterson Farms en el Medio Oeste.
El programa piloto se centrará en la validación de datos y las pruebas de la interfaz de usuario de la función de huella de carbono de la plataforma ZPTAG®. El sistema se integra con los servicios de IBM, incluyendo IA generativa y Watsonx, para proporcionar:
- Monitoreo de la salud del suelo
- Seguimiento de la calidad del agua
- Análisis del rendimiento de los cultivos
- Evaluación de la diversidad de especies
- Recomendaciones de sostenibilidad
Tras la finalización del piloto, GMGZ planea incorporar formalmente a agricultores, procesadores, fabricantes y otros interesados como clientes de la plataforma ZPTAG®, con el objetivo de impulsar los ingresos y la adquisición de clientes durante el segundo trimestre y el 2025.
진정한 마케팅 그룹 (OTC: GMGZ)가 ZPTAG® 탄소 강도 파일럿 프로그램의 출범을 발표했습니다. 이 프로그램은 2025년 4월 14일에 시작되며, 중서부 지역의 Farmward Cooperative 및 Peterson Farms를 포함하여 10개 이상의 농장과 농업 비즈니스가 참여할 예정입니다.
파일럿 프로그램은 ZPTAG® 플랫폼의 탄소 발자국 기능에 대한 데이터 검증 및 사용자 인터페이스 테스트에 중점을 둡니다. 이 시스템은 생성 AI 및 Watsonx를 포함한 IBM 서비스와 통합되어:
- 토양 건강 모니터링
- 수질 추적
- 작물 수확량 분석
- 종 다양성 평가
- 지속 가능성 권장 사항
파일럿 완료 후 GMGZ는 농부, 가공업체, 제조업체 및 기타 이해관계자를 ZPTAG® 플랫폼 고객으로 공식적으로 온보딩할 계획이며, 2025년 2분기 동안 매출 증가 및 고객 확보를 목표로 하고 있습니다.
Genuine Marketing Group (OTC: GMGZ) a annoncé le lancement de son programme pilote ZPTAG® Carbon Intensity Pilot, qui débutera le 14 avril 2025, avec la participation de plus d'une douzaine de fermes et d'entreprises agricoles, y compris Farmward Cooperative et Peterson Farms dans le Midwest.
Le programme pilote se concentrera sur la validation des données et les tests de l'interface utilisateur de la fonctionnalité d'empreinte carbone de la plateforme ZPTAG®. Le système s'intègre aux services d'IBM, y compris l'IA générative et Watsonx, pour fournir :
- Suivi de la santé des sols
- Suivi de la qualité de l'eau
- Analyse des rendements des cultures
- Évaluation de la diversité des espèces
- Recommandations en matière de durabilité
À l'issue du pilote, GMGZ prévoit d'intégrer formellement les agriculteurs, les transformateurs, les fabricants et d'autres parties prenantes en tant que clients de la plateforme ZPTAG®, visant à augmenter le chiffre d'affaires et l'acquisition de clients tout au long du deuxième trimestre et de l'année 2025.
Genuine Marketing Group (OTC: GMGZ) hat den Start seines ZPTAG® Carbon Intensity Pilot Programms angekündigt, das am 14. April 2025 beginnen wird. Über ein Dutzend Farmen und Agrarunternehmen, darunter die Farmward Cooperative und Peterson Farms im Mittleren Westen, werden daran teilnehmen.
Das Pilotprogramm wird sich auf die Datenvalidierung und die Benutzeroberflächentests der CO2-Bilanzfunktion der ZPTAG®-Plattform konzentrieren. Das System integriert sich mit den IBM-Diensten, einschließlich generativer KI und Watsonx, um Folgendes bereitzustellen:
- Boden-Gesundheitsüberwachung
- Wasserqualitätsüberwachung
- Ertragsanalyse von Kulturen
- Bewertung der Artenvielfalt
- Empfehlungen zur Nachhaltigkeit
Nach Abschluss des Piloten plant GMGZ, Landwirte, Verarbeiter, Hersteller und andere Interessengruppen offiziell als Kunden der ZPTAG®-Plattform zu gewinnen, um den Umsatz und die Kundengewinnung im zweiten Quartal und im Jahr 2025 voranzutreiben.
- Launch of new revenue-generating ZPTAG platform with potential for customer acquisition
- Partnership with established agricultural businesses for pilot program
- Integration with IBM's advanced AI services
- Clear path to commercialization post-pilot phase
- No current revenue from the platform as it's in pilot phase
- Dependent on successful pilot completion for customer conversion
- Competition in agricultural technology space not addressed
Participants from various areas of agribusiness from Farmward Cooperative, Peterson Farms and others in the Midwest will be given early access to the full functionality of the carbon footprint feature to provide expert feedback and analysis of its data ingestion process and ease of use while providing suggestions for improvements and integration into existing systems.
More than just economic impact and monetization opportunities for farmers, the ZPTAG® Carbon Intensity and Carbon Footprint platform also provides intuitive advice and monitoring for soil health, water quality, crop yield, species diversity and a host of other sustainability suggestions. Via data input, API integration and utilization of the full suite of IBM services including generative AI and Watsonx, GMGZ and ZPTAG® will deliver unparalleled ecosystem impact and benefits to farmers and associated agribusinesses.
"Working directly with farmers who actually have their hands in the soil is the best way to provide for the industry and build a system that effectively applies technology to real world agriculture challenges," said GMGZ CEO, Chuck Chastain. "We see ZPTAG® as another tool for farmers and we intend to build our carbon intensity feature to be just that," he added.
"As an innovative company, the Farmward team is eager to assist GMGZ in this initiative providing industry insight from our farmer members as part of the ZPTAG® Carbon Intensity Pilot," said Dennis Schreier, EVP of Operations at Farmward Cooperative. "GMGZ's commitment to supporting agriculture and creating avenues for added value aligns perfectly with our mission of advancing farming for future generations. By participating in the ZPTAG® Carbon Intensity Pilot, we are not only aiding in the development of the platform but also ensuring farmers both domestically and internationally can benefit."
GMGZ intends to formally onboard Farmers, Processors, Manufacturers and other stakeholders as customers of the ZPTAG® platform directly after pilot completion driving topline revenue and customer acquisition for the company. These efforts will accelerate GMGZ growth into Q2 and throughout 2025 as the company continues to onboard customers and begin consumer engagement through additional pilots.
About Genuine Marketing Group Inc.:
Genuine Marketing Group Inc. or GMG is a retail and consumer focused marketing company that creates brand affinity and builds consumer confidence through its patent pending proprietary authentication system, ZPTAG®. Combining the user-friendly engagement of a smartphone app with the smart contracts of the blockchain, ZPTAG® authenticates products direct from the shopping aisle and at the point of purchase for the end user and consumer.
GMGZ presents a unique value proposition for its industry stakeholder customers as it provides compliance, verification, and marketing through ZPTAG® direct engagement with Consumers.
More information about Genuine Marketing Group Inc. can be found at https://genuinemarketinggroup.com/
Contact: Greg Needham
Email: greg@genuinemarketinggroup.com
This press release contains information that constitutes forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Any such forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from any future results described within the forward-looking statements. The forward-looking information provided herein represents the Company's estimates as of the date of the press release, and subsequent events and developments may cause the Company's estimates to change. The Company specifically disclaims any obligation to update the forward-looking information in the future. Therefore, this forward-looking information should not be relied upon as representing the Company's estimates of its future financial performance as of any date subsequent to the date of this press release.
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SOURCE Genuine Marketing Group Inc.
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