Cheerios Cheer Cards Return to Support Canadian Athletes at Unprecendented Olympic Games in Tokyo
Cheerios is encouraging Canadians to support Team Canada as the Olympic Games approach in under 70 days. Athletes will compete without overseas spectators, making local support crucial. To enhance this initiative, Cheerios is reintroducing its 'Cheer' boxes, allowing Canadians to write personalized messages to athletes aiming for gold. Available on Honey Nut, Multi-Grain, and Yellow Box Cheerios, these Cheer Cards are designed to boost morale and connect Canadians directly with their sports heroes.
- Reintroduction of 'Cheer' boxes to foster local support for athletes.
- Opportunity for Canadians to send personalized messages to Team Canada.
- Encourages community engagement in the Olympic spirit.
- Competition without overseas spectators may impact athletes' morale.
- Time zone difference could affect the engagement of fans.
With the Olympic Games less than 70 days away, Cheerios is rallying Canadians to ‘Be The Cheer’ and support Team Canada. A historic decision was made earlier this year when Canadian athletes learned that they would be competing without overseas spectators in the stands. Add a 13-hour (EST) time difference, and Team Canada is going to need our support more than ever. To ensure that our cheers get right to Team Canada when they need them most, Cheerios is bringing back its “Cheer” boxes. Canadians can handwrite heartfelt messages to Team Canada athletes as they go for gold. Get your Cheer Cards on boxes of Honey Nut, Multi-Grain and Yellow Box Cheerios, while supplies last.
FAQ
What is Cheerios' initiative for Team Canada during the Olympics?
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Why are overseas spectators not allowed at the Olympic Games?
