FILMPAC Announces Global Premium Clip Licensing Agreement with Getty Images
FILMPAC, a leader in premium stock footage and production services, has announced a partnership with Getty Images to distribute its latest high-quality video content on gettyimages.com. FILMPAC's catalog, produced by award-winning directors, offers authentic, cinema-quality scenes aimed at high-end commercial use. This alliance leverages FILMPAC's creative expertise and Getty Images' global distribution network to meet the growing demand for genuine, high-quality content from top-tier clients, including leading agencies and global brands. The new collections are now accessible for commercial and enterprise licensing.
- FILMPAC's newest catalog is now available on Getty Images' platform, enhancing access to high-quality footage.
- The partnership leverages Getty Images' extensive global distribution network, potentially increasing exposure and sales.
- FILMPAC's award-winning directors ensure the production of cinema-quality, authentic footage, appealing to high-end commercial clients.
- The collaboration addresses the significant demand for premium, authentic content among top agencies and global brands.
- The partnership combines FILMPAC's creative direction with Getty Images' market insights, potentially elevating both entities' value propositions.
- No specific financial terms of the deal were disclosed, leaving investors uncertain about the immediate financial impact.
- The announcement lacks details on the exclusivity of the partnership, raising questions about potential competition and market saturation.
- The press release does not specify any projected revenue or growth figures, making it difficult to gauge the financial benefits.
FILMPAC's newest lifestyle catalog and ongoing production of American-filmed cinematic stock video footage is now available on gettyimages.com
Born from filmmakers and a need for authentic footage tailor made for high-end commercial use, FILMPAC's in-house team of award-winning directors sets the standard for storytelling and video content creation. With FILMPAC's premier approach to creative direction and cinematography and Getty Images' global insights and vast distribution network, the partnership will offer Getty Images' customers a broad range of lifestyle footage that showcase authentic emotions and character development across a series of concepts and narratives.
"We're committed to addressing the significant demand for authentic content that meets the quality requirements of our customers, some of whom are the world's most premiere agencies and globally recognized brands," said Peter Orlowsky, Getty Images SVP of Strategic Partnerships. "By partnering with FILMPAC, we're tapping into a one-of-a-kind creative boutique that knows what world-class video should look like and feel like, and we're thrilled to introduce them to our platform."
Jordan Young, FILMPAC's CEO, added, "Our ambition with FILMPAC's next generation of video is to use powerful data and insights without compromising top-tier creative direction, and elevate the stories that our customers aspire to tell. We can't be more excited about this continuing partnership with Getty Images and the potential we have to realize this vision together."
FILMPAC's newest wholly-owned collections are now available at Getty Images for commercial and enterprise licensing.
Media Contact:
press@filmpac.com
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SOURCE FILMPAC INC.
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