Getty Images Holdings, Inc. - GETY STOCK NEWS

iStock, a leading e-commerce platform for visual content, has unveiled a 10-step guide to help businesses master the craft of prompting for AI-generated images. The guide aims to assist SMBs and SMEs in leveraging AI for their visual content needs. Key steps include:

1. Ensuring commercial safety and legal protection
2. Starting with a clear vision
3. Being detailed and specific
4. Describing the scene's environment
5. Highlighting key elements
6. Incorporating emotions and mood
7. Including action or dynamics
8. Considering perspective and angle
9. Reviewing, refining, and iterating
10. Prioritizing authenticity

The guide emphasizes the importance of crafting effective prompts to transform ideas into stunning visuals using AI tools. It also highlights the need for transparency, as 90% of people want to know if an image is AI-generated, according to iStock's VisualGPS report.

Getty Images (NYSE: GETY) has been named the Official Photographer of the 2024 Toronto International Film Festival (TIFF), continuing a longstanding partnership. The festival runs from September 5-15, during which Getty's award-winning photographers will capture exclusive images from red carpet premieres, screenings, parties, and special events.

All images will be distributed through gettyimages.com. Getty Images will donate a portion of proceeds from pre-selected red carpet premieres to the Every Story fund, an initiative promoting diversity, equity, inclusion, and belonging in film. This aligns with TIFF's goal of challenging the status quo and celebrating diverse storytellers.

Getty Images covers nearly 70,000 entertainment events annually, partnering with major brands on creative content strategy.

Getty Images (NYSE: GETY), a leading global visual content creator and marketplace, has announced its role as the Official Photographic Agency for the Paris 2024 Paralympic Games. The company will deploy its award-winning team to capture and deliver thousands of images throughout the event, from the Opening Ceremony on August 28th to the Closing Ceremony on September 8th.

Getty Images will utilize innovative and proprietary technology to document the Games, emphasizing their commitment to increasing visibility for the disability community and challenging perceptions. The company also continues its support for Team USA as the Official Photographic Licensee and maintains its role as an Official Licensee for the LA28 Olympic and Paralympic Games.

With a track record of nearly three decades in sports photography, Getty Images serves as the official photographer or photographic partner to over 125 leading sports organizations worldwide, covering more than 50,000 sporting events annually.

Getty Images (NYSE: GETY) reported Q2 2024 financial results, showing revenue growth of 1.5% (2.1% currency-neutral) to $229.1 million. Editorial revenue increased by 4.1%, while Creative revenue decreased by 2.4%. The company achieved Net Income of $3.7 million, compared to a Net Loss of $4.3 million in Q2'23. Adjusted EBITDA was $68.8 million, down 5.4% year-over-year, with a margin of 30.0%.

Key highlights include:

• Annual Subscription Revenue grew to 52.9% of total revenue
• Free cash flow of $31.1 million
• Total available liquidity of $271.7 million
• 54.7% increase in active annual subscribers

Getty Images updated its 2024 guidance, projecting revenue between $924 million to $943 million and Adjusted EBITDA between $290 million to $294 million.

Getty Images Holdings, Inc. (NYSE: GETY), a leading global visual content creator and marketplace, has updated the timing of its second quarter 2024 earnings release. The company will now release its results before the market opens on Friday, August 9, 2024. The previously announced conference call to discuss the results remains scheduled for Monday, August 12, 2024, at 8:30 a.m. Eastern Time.

Investors can access the call by dialing 1-800-245-3047 (US) or 1-203-518-9765 (international) with the conference ID GETTYQ2. An audio replay will be available for two weeks after the call. A simultaneous webcast will be accessible on the company's Investor Relations website, with a replay available shortly after the call.

Getty Images (NYSE: GETY) has renewed its partnership with Canva, extending their collaboration that began in 2018. This multi-year renewal will continue to provide Canva's customers with access to millions of Getty Images' creative assets, including images and videos. The partnership has been expanded to support Canva's development of responsibly trained generative AI tools, as part of Canva's $200 million Content Fund.

The renewal highlights Getty Images' ability to provide a wide range of high-quality content to meet diverse customer needs. Both companies expressed excitement about the partnership, emphasizing the importance of responsible AI development and empowering users with commercially safe creative tools. Getty Images, a leader in visual communications, boasts over 572 million visual assets, offering unmatched depth, breadth, and quality in the industry.

Getty Images (NYSE: GETY) has launched its first-ever joint editorial photography internship program across News, Sport, and Entertainment, supported by Canon U.S.A., Inc. The program offers three paid internships in Los Angeles, New York, and Washington D.C., aimed at aspiring photographers aged 18 or older. Interns will work alongside world-leading photographers, use Canon's advanced equipment, and gain hands-on experience in various aspects of editorial photography.

The program focuses on fostering emerging talent and diversifying perspectives in visual storytelling. Successful interns will receive guaranteed portfolio placement, professional recommendations, and potential future opportunities with Getty Images. Applications are open, with final candidates to be announced in late August 2024. The initiative underscores Getty Images' commitment to shaping the next generation of visual content creators and strengthening its position as a trusted industry source.

Getty Images (NYSE: GETY) has launched an updated model for its commercially safe generative AI services, offering significantly enhanced creative potential and efficiency. Key features include:

1. Industry-leading generation speed: Around 6 seconds for 4 images, doubling previous performance.
2. Advanced 4K generation detail: Enhanced image fidelity and upscaling.
3. Expanded support for detailed prompts: Up to 250 words, resulting in more accurate image outputs.
4. Advanced camera controls: Greater control over shot type and depth of field.
5. AI modification capabilities: Add/change elements, extend canvas, or remove backgrounds.

The update aims to provide customers with powerful tools to enhance creative workflows while ensuring commercial safety and legal protections.

iStock, a leading e-commerce platform for premium visual content, has released five marketing strategies for small businesses to leverage during the Paris 2024 Olympic Games. These strategies aim to help SMBs and SMEs overcome customer acquisition challenges and stand out in a saturated advertising environment. The recommendations include:

1. Using authentic visuals to foster connections
2. Leveraging video content for inspiration
3. Enhancing SEO with imagery
4. Investing in high-quality, trend-setting images
5. Harnessing the power of generative AI

iStock's VisualGPS research reveals that 40% of small business owners struggle with acquiring new customers, emphasizing the importance of impactful online engagement. The company suggests using relatable visuals, professional stock imagery, and AI-generated content to create compelling marketing campaigns during the Olympics.