NBA and Genius Sports / Second Spectrum Expand Partnership to Deepen NBA League Pass Innovations With Enhanced Basketball Analytics and Develop New Next Gen Platform

Rhea-AI Summary

Second Spectrum, a Genius Sports company (NYSE:GENI), has expanded its partnership with the NBA, becoming an Official NBA League Pass Augmentation Provider and Official Team Basketball Analytics Provider. This multi-year collaboration includes the development of 'Dragon', a next-gen platform designed to synthesize millions of basketball data points. Utilizing Second Spectrum's technology, NBA League Pass will feature enhanced graphics and advanced statistical insights during alternate telecasts, enriching the viewer experience. Additionally, all official tracking data will be integrated into Genius Sports' analytics engine, supporting all 30 NBA teams.

Positive

• Expanded partnership with the NBA enhances brand visibility and credibility.
• Development of 'Dragon' platform promises advanced analytics capabilities.
• Integration of data into NBA League Pass could attract more subscribers.

Negative

• None.

• Second Spectrum, a Genius Sports Limited Company, becomes an NBA League Pass Augmentation Provider and an Official NBA Team Basketball Analytics Provider
• Second Spectrum and the NBA will develop “Dragon”, a next generation platform synthesizing millions of basketball data points in select NBA arenas

NEW YORK & LONDON--(BUSINESS WIRE)-- Second Spectrum, a Genius Sports Limited company (“Genius Sports”) (NYSE:GENI) and the National Basketball Association (NBA) today announced a multi-year partnership expansion naming Second Spectrum an Official NBA League Pass Augmentation Provider and an Official NBA Team Basketball Analytics Provider. The league and Second Spectrum will also work together to research and develop “Dragon”, a next-generation technology platform that will track "mesh” data, which aims to synthesize millions of on-court basketball data points.

The NBA will use Second Spectrum augmentation technology to create automated, enhanced graphics based on optical on-court basketball data for alternate telecasts available on NBA League Pass. The alternate telecasts will feature advanced team and player statistical insights integrated directly into the stream, enriching the experience and providing viewing optionality for analytics-focused fans.

Additionally, all official NBA tracking data will continue to be integrated into Genius Sports’ world-leading basketball insights and analytics engine. Genius Sports will also continue to provide its services to all 30 NBA teams who rely on Second Spectrum’s precise machine learning for key basketball insights and decision-making.

“As one of the most technologically advanced leagues in world sport, NBA teams, fans, broadcasters and media partners demand cutting-edge innovations,” said Mark Locke, CEO of Genius Sports. “We’re thrilled to expand our long-term partnership with the NBA. We are proud that the NBA shares our vision that Dragon can solve the technology challenges of the future. ”

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About Genius Sports

Genius Sports is the official data, technology and broadcast partner that powers the global ecosystem connecting sports, betting and media. Our technology is used in over 150 countries worldwide, creating highly immersive products that enrich fan experiences for the entire sports industry.

We are the trusted partner to over 400 sports organizations, including many of the world’s largest leagues and federations such as the NFL, EPL, FIBA, NCAA, NASCAR, AFA and Liga MX.

Genius Sports is uniquely positioned through cutting-edge technology, scale and global reach to support our partners. Our innovative use of big data, computer vision, machine learning, and augmented reality, connects the entire sports ecosystem from the rights holder all the way through to the fan.

View source version on businesswire.com: https://www.businesswire.com/news/home/20230309005413/en/

Media:

Chris Dougan, Chief Communications Officer, Genius Sports

+1 (202)-766-4430

chris.dougan@geniussports.com

Investors:

Brandon Bukstel, Investor Relations Manager

+1 (954)-554-7932

brandon.bukstel@geniussports.com

Source: Genius Sports

FAQ

What is the new partnership between Genius Sports and the NBA about?

Genius Sports, through Second Spectrum, has expanded its partnership with the NBA to provide analytics and augmented telecast features.

What technology is Genius Sports developing with the NBA?

Genius Sports is developing 'Dragon', a platform designed to synthesize millions of basketball data points for enhanced analytics.

How will the NBA League Pass benefit from this partnership?

The NBA League Pass will feature enhanced graphics and integrated statistical insights for a richer viewing experience.

What is the stock symbol for Genius Sports?

The stock symbol for Genius Sports is GENI.

How many NBA teams will utilize Genius Sports' analytics services?

All 30 NBA teams will utilize Genius Sports' analytics services.