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Genius Sports Launches GeniusIQ to Accelerate the AI Revolution in Global Sport

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Genius Sports (NYSE:GENI) has announced the launch of GeniusIQ, a next-generation data and AI platform aimed at revolutionizing sports analysis and fan engagement. The platform utilizes machine learning and generative AI on vast datasets to provide advanced game analysis, immersive experiences, and enhanced fan engagement. Key applications include digital sports transformation, AI-driven decision making, personalized viewing, and automated content creation. GeniusIQ is already driving applications in major leagues like the Premier League, NFL, NBA, and WNBA, enhancing performance analytics and fan experiences. The platform integrates cutting-edge technologies such as optical tracking and real-time data insights, with prominent use cases like the WNBA performance metrics and Premier League Data Zone. The launch also marks the full incorporation of Second Spectrum into Genius Sports' portfolio.

Genius Sports (NYSE:GENI) ha annunciato il lancio di GeniusIQ, una piattaforma di dati e intelligenza artificiale di nuova generazione destinata a rivoluzionare l'analisi sportiva e il coinvolgimento dei tifosi. La piattaforma utilizza machine learning e AI generativa su ampi set di dati per fornire analisi avanzate delle partite, esperienze immersive e un maggiore coinvolgimento dei tifosi. Tra le principali applicazioni ci sono la trasformazione digitale dello sport, il decision making guidato dall'AI, la visione personalizzata e la creazione automatizzata di contenuti. GeniusIQ è già utilizzato in importanti leghe come la Premier League, NFL, NBA e WNBA, migliorando le analisi delle performance e l'esperienza dei tifosi. La piattaforma integra tecnologie all'avanguardia come il tracciamento ottico e gli approfondimenti sui dati in tempo reale, con casi d'uso significativi come le metriche delle performance della WNBA e la Premier League Data Zone. Il lancio segna anche l'incorporazione completa di Second Spectrum nel portafoglio di Genius Sports.

Genius Sports (NYSE:GENI) ha anunciado el lanzamiento de GeniusIQ, una plataforma de datos y AI de próxima generación destinada a revolucionar el análisis deportivo y el compromiso de los aficionados. La plataforma utiliza aprendizaje automático y AI generativa sobre amplios conjuntos de datos para proporcionar análisis avanzados de los juegos, experiencias inmersivas y un mayor compromiso de los aficionados. Las aplicaciones clave incluyen la transformación digital del deporte, la toma de decisiones impulsada por AI, la visualización personalizada y la creación automatizada de contenido. GeniusIQ ya está impulsando aplicaciones en grandes ligas como la Premier League, NFL, NBA y WNBA, mejorando el análisis de rendimiento y las experiencias de los aficionados. La plataforma integra tecnologías de vanguardia como el seguimiento óptico y la información de datos en tiempo real, con casos de uso destacados como las métricas de rendimiento de la WNBA y la Premier League Data Zone. El lanzamiento también marca la incorporación completa de Second Spectrum en el portafolio de Genius Sports.

지니어스 스포츠 (NYSE:GENI)가 스포츠 분석과 팬 참여를 혁신하기 위해 차세대 데이터 및 AI 플랫폼인 GeniusIQ의 출시를 발표했습니다. 이 플랫폼은 방대한 데이터 세트에서 기계 학습생성 AI를 활용하여 고급 게임 분석, 몰입형 경험 및 향상된 팬 참여를 제공합니다. 주요 애플리케이션으로는 디지털 스포츠 변환, AI 기반 의사 결정, 개인화된 시청 경험 및 자동화된 콘텐츠 생성이 있습니다. GeniusIQ는 프리미어 리그, NFL, NBA, WNBA와 같은 주요 리그에서 이미 적용되고 있으며 성과 분석 및 팬 경험을 향상시키고 있습니다. 이 플랫폼은 광학 추적 및 실시간 데이터 통찰력과 같은 최첨단 기술을 통합하며, WNBA의 성과 지표 및 프리미어 리그 데이터 존과 같은 두드러진 사용 사례를 포함합니다. 이번 출시는 Second Spectrum이 지니어스 스포츠 포트폴리오에 완전히 통합됨을 의미합니다.

Genius Sports (NYSE:GENI) a annoncé le lancement de GeniusIQ, une plateforme de données et d'IA de nouvelle génération visant à révolutionner l'analyse sportive et l'engagement des fans. La plateforme utilise l'apprentissage automatique et l'IA générative sur de vastes ensembles de données pour fournir des analyses de jeu avancées, des expériences immersives et un engagement accru des fans. Les principales applications incluent la transformation numérique du sport, la prise de décision pilotée par l'IA, la visualisation personnalisée et la création de contenu automatisée. GeniusIQ est déjà utilisé dans des ligues majeures comme la Premier League, la NFL, la NBA et la WNBA, améliorant les analyses de performance et l'expérience des fans. La plateforme intègre des technologies de pointe telles que le suivi optique et des analyses de données en temps réel, avec des cas d'utilisation marquants comme les métriques de performance de la WNBA et la Premier League Data Zone. Ce lancement marque également l'intégration complète de Second Spectrum dans le portefeuille de Genius Sports.

Genius Sports (NYSE:GENI) hat die Einführung von GeniusIQ bekannt gegeben, einer Plattform für Daten und KI der nächsten Generation, die darauf abzielt, die Sportanalyse und das Fan-Engagement zu revolutionieren. Die Plattform nutzt maschinelles Lernen und generative KI auf umfangreichen Datensätzen, um fortschrittliche Spielanalysen, immersive Erlebnisse und ein verbessertes Fan-Engagement zu bieten. Zu den Hauptanwendungen gehören die digitale Sporttransformation, KI-gesteuerte Entscheidungsfindung, personalisiertes Sehen und die automatisierte Inhaltsproduktion. GeniusIQ treibt bereits Anwendungen in großen Ligen wie der Premier League, NFL, NBA und WNBA voran, und verbessert die Leistungsanalysen sowie die Fan-Erlebnisse. Die Plattform integriert modernste Technologien wie optisches Tracking und Echtzeit-Datenanalysen, mit herausragenden Anwendungsfällen wie den Leistungskennzahlen der WNBA und der Premier League Data Zone. Der Start markiert auch die vollständige Integration von Second Spectrum in das Portfolio von Genius Sports.

Positive
  • Launch of GeniusIQ, enhancing data-driven innovation and fan engagement.
  • Integration of cutting-edge AI technologies like machine learning and generative AI.
  • GeniusIQ's applications in major sports leagues, boosting performance analytics and fan experiences.
  • Full integration of Second Spectrum into Genius Sports' operations.
Negative
  • None.

Insights

The launch of GeniusIQ represents a significant advancement in sports technology. By leveraging AI and machine learning, Genius Sports is positioning itself at the forefront of the sports data revolution. The platform's ability to process diverse datasets and generate actionable insights could be a game-changer for sports analytics.

However, the real value proposition lies in its potential to enhance fan engagement. Features like Premier League Data Zone and BetVision demonstrate how GeniusIQ can create more immersive and interactive viewing experiences. This could lead to increased viewer retention and monetization opportunities for broadcasters and sports leagues.

While promising, the success of GeniusIQ will depend on its adoption rate and the quality of insights it provides. Competitors like Stats Perform and Sportradar are also investing heavily in AI, so Genius Sports will need to continually innovate to maintain a competitive edge.

The launch of GeniusIQ could have a positive impact on Genius Sports' market position. By integrating Second Spectrum's technology, the company has expanded its capabilities in AI and machine learning, potentially increasing its value proposition to clients.

The sports analytics market is projected to grow at a CAGR of 21.3% from 2021 to 2028, reaching $4.6 billion. GeniusIQ positions the company to capitalize on this growth, particularly in areas like performance analysis and fan engagement.

However, investors should note that while the technology seems promising, its financial impact may take time to materialize. The company will need to demonstrate clear ROI for clients and successfully monetize new features to see a significant boost in revenue and profitability.

  • GeniusIQ - the next-generation sports data and AI platform – will deliver groundbreaking solutions across performance analysis, fan engagement, advertising and sports betting.
  • The platform builds on Genius Sports’ track record of data-led innovation across the world’s biggest sporting formats, including the Premier League, NFL, NBA, and WNBA.

LONDON & NEW YORK--(BUSINESS WIRE)-- Genius Sports Limited (“Genius Sports”) (NYSE:GENI) today announced the launch of GeniusIQ, the next-generation data and artificial intelligence platform that will accelerate the revolution of how sport is understood and consumed by sports fans across the world.

By applying powerful machine learning and generative AI to large-scale data, GeniusIQ provides the foundations for an unmatched level of game analysis, ultra-immersive experiences, and infinite ways to reach and engage sports fans.

A data-agnostic tech layer, GeniusIQ ingests and computes datasets ranging from rich tracking and play-by-play data, to audience and behavioral data, to enable applications across:

  • The digitalization of sports
  • AI-powered decision-making
  • Immersive and personalised viewing
  • Automated storytelling and content creation

Powering the new era of intelligent sports

GeniusIQ builds on Genius Sports’ proven track record of technology and data-driven innovation, automation and fan engagement across the global sports ecosystem.

GeniusIQ in action

The more data GeniusIQ processes, the smarter its insights and predictive analytics become. This enables the platform to power a full range of applications, from optimizing on-field performance to elevating fan experiences:

1. Driving WNBA performance, powered by GeniusIQ

As the league enjoys meteoric growth both on and off the court, GeniusIQ is unearthing rich performance insights for WNBA teams and players.

Genius Sports’ optical tracking technology captures 3D player pose and ball tracking data, powering new metrics such as a player’s shot quality, shooter impact, paint touches, contest quality and much more. For example, Caitlin Clark’s average 3-point shot distance is 27 feet and 51.2% of her 3-point attempts have been self-created.

2. GeniusIQ enhancing how fans watch the Premier League

GeniusIQ technology is already powering Premier League Data Zone, a pioneering collaboration between Premier League Productions, the Premier League, Football DataCo, and Genius Sports.

The Data Zone viewing mode integrates rich statistics and tracking metrics into live broadcasts, enhancing fan engagement with detailed data on player performance and match dynamics. Data Zone is used by major broadcasters including NBC Sports, Sky Sports, Optus Australia, ESPN Brazil, and Canal+ France.

3. Bringing together sports wagering, data insights and real-time augmentations

GeniusIQ’s integration of sports data and deep learning also powers Genius Sports BetVision, the world's first immersive sports wagering platform. BetVision integrates live NFL streams with interactive bet slips, statistical insights, and real-time augmentations. It features data-driven insights, graphic overlays, and visualisations tailored to user preferences.

A milestone for Genius Sports and the global sports ecosystem

Today's announcement signifies the complete integration of Second Spectrum into Genius Sports, culminating in the launch of GeniusIQ as a unique data and AI platform bringing together machine learning, computer vision technology and big data.

“From immersive broadcasts to automated officiating, data-driven performance analysis and much more, AI is central to the global Genius Sports operation,” said Mark Locke, CEO of Genius Sports. “The launch of GeniusIQ is a major milestone for the business, unifying our incredible range of AI-powered products and ushering in a new era for the global sports industry with infinite new ways to reach and engage fans.”

About Genius Sports

Genius Sports is the official data, technology, and broadcast partner that powers the global ecosystem connecting sports, betting, and media. Our technology is used in over 150 countries worldwide, creating highly immersive products that enrich fan experiences for the entire sports industry.

We are the trusted partner to over 400 sports organizations, including many of the world’s largest leagues and federations, such as the NFL, EPL, FIBA, NCAA, NASCAR, AFA, and Liga MX.

Genius Sports is uniquely positioned through cutting-edge technology, scale, and global reach to support our partners. Our innovative use of big data, computer vision, machine learning, and augmented reality connects the entire sports ecosystem from the rights holder all the way through to the fan.

Media:

Chris Dougan, Chief Communications Officer

+1 (202) 766-4430

chris.dougan@geniussports.com

Investors:

Brandon Bukstel, Investor Relations Manager

+1 (954)-554-7932

brandon.bukstel@geniussports.com

Source: Genius Sports

FAQ

What is GeniusIQ?

GeniusIQ is a next-generation data and AI platform launched by Genius Sports, designed to revolutionize sports analysis and fan engagement.

How does GeniusIQ impact sports performance analysis?

GeniusIQ utilizes advanced AI technologies like machine learning to provide detailed performance insights and enhance decision-making for sports teams.

In which major leagues is GeniusIQ being applied?

GeniusIQ is being applied in major leagues such as the Premier League, NFL, NBA, and WNBA, enhancing performance analytics and fan experiences.

What is Genius Sports' stock symbol?

Genius Sports is listed on the NYSE under the stock symbol GENI.

What are the main features of GeniusIQ?

GeniusIQ offers AI-powered decision-making, personalized viewing, automated content creation, and advanced game analysis using large-scale data.

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