Global Blue Releases the Monthly Tax Free Shopping Business Update for October 2022
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Rhea-AI Sentiment
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Rhea-AI Summary
Global Blue's latest data indicates a robust recovery in Tax Free Shopping across Asia Pacific and Continental Europe. In October, Continental Europe showed a recovery of 102% compared to 2019, while Asia Pacific reached 68%. Significant contributions came from US nationals and Gulf Cooperation Council citizens, with recoveries of 262% and 256%, respectively. Destination markets like Portugal, Greece, and France have shown strong growth, despite the absence of Chinese tourists. Improved travel conditions in Japan and South Korea are accelerating regional recovery.
Positive
Continental Europe's issued Sales in Store recovery at 102% compared to October 2019.
Recovery for US nationals reached 262% in October 2022 versus 2019.
Gulf Cooperation Council citizens showed a recovery of 256% compared to the same period in 2019.
Portugal, Greece, France, and Italy are key markets with recoveries of 152%, 142%, 130%, and 98%, respectively.
Negative
Absence of Chinese nationals may limit overall recovery potential in Europe.
Insights
Analyzing...
SIGNY, Switzerland--(BUSINESS WIRE)--
Fresh data from Global Blue reveals that the dynamic recovery for Tax Free Shopping has been accelerating across Asia Pacific, while remaining solid in Continental Europe.
In Continental Europe, issued Sales in Store like-for-like reached a recovery of 102%1 in October vs. the same period in 2019. Restated for the Golden Week impact2, the recovery would have been 111%1 in line with September trends. US nationals and Gulf Corporation Council citizens continue to lead this recovery.
In Asia Pacific, the dynamic recovery has significantly improved, reaching 68%1 in October vs. the same period in 2019, with no Golden Week basis effect. In Japan, recovery accelerated steadily after the removal of all sanitary measures.
Recovery in Continental Europe remains on solid footing
In Continental Europe, recovery continues to stay solidly above 2019 levels. It reached 102%1 in October 2022 vs. 2019. Within reopened travel corridors3, the recovery reached 151%1.
In terms of origin markets, Global Blue data shows a strong dynamic recovery across all nationalities. Recovery for US nationals remains strong with a recovery of 262%1 vs. the same period in 2019. For Gulf Cooperation Council citizens, recovery is equally strong at 256%1 vs. the same period in 2019. For both nationalities, a stable recovery of traffic and strong currencies against the euro continue to fuel their lead in the recovery.
Even with the absence of Chinese nationals, most destination markets in Europe continue to remain firm. The recovery was predominantly led by Portugal at 152%1, Greece at 142%1, France at 130%1, and Italy at 98%1.
Recovery in Asia Pacific picks up momentum
In Asia Pacific, the recent abolition of sanitary measures in Japan and South Korea has led to positive developments with October recovery reaching 68%1 vs. the same period in 2019, Within reopened travel corridors3, the recovery reached 107%1.
In terms of destination markets, Japan is leading the recovery with 68%1. Thanks to the removal of sanitary restrictions and a weak currency, recovery in Japan exceeded 2019 levels for all nationalities (except Chinese citizens). After Japan, recovery was closely followed by both Singapore and South Korea at 67%1.
APPENDIX
Glossary
- Gulf Cooperation Council countries include: Kuwait, Qatar, Saudi Arabia, United Arab Emirates, Bahrain, Oman
- South East Asia include: Indonesia, Thailand, Cambodia, Philippines, Vietnam, Malaysia, Singapore
- North East Asia include: Japan, Korea
YTD Data
Issued SIS L/L recovery4
(in % of 2019)
October 2022
Q3
2022
July
2022
Q2
2022
Q1
2022
Continental Europe
102%
101%
95%
75%
53%
Asia Pacific
68%
51%
52%
39%
16%
TOTAL
93%
89%
85%
65%
40%
ABOUT GLOBAL BLUE
Global Blue pioneered the concept of Tax Free Shopping 40 years ago. Through continuous innovation, we have become the leading strategic technology and payments partner, empowering retailers to improve their performance and shoppers to enhance their experience.
Global Blue offers innovative solutions in three different fields:
Tax Free Shopping: Helping retailers at over 300,000 points of sale to efficiently manage 35 million Tax Free Shopping transactions a year, thanks to its fully integrated in-house technology platform. Meanwhile, its industry-leading digital Tax Free shopper solutions create a better, more seamless customer experience.
Payment services: Providing a full suite of foreign exchange and Payment technology solutions that allow acquirers, hotels, and retailers to offer value-added services and improve the customer experience during 31 million payment transactions a year at 130,000 points of interaction.
Complementary RetailTech: Offering new technology solutions to retailers, including digital receipts and eCommerce returns, that can be easily integrated with their core systems and allow them to optimize and digitalize their processes throughout the omni-channel customer journey, both in-store and online.
In addition, our data and advisory services offer a strategic advisory to help retailers identify opportunities for growth, while our shopper experience and engagement solutions provide data-driven solutions to increase footfall, convert footfall to revenue and enhance performance.
Global Blue Monthly Speaker Notes Data, September 2022, Source: Global Blue
1Recovery rate is equal to 2022 Issued Sales In Store divided by 2019 Issued Sales In Store, like-for-like (ie: at constant merchant scope and exchange rates).
2Golden Week impact restatement: 2019 basis of comparison restated to have a comparable nationality mix in October and September, removing the seasonal holiday peak linked to Golden Week Chinese holiday season
3Open corridor is defined as a travel line between 2 countries, where there is no more sanitary or visa restrictions to go in the destination country and to come back in the origin country.
4 Recovery rate is equal to 2022 Issued Sales In Store divided by 2019 Issued Sales In Store, like-for-like (ie: at constant merchant scope and exchange rates)
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