F45 Launches First Football-Inspired Workout: DB45, Created by David Beckham and Gunnar Peterson

Rhea-AI Summary

F45 Holdings Inc. (NYSE: FXLV) announced the launch of a new workout, DB45, designed by David Beckham and trainer Gunnar Peterson. This football-inspired cardio class features 11 stations and will be available globally starting May 11, 2022. DB45 incorporates exercises reminiscent of Beckham's training as a professional player, structured in a unique 4:4:2 formation. F45, recognized as the fastest-growing fitness franchisor, has over 3,301 franchises and 1,749 studios in 67 countries, emphasizing community-driven, functional training.

Positive

• Launch of DB45 offers innovative workout option, attracting new members.
• Collaboration with a global icon like David Beckham enhances brand visibility.
• F45 continues to expand its global franchise presence with 3,301 total franchises.

Negative

• None.

AUSTIN, Texas--(BUSINESS WIRE)-- F45 Holdings Inc. (NYSE: FXLV) (“F45” or the “Company”), the fastest growing fitness franchisor in the world according to Entrepreneur in 2022, today announced the launch of their latest workout, DB45. Designed by global partner and investor, David Beckham, alongside Chief of Athletics and renowned Hollywood trainer, Gunnar Peterson, this latest addition to the F45 timetable is an exhilarating 11-station, football-inspired cardio class which will launch on the global timetable on May 11, 2022.

F45's latest workout, DB45, pays homage to global partner and investor David Beckham's iconic professional football career. (Photo: Business Wire)

Inspired by his impressive career, DB45 combines exercises Beckham used in past training sessions. Incorporating explosive, power-focused, multi-directional exercises, this 45-minute workout will see F45ers complete two sets in each station, moving through a “follow the leader,” football-inspired 4:4:2 class formation, with stations representing typical football positions including Goal, Defence, Mid-Field, and Attack.

Paying homage to Beckham’s iconic jersey numbers from his football career, the set timings will alternate between 32 seconds work, 15 seconds rest, and 23 seconds work, followed by 20 seconds rest. Users will complete the ultimate finisher with 7 x 30 second bodyweight exercises.

David Beckham comments: “I have loved working alongside Gunnar and the F45 team to create DB45, my first signature workout. For me, training as part of a team has always been my favourite way to work out, and my DB45 programme is influenced by exercises I did as a professional football player. F45 always brings innovative and effective workouts to the timetable, and I’m excited for the F45 community to finally be able to try out mine.”

“Working with a professional athlete like David Beckham to create DB45 has been great fun and offers a once-in-a-lifetime opportunity for the F45 community to train like an iconic athlete,” said Gunnar Peterson, F45’s Chief of Athletics and renowned Hollywood trainer. “DB45 offers something unique to the F45 timetable. It’s the first football-inspired class for F45, which combines the unique functional exercises that make F45 so great, as well as honouring Beckham’s career – the F45 community is in for a lot of fun with this workout.”

Founded in 2013 in Sydney, Australia, F45 is the fastest-growing fitness franchisor in the world. With a focus on creating a leading global fitness training and lifestyle brand, F45 currently has sold 3,301 total franchises and 1,749 studios across 67 countries. F45’s differentiated, technology-driven approach leverages a rich content database consisting of thousands of functional training movements, offering workouts that are fun, challenging, and suitable for all.

About F45 Training
F45 offers consumers functional 45-minute workouts that are effective, fun and community-driven. F45 utilizes proprietary technologies: a fitness programming algorithm and a patented technology-enabled delivery platform that leverages a rich content database of over 8,000 unique functional training movements across modalities to offer new workouts each day and provide a standardized experience across the Company’s global footprint.

For more information, please visit www.f45training.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20220509005794/en/

David Beckham Media Contacts

Vic Shires

DBVL

Victoria.shires@davidbeckham.com



F45 Media Contacts

ICR, Inc.

F45P@icrinc.com



Olivia Hamilton

Senior Account Manager, Entice PR

olivia.h@enticecommunications.com

Source: F45 Training Holdings Inc.

FAQ

What is the new workout DB45 launched by F45 Holdings?

DB45 is a football-inspired cardio class designed by David Beckham and trainer Gunnar Peterson, featuring 11 stations and launching globally on May 11, 2022.

Who designed the DB45 workout for F45?

DB45 was designed by global partner David Beckham and F45's Chief of Athletics, Gunnar Peterson.

When will the DB45 workout be available at F45 locations?

The DB45 workout will be launched globally on May 11, 2022.

How many franchises does F45 Holdings currently have?

F45 Holdings has sold a total of 3,301 franchises and operates 1,749 studios across 67 countries.

What are the unique features of the DB45 workout?

DB45 features a unique 4:4:2 class formation, incorporates exercises inspired by Beckham's training, and includes alternating workout timings of 32 seconds and 23 seconds.