Dynamic Matching: Fiverr's New Approach to Finding Freelancers Combines AI and Human Expertise
Fiverr (NYSE: FVRR) has launched Dynamic Matching, a new AI-assisted tool that revolutionizes how businesses find and hire freelancers on their platform. The system combines AI technology with human expertise to help customers create detailed project descriptions and match them with suitable freelancers.
The process involves four key steps: writing project briefs with AI assistance, matching with qualified freelancers, receiving custom offers within an hour, and selecting the preferred freelancer. For PRO customers, additional expert support is available to refine matches.
According to Fiverr's data, over 57% of executives across marketing, finance, and tech sectors plan to increase freelancer hiring this year. The feature is currently in beta for PRO users and will fully launch in early 2025.
Fiverr (NYSE: FVRR) ha lanciato Dynamic Matching, un nuovo strumento assistito da intelligenza artificiale che rivoluziona il modo in cui le aziende trovano e assumono freelancer sulla loro piattaforma. Il sistema combina la tecnologia AI con l'expertise umana per aiutare i clienti a creare descrizioni dettagliate dei progetti e abbinarle a freelancer idonei.
Il processo coinvolge quattro fasi chiave: scrivere i brevi dei progetti con assistenza AI, abbinare con freelancer qualificati, ricevere offerte personalizzate entro un'ora e selezionare il freelancer preferito. Per i clienti PRO, è disponibile un ulteriore supporto esperto per affinare gli abbinamenti.
Secondo i dati di Fiverr, oltre il 57% dei dirigenti nei settori marketing, finanza e tecnologia prevede di aumentare l'assunzione di freelancer quest'anno. La funzione è attualmente in beta per gli utenti PRO e verrà lanciata completamente all'inizio del 2025.
Fiverr (NYSE: FVRR) ha lanzado Dynamic Matching, una nueva herramienta asistida por inteligencia artificial que revoluciona la forma en que las empresas encuentran y contratan freelancers en su plataforma. El sistema combina tecnología de IA con experiencia humana para ayudar a los clientes a crear descripciones detalladas de proyectos y emparejarlas con freelancers adecuados.
El proceso implica cuatro pasos clave: redactar breves del proyecto con asistencia de IA, emparejar con freelancers calificados, recibir ofertas personalizadas en menos de una hora y seleccionar el freelancer preferido. Para los clientes PRO, se ofrece soporte adicional de expertos para perfeccionar las coincidencias.
Según los datos de Fiverr, más del 57% de los ejecutivos de los sectores de marketing, finanzas y tecnología planean aumentar la contratación de freelancers este año. La función está actualmente en beta para usuarios PRO y se lanzará completamente a principios de 2025.
Fiverr (NYSE: FVRR)는 기업들이 플랫폼에서 프리랜서를 찾고 고용하는 방식을 혁신하는 새로운 AI 지원 도구인 Dynamic Matching을 출시했습니다. 이 시스템은 AI 기술과 인간의 전문성을 결합해 고객이 상세한 프로젝트 설명을 만들고 적합한 프리랜서와 매칭하도록 돕습니다.
프로세스는 네 가지 주요 단계로 구성됩니다: AI 지원을 이용해 프로젝트 브리프 작성, 자격을 갖춘 프리랜서와 매칭, 1시간 이내에 맞춤형 제안 수령, 선호하는 프리랜서 선택. PRO 고객을 위해 추가적인 전문가 지원이 제공되어 매칭을 다듬을 수 있습니다.
Fiverr의 데이터에 따르면, 마케팅, 금융 및 기술 분야의 57% 이상의 경영진이 올해 프리랜서 고용을 증가시킬 계획입니다. 이 기능은 현재 PRO 사용자에 대해 베타 버전으로 제공되며, 2025년 초에 완전히 출시될 예정입니다.
Fiverr (NYSE: FVRR) a lancé Dynamic Matching, un nouvel outil assisté par l'intelligence artificielle qui révolutionne la manière dont les entreprises trouvent et engagent des freelances sur leur plateforme. Ce système combine la technologie IA avec l'expertise humaine pour aider les clients à créer des descriptions de projet détaillées et à les associer à des freelances appropriés.
Le processus se déroule en quatre étapes clés : rédaction de briefs de projet avec assistance IA, recherche de freelances qualifiés, réception d'offres personnalisées en moins d'une heure et sélection du freelance préféré. Pour les clients PRO, un soutien supplémentaire d'experts est disponible pour affiner les correspondances.
Selon les données de Fiverr, plus de 57% des dirigeants dans les secteurs du marketing, des finances et de la technologie prévoient d'augmenter l'embauche de freelances cette année. La fonctionnalité est actuellement en version bêta pour les utilisateurs PRO et sera entièrement lancée début 2025.
Fiverr (NYSE: FVRR) hat Dynamic Matching eingeführt, ein neues KI-unterstütztes Tool, das revolutioniert, wie Unternehmen auf ihrer Plattform Freelancer finden und einstellen. Das System kombiniert KI-Technologie mit menschlicher Expertise, um den Kunden zu helfen, detaillierte Projektbeschreibungen zu erstellen und diese mit geeigneten Freelancern abzugleichen.
Der Prozess umfasst vier wichtige Schritte: Schreiben von Projektbriefen mit KI-Unterstützung, Matching mit qualifizierten Freelancern, Erhalt von individuellen Angeboten innerhalb einer Stunde und Auswahl des bevorzugten Freelancers. Für PRO-Kunden ist zusätzliche Expertenunterstützung verfügbar, um die Übereinstimmungen zu verfeinern.
Laut den Daten von Fiverr planen über 57% der Führungskräfte in den Bereichen Marketing, Finanzen und Technik, in diesem Jahr mehr Freelancer einzustellen. Die Funktion befindet sich derzeit in der Beta-Phase für PRO-Nutzer und wird Anfang 2025 vollständig eingeführt.
- Introduction of AI-powered Dynamic Matching system to improve freelancer-client matching efficiency
- Integration of human expert review team for quality assurance
- Data shows 57% of executives plan to increase freelancer hiring
- One-hour turnaround time for receiving freelancer proposals
- availability - currently only in beta for PRO users
- Full launch delayed until early 2025
Insights
The integration of AI into Fiverr's matching system represents a significant technological advancement in freelancer marketplaces. Dynamic Matching leverages machine learning algorithms to analyze project requirements and freelancer capabilities, potentially reducing the time-to-hire and improving match quality. The system's ability to help refine project descriptions addresses a common pain point in freelance hiring - unclear project briefs. However, the hybrid approach of combining AI with human experts for PRO users suggests that fully automated matching isn't yet optimal, particularly for high-value projects.
The staged rollout strategy, starting with PRO users in beta, allows for system refinement before wider deployment. This could help identify and address potential issues in the AI's matching accuracy and user experience. While the technology shows promise, its success will largely depend on the quality of Fiverr's historical data and the effectiveness of their machine learning models in understanding nuanced project requirements.
The timing of this feature launch aligns with growing market demand, as evidenced by the
The opt-in nature of the system for both businesses and freelancers demonstrates market sensitivity and could help drive adoption while maintaining platform flexibility. The early 2025 full launch timeline suggests careful consideration of market readiness and platform stability. This feature could potentially increase transaction volume and average order value by making it easier for businesses to find and hire qualified freelancers.
A new, powerful experience combining data, AI, and human experts makes things simple and faster for customers
NEW YORK, Dec. 12, 2024 (GLOBE NEWSWIRE) -- Fiverr International Ltd. (NYSE: FVRR), the company changing how the world works together, today released Dynamic Matching. The new AI-assisted matching tool transforms how businesses can find and hire freelancers. Simply put, Dynamic Matching helps customers write and refine their project description, inviting accurately matched freelancers to make an offer for the project. Dynamic Matching is supplemented by a team of experts dedicated to reviewing matches to ensure quality and precision.
“Search and match is the bread and butter of the Fiverr platform and marketplace,” said Adi Margolis, VP of Product at Fiverr. “As we continue to use our internal data and customer feedback to evolve and streamline the search process, AI now serves as a critical tool for our team, who will be working in tandem for the first time to provide a much more refined and accurate search experience for our customers.”
How it works:
- Tell Us About Your Project. You can share your project brief if you have one, or write a few sentences about what you need in case you don’t. Fiverr’s AI will help create a detailed project description and help you refine your brief to perfect it.
- Find Matching Freelancers. Dynamic Matching looks for freelancers with the precise skills to meet the project. For PRO customers, the team of experts will provide additional help to refine the best matches.
- Get Custom Offers. Within about an hour, qualified freelancers will send personalized proposals. Customers can also choose to invite other freelancers to submit offers.
- Choose Your Freelancer. Pick the perfect freelancer from the offers, and you'll be ready to begin!
Businesses and freelancers can both choose to opt into using Dynamic Matching to search or be found, freelancers can accept or deny project brief invitations for custom offers, and businesses have the flexibility to share as much or as little information as they’d like as well as extend their project brief invitation to talent they want to consider, beyond those who are recommended.
Never before have businesses been in more need of freelance talent. Data compiled by Fiverr shows over
About Fiverr
Fiverr’s mission is to change how the world works together. We exist to democratize access to talent and to provide talent with access to opportunities so anyone can grow their business, brand, or dreams. From small businesses to Fortune 500, around 4 million customers worldwide worked with freelance talent on Fiverr in the past year, ensuring their workforces remain flexible, adaptive, and agile. With Fiverr Business Solutions, large companies can find the right talent and tools, tailored to their needs to help them thrive and grow. On Fiverr, you can find over 700 skills, ranging from AI, to programming and 3D design, digital marketing to content creation, from video animation to architecture.
Fiverr companies include ClearVoice, CreativeLive, Working Not Working, SLT Consulting and Stoke Talent. Don't get left behind - come be a part of the future of work by visiting fiverr.com, read our blog, and follow us on Twitter, Instagram, and Facebook.
Media Contacts:
Jenny Chang
Tommy Lee
press@fiverr.com
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1 *Average figure calculated by taking the percentage of respondents who stated that they are seeing an 'Increase' in 'Hiring freelancers / contingent workers' now compared to last year across three samples of marketing, finance, and IT executives in 2024.'
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/bb5c0e79-b04c-40e1-87c0-86d151d0f47f
FAQ
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