Fox Factory Invests Initial $500,000 In Trail Trust To Deliver Sustainable Adventure To All

Rhea-AI Summary

Fox Factory has launched its new community investment program, Trail Trust, aimed at promoting sustainable outdoor adventures. The initiative focuses on responsible land use and increasing diversity in cycling and power sports. With approximately $500,000 already awarded to over 20 outdoor organizations, the program seeks to enhance access for individuals with disabilities. This effort aligns with Fox's broader sustainability strategy, emphasizing environmental and social governance as integral to its operations.

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• Awarded approximately $500,000 to over 20 outdoor organizations, enhancing community engagement.
• Focus on sustainability aligns with broader environmental and social governance initiatives.

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DULUTH, Ga., Nov. 30, 2021 (GLOBE NEWSWIRE) -- Fox Factory, maker of premium performance products that are an integral part of outdoor adventuring, embarks on a new journey today with the launch of its signature community investment program, Trail Trust.

Together with nonprofit partners worldwide, Trail Trust aims to deliver sustainable adventure to everyone. This means promoting the conscientious use of land amongst outdoor enthusiasts and protecting our shared playgrounds. It also requires expanding opportunities within the outdoor sporting industry, diversifying the populations that participate in cycling and power sports — because everyone deserves the thrill of adventure.

“Trail Trust represents Fox Factory’s commitment to the future and plays a pivotal role in activating the Planet Pillar of our Fox Factory Frontiers sustainability strategy. This is the beginning of our pursuit of a future where people and planet come first, and where adventure is never done,” said Jackie Martin, FOX Chief Purpose and Inclusion Officer. “We’re in a unique position to do more to positively impact the environments where we live, work and play — both from a responsible and safe land use perspective as well as connecting people of all backgrounds and abilities to the outdoors.”

As part of this launch, FOX has already awarded approximately $500,000 in Trail Trust funding to over 20 outdoor organizations including Grow Cycling Foundation, Santa Cruz Mountains Trail Stewardship, Catalyst Sports, and Tread Lightly! to name a few. 

“Being a part of Trail Trust means removing physical and social barriers to allow more access for more people,” said Eric Gray, founder and executive director of Catalyst Sports. “With FOX’s support, we have been able to provide hundreds of individuals with disabilities the first-time experience of accessing trails and nature like never before.” 

How to Apply

Trail Trust program information, eligibility criteria, and the application form can be found at www.trailtrust.com. Applications are accepted on a rolling basis and are evaluated quarterly by the Trail Trust review committee.

For specific questions about the Trail Trust initiative, email giving@ridefox.com.

About FOX

FOX is committed to integrating sustainability throughout the company’s business operations and community impact programs. Trail Trust is one of many initiatives aligned with the company’s new Environmental, Social and Governance program. For more information on its ESG roadmap, go here.

Fox Factory Holding Corp. designs and manufactures performance-defining ride dynamics products primarily for bicycles, on-road and off-road vehicles and trucks, side-by-side vehicles, all-terrain vehicles, snowmobiles, specialty vehicles and applications, motorcycles, and commercial trucks. The company is a direct supplier to leading powered vehicle original equipment manufacturer parts. Additionally, the company supplies top bicycle OEMs and their contract manufacturers as well as provides aftermarket products to retailers and distributors.

Media kit: https://www.dropbox.com/sh/pkvgt0brain7hty/AABrkpHYdOUTJUBT2w_6ctHla?dl=0

FAQ

What is the Trail Trust program by FOX?

The Trail Trust program is a community investment initiative by FOX that promotes sustainable outdoor adventures and increases accessibility in cycling and power sports.

How much funding has FOX allocated to the Trail Trust program?

FOX has awarded approximately $500,000 to support over 20 outdoor organizations as part of the Trail Trust program.

What are the main goals of the Trail Trust initiative?

The main goals of the Trail Trust initiative are to promote responsible land use and increase diversity in outdoor sports participation.

How can organizations apply for Trail Trust funding?

Organizations can apply for Trail Trust funding through the program's website, where they can find information on eligibility criteria and the application process.

Which organizations have received funding from the Trail Trust?

Organizations such as Grow Cycling Foundation, Santa Cruz Mountains Trail Stewardship, Catalyst Sports, and Tread Lightly! have received funding from the Trail Trust.