OutKick Sees Month Over Month Growth in Views & Minutes
OutKick, a national multimedia sports platform owned by FOX , reported strong growth in July 2024. The platform achieved 25 million multiplatform views (up 8% from June) and 24 million multiplatform minutes (up 15% from June). Year-over-year, OutKick saw a 6% increase in multiplatform views and reached 8.2 million unique visitors. On social media, OutKick garnered 891k social actions and 11.2 million video views across Facebook, X (formerly Twitter), YouTube, and Instagram. The growth coincides with the launch of Ricky Cobb's new daily show on OutKick.com, featuring celebrity interviews and unique content at the intersection of sports, culture, and news.
OutKick, una piattaforma sportiva multimediale nazionale di proprietà di FOX, ha riportato una forte crescita a luglio 2024. La piattaforma ha raggiunto 25 milioni di visualizzazioni multiplatform (in aumento dell'8% rispetto a giugno) e 24 milioni di minuti multiplatform (in aumento del 15% rispetto a giugno). Rispetto all'anno precedente, OutKick ha registrato un aumento del 6% nelle visualizzazioni multiplatform e ha raggiunto 8,2 milioni di visitatori unici. Sui social media, OutKick ha ottenuto 891k azioni sociali e 11,2 milioni di visualizzazioni video su Facebook, X (ex Twitter), YouTube e Instagram. Questa crescita coincide con il lancio del nuovo programma quotidiano di Ricky Cobb su OutKick.com, che presenta interviste con celebrità e contenuti unici all'incrocio tra sport, cultura e notizie.
OutKick, una plataforma nacional de deportes multimedia propiedad de FOX, reportó un fuerte crecimiento en julio de 2024. La plataforma alcanzó 25 millones de visualizaciones multiplataforma (un aumento del 8% respecto a junio) y 24 millones de minutos multiplataforma (un aumento del 15% respecto a junio). En comparación con el año anterior, OutKick vio un aumento del 6% en visualizaciones multiplataforma y alcanzó 8.2 millones de visitantes únicos. En las redes sociales, OutKick obtuvo 891k acciones sociales y 11.2 millones de visualizaciones de video en Facebook, X (anteriormente Twitter), YouTube e Instagram. Este crecimiento coincide con el lanzamiento del nuevo programa diario de Ricky Cobb en OutKick.com, que presenta entrevistas con celebridades y contenido único en la intersección de deportes, cultura y noticias.
OutKick는 FOX 소유의 전국적인 멀티미디어 스포츠 플랫폼으로, 2024년 7월 강력한 성장을 보고했습니다. 이 플랫폼은 2,500만 멀티플랫폼 조회수(6월 대비 8% 증가)와 2,400만 멀티플랫폼 분(6월 대비 15% 증가)을 기록했습니다. 전년 대비, OutKick는 6% 증가한 멀티플랫폼 조회수를 기록하며 820만 고유 방문자에 도달했습니다. 소셜 미디어에서 OutKick는 891k 소셜 액션과 1,120만 비디오 조회수를 Facebook, X(구 Twitter), YouTube, Instagram에서 얻었습니다. 이 성장은 OutKick.com에서 리키 콥의 새로운 일일 쇼가 시작되면서 이루어졌으며, 셀럽 인터뷰와 스포츠, 문화, 뉴스의 교차점에서 독특한 콘텐츠를 제공합니다.
OutKick, une plateforme nationale de médias sportifs appartenant à FOX, a rapporté une forte croissance en juillet 2024. La plateforme a atteint 25 millions de vues multiplateformes (en hausse de 8 % par rapport à juin) et 24 millions de minutes multiplateformes (en hausse de 15 % par rapport à juin). D'une année sur l'autre, OutKick a connu une augmentation de 6 % des vues multiplateformes et a atteint 8,2 millions de visiteurs uniques. Sur les réseaux sociaux, OutKick a récolté 891k actions sociales et 11,2 millions de vues vidéo sur Facebook, X (anciennement Twitter), YouTube et Instagram. Cette croissance coïncide avec le lancement du nouveau programme quotidien de Ricky Cobb sur OutKick.com, qui présente des interviews de célébrités et un contenu unique à l'intersection du sport, de la culture et des actualités.
OutKick, eine nationale Multimedia-Sportplattform im Besitz von FOX, berichtete im Juli 2024 über ein starkes Wachstum. Die Plattform erreichte 25 Millionen Multiplattform-Ansichten (plus 8% im Vergleich zu Juni) und 24 Millionen Multiplattform-Minuten (plus 15% im Vergleich zu Juni). Im Jahresvergleich verzeichnete OutKick einen 6% Anstieg der Multiplattform-Ansichten und erreichte 8,2 Millionen eindeutige Besucher. In den sozialen Medien generierte OutKick 891k soziale Aktionen und 11,2 Millionen Videoaufrufe auf Facebook, X (ehemals Twitter), YouTube und Instagram. Dieses Wachstum fällt mit der Einführung der neuen täglichen Show von Ricky Cobb auf OutKick.com zusammen, die Prominenteninterviews und einzigartige Inhalte an der Schnittstelle von Sport, Kultur und Nachrichten präsentiert.
- 8% increase in multiplatform views month-over-month
- 15% increase in multiplatform minutes month-over-month
- 6% year-over-year growth in multiplatform views
- 8.2 million total digital population unique visitors
- 891k social actions across major social media platforms
- 11.2 million video views on Facebook, X, and YouTube
- Launch of new daily show by Ricky Cobb on OutKick.com
- None.
On Facebook, X (formerly Twitter), and Instagram, OutKick saw 891k social actions and 11.2 million video views on Facebook, X, and YouTube, according to Shareablee.
This comes on the heels of Ricky Cobb, the personality behind @Super70sSports on X, launching his new daily show on OutKick.com last week, where he shapes America’s conversations via his humor and expansive knowledge of sports and culture. The show features interviews with celebrity guests as well as signature segments that showcase Cobb’s unique voice.
*Source: Comscore Media Metrix® Multi-Platform, Total Digital Population including Social Incremental data for reportable entities.
*Source: Comscore Media Metrix® Multi-Platform, Desktop & Mobile, Total Audience, Custom-Defined List Including CBS Sports, ESPN.com, Yahoo Sports-NBC Sports Network, BLEACHERREPORT.com, DEADSPIN.com, BARSTOOLSPORTS.com, and NY Post Sports, February 2023 – February 2024 U.S. **Source: Comscore Social, Metrics & Trends, Facebook, X YouTube, February 2024, Report Date: 02/15/2024.
About OutKick
OutKick is one of the fastest growing national multimedia platforms that produces and distributes engaging content at the intersection of sports, sports culture, pop culture and news. OutKick’s industry recognized stable of reporters, hosts and contributors are accessible on www.OutKick.com as well as across video livestreams, social media, podcasts, and radio, reaching tens of millions of fans each month. Owned by FOX Corporation, OutKick was originally founded by Clay Travis. For more information, please visit www.OutKick.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20240820464978/en/
OutKick Press Contact:
Brian Karpas
212-301-9966
brian.karpas@outkick.com
Source: OutKick
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