Funko Announces San Diego Comic-Con Takeover With ';Funkoville,' an Immersive Booth Experience for Fans

Rhea-AI Summary

Funko (NASDAQ: FNKO) has announced its participation in San Diego Comic-Con (SDCC) from July 21 to July 24. The company will present 'Funkoville,' an immersive fan experience featuring attractions like an interactive movie theater, diner, and exclusive merchandise from Pop!, Vinyl Soda, and Loungefly. Notable celebrity guests including Rosario Dawson, Simu Liu, and William Zabka will join the Hall H panel. The event marks a significant return post-COVID-19 for the pop culture brand, emphasizing its commitment to engaging fans.

Positive

• Return to San Diego Comic-Con after COVID-19, indicating recovery in fan engagement.
• Launch of 'Funkoville,' enhancing brand visibility and fan immersion.
• Celebrity participation could attract more visitors and strengthen brand associations.

Negative

• None.

Events Include Fundays and Hall H Panel with Rosario Dawson, Simu Liu, and William Zabka

Funkoville Features an Interactive Movie Theater, Diner and Grocery Store, Loungefly Boutique and Mondo Record Store

SEATTLE--(BUSINESS WIRE)-- Funko, Inc. ("Funko,” or the “Company”) (Nasdaq: FNKO) today announced plans for San Diego Comic-Con (SDCC), including “Funkoville,” an immersive, fan-focused community experience (Booth #5341, Booth #5137, Booth #5145). The leading pop culture lifestyle brand will also host a blacklight-themed Fundays, a Hall H panel with celebrity guests Rosario Dawson, Simu Liu and William Zabka, and more at the highly-anticipated event from July 21 through July 24.

Accessible with official SDCC badges, fans are invited to enter the streets of “Funkoville” to explore the remarkable neighborhood, including a movie theater, diner and grocery store, Mondo record store and Loungefly boutique, which will offer exclusives from Pop!, Vinyl Soda and Loungefly. Exclusives will also be available for fans via Funko.com.

“After a two-year hiatus due to COVID-19, we are thrilled to be back at San Diego Comic-Con with a presence that’s bigger than ever before,” said Andrew Perlmutter, Chief Executive Officer of Funko. “Always engineering new and exciting in-person experiences, ‘Funkoville’ is the perfect opportunity to fully immerse our fans in a Funko-inspired world that brings together everything they love about our brand: product exclusives, celebrities and more.”

Funko’s presence at SDCC will include:

• Fundays: Friday, July 22
  Hosted annually during SDCC, this year’s Fundays will be blacklight-themed, featuring a variety of contests, exclusive giveaways, and special guests. A separate, non-convention ticket ($150) is required for entry. For more information, please follow Funko’s social media channel @originalfunko.
• Hall H Panel
  Join Funko in Hall H for Pop! Talk featuring Rosario Dawson, Simu Liu, and William Zabka.

Fans can stay up-to-date with upcoming events, experiences and products by visiting Funko.com and following the brand on Instagram, Twitter and YouTube.

ABOUT FUNKO

Headquartered in Everett, Washington, Funko is a leading pop culture lifestyle brand. Funko designs, sources and distributes licensed pop culture products across multiple categories, including vinyl figures, board games, action toys, plush, apparel, housewares and accessories for consumers who seek tangible ways to connect with their favorite pop culture brands and characters. Learn more at https://funko.com/, and follow us on Twitter (@OriginalFunko) and Instagram (@OriginalFunko).

View source version on businesswire.com: https://www.businesswire.com/news/home/20220614005117/en/

Jessica Piha-Grafstein

Funko

jessicap@funko.com

Briana Richard

BHI, a division of 42West

Briana_Richard@bhimpact.com

Source: Funko, Inc.

FAQ

What is Funko's plan for San Diego Comic-Con 2023?

Funko plans to host 'Funkoville,' an immersive fan experience, and a Hall H panel featuring celebrities.

Who are the celebrities attending Funko's Hall H panel?

The panel will feature Rosario Dawson, Simu Liu, and William Zabka.

When is Funko participating in San Diego Comic-Con?

Funko will be present at San Diego Comic-Con from July 21 to July 24, 2023.

What attractions will be at Funko's Funkoville?

Funkoville will include an interactive movie theater, diner, grocery store, and exclusive merchandise boutiques.

What exclusives will Funko offer at the event?

Funko will offer exclusive products from Pop!, Vinyl Soda, and Loungefly available at Funkoville and online.