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Floor & Decor Launches the Grand Opening of its Leesburg, Virginia Store on November 11, 2021
Rhea-AI Impact
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Rhea-AI Sentiment
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Rhea-AI Summary
Floor & Decor (NYSE: FND) will open a new location in Leesburg, Virginia on November 11, 2021, featuring a 97,000 square-foot showroom and warehouse. The store aims to serve both homeowners and professionals with a wide selection of in-stock flooring options. This location will include a showroom-style design center for personalized shopping experiences. To celebrate the grand opening, the store will host a $5,000 Floor Makeover Sweepstakes, and local professionals can register for store tours leading to chances to win various prizes.
Positive
Opening a new store in Leesburg expands Floor & Decor's footprint.
The store includes a unique showroom-style design center enhancing customer experience.
Offering a wide selection of in-stock flooring options appeals to both homeowners and professionals.
The grand opening sweepstakes and promotions attract customer engagement.
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None.
Grand Opening Celebration and Pro Event
ATLANTA--(BUSINESS WIRE)--
Floor & Decor (NYSE: FND), a leading specialty retailer of hard-surface flooring, will expand its nationwide footprint when it opens the doors to its newest location in Leesburg, Virginia on November 11, 2021. The 97,000 square-foot Floor & Decor warehouse store and showroom-style design center will open with a team of about 50 full-time and part-time associates led by Jackie Wint, the new store’s Chief Executive Merchant.
“Floor & Decor is excited to open a store in Leesburg,” said Wint. “We are eager to introduce both Professional customers, as well as Homeowners, to our one-stop solution for their flooring needs with an extensive selection of in-stock, trend-right flooring options. We offer great service and quality flooring at unbeatable prices. With our free design services, we look forward to helping every customer complete their dream project.”
Showroom-Style Design Center
Within the Leesburg warehouse store, a showroom-style design center will offer private design consultation spaces, personalized shopping experiences, inspirational vignettes and take-home samples. This is the first of its kind for Floor & Decor where the Design Services experience includes the benefits of a showroom and the convenience of the warehouse in-stock selection. Completion date is set for December 2021.
$5,000 Floor Makeover Sweepstakes
The Leesburg Floor & Decor store will be giving away a $5,000 Floor Makeover as part of its grand opening festivities. Starting on November 11, customers will have the chance to register to win a $5,000 gift card from Floor & Decor. Interested parties can register online at www.floormakeoverleesburg.com. Registration ends on December 10, 2021.
Calling All Pros
Floor & Decor welcomes its valued builders, contractors, architects, designers, remodelers, flooring installers and realtors to visit the new location in Leesburg. Pros are invited to text 571PRO to 26786 to schedule a personal tour of the new store. Those scheduling tours from November 8, 2021 thru December 8, 2021 will be able to register to win a Chevrolet Colorado truck and other great prizes like iPad, Nintendo Switch, Yeti Cooler, GoPro Hero and so much more! During the tour, visitors will get to meet the PRO Services Team and learn about Floor & Decor’s products and services.
“It is very important to us to build relationships with our local professionals. Their success is our success,” said Wint. The store tours and giveaways give us a chance to support our community and tell them about our PRO Premier Rewards and all the benefits it can bring to their business.”
Store Address:950 Edward's Ferry Rd., Leesburg, VA 20176
About Floor & Decor: Founded in 2000, Atlanta-based Floor & Decor is a leading high growth specialty retailer of hard-surface flooring, operating 147 warehouse stores and two design studios in 33 states at the end of the second quarter of fiscal 2021. The stores offer homeowners and professionals the industry’s broadest in-stock selection of tile, natural wood, natural stone, laminate, and luxury vinyl plank, under one roof. In addition, Floor & Decor stocks the necessary tools, decorative materials, wall tile, and related accessories for hard-surface flooring projects. Stores carry over 1 million square feet of in-stock flooring and offer free design services, as well as a dedicated pro sales team. The company directly sources products from manufacturers around the globe, which enables it to bring the world’s best and most innovative flooring trends to its customers, at everyday low prices. Floor & Decor has locations nationwide, but each store is bolstered by a local focus that creates a store experience and mix of products that meet the needs of each market served.
