Flexsteel Selects 3D Cloud for 3D Digital Asset Management and 3D Product Configuration
Flexsteel Industries, Inc. (NASDAQ:FLXS), a major U.S. furniture manufacturer, has partnered with 3D Cloud™ to enhance product visualization for over 2,500 retailers. The collaboration introduces 3D Product Configurators and WebAR for 440 products on Flexsteel.com, with plans for expansion. This strategic move aims to improve customer satisfaction and engagement through interactive brand experiences.
Mike McClaflin, CIO at Flexsteel, praised 3D Cloud's technology, pricing, and holistic approach to addressing 3D product visualization challenges. The partnership enables rapid deployment of comprehensive 3D programs, including self-service renders and product configurators. Flexsteel is considering future e-commerce integration and offering configurators for dealer websites.
Flexsteel Industries, Inc. (NASDAQ:FLXS), un importante produttore di mobili negli Stati Uniti, ha collaborato con 3D Cloud™ per migliorare la visualizzazione dei prodotti per oltre 2.500 rivenditori. Questa collaborazione introduce Configurator 3D e WebAR per 440 prodotti su Flexsteel.com, con piani di espansione. Questo movimento strategico mira a migliorare la soddisfazione e il coinvolgimento dei clienti attraverso esperienze di marca interattive.
Mike McClaflin, CIO di Flexsteel, ha elogiato la tecnologia di 3D Cloud, i prezzi e l'approccio olistico per affrontare le sfide della visualizzazione dei prodotti in 3D. La partnership consente una rapida implementazione di programmi 3D completi, inclusi rendering self-service e configuratori di prodotto. Flexsteel sta considerando futuri integrazioni nell'e-commerce e l'offerta di configuratori per i siti web dei concessionari.
Flexsteel Industries, Inc. (NASDAQ:FLXS), un importante fabricante de muebles en EE. UU., ha colaborado con 3D Cloud™ para mejorar la visualización de productos para más de 2,500 minoristas. Esta colaboración presenta Configuradores de Productos en 3D y WebAR para 440 productos en Flexsteel.com, con planes de expansión. Este movimiento estratégico tiene como objetivo mejorar la satisfacción y el compromiso del cliente a través de experiencias de marca interactivas.
Mike McClaflin, CIO de Flexsteel, elogió la tecnología de 3D Cloud, sus precios y su enfoque holístico para abordar los desafíos de la visualización de productos en 3D. La asociación permite un despliegue rápido de programas 3D integrales, que incluyen renders de autoservicio y configuradores de productos. Flexsteel está considerando futuras integraciones de comercio electrónico y ofrecer configuradores para los sitios web de los concesionarios.
Flexsteel Industries, Inc. (NASDAQ:FLXS), 미국의 주요 가구 제조업체,가 3D Cloud™와 협력하여 2,500개 이상의 소매업체를 위한 제품 시각화를 개선했습니다. 이 협업은 Flexsteel.com에서 440개 제품에 대한 3D 제품 구성기와 WebAR을 도입하며, 확장 계획도 있습니다. 이 전략적 조치는 고객 만족도와 참여도를 향상시키기 위해 상호작용 브랜드 경험을 제공합니다.
Flexsteel의 CIO인 Mike McClaflin은 3D Cloud의 기술, 가격 및 3D 제품 시각화 문제 해결을 위한 전체적인 접근 방식을 높이 평가했습니다. 이 파트너십은 포괄적인 3D 프로그램의 신속한 배포를 가능하게 하며, 셀프 서비스 렌더링과 제품 구성기도 포함합니다. Flexsteel은 향후 전자 상거래 통합 및 딜러 웹사이트를 위한 구성기 제공을 검토하고 있습니다.
Flexsteel Industries, Inc. (NASDAQ:FLXS), un important fabricant de meubles aux États-Unis, a partenarié avec 3D Cloud™ pour améliorer la visualisation des produits pour plus de 2.500 détaillants. Cette collaboration introduit des configurateurs de produits 3D et WebAR pour 440 produits sur Flexsteel.com, avec des projets d'expansion. Ce mouvement stratégique vise à améliorer la satisfaction et l'engagement des clients grâce à des expériences de marque interactives.
Mike McClaflin, CIO de Flexsteel, a salué la technologie de 3D Cloud, sa tarification et son approche holistique pour traiter les défis de la visualisation des produits en 3D. Le partenariat permet un déploiement rapide de programmes 3D complets, y compris des rendus en libre-service et des configurateurs de produits. Flexsteel envisage de futures intégrations de commerce électronique et d'offrir des configurateurs pour les sites web des concessionnaires.
Flexsteel Industries, Inc. (NASDAQ:FLXS), ein bedeutender US-Möbelhersteller, hat eine Partnerschaft mit 3D Cloud™ geschlossen, um die Produktvisualisierung für über 2.500 Einzelhändler zu verbessern. Die Zusammenarbeit führt 3D Produktkonfiguratoren und WebAR für 440 Produkte auf Flexsteel.com ein, mit Plänen zur Erweiterung. Dieser strategische Schritt zielt darauf ab, die Kundenzufriedenheit und -bindung durch interaktive Markenerlebnisse zu verbessern.
Mike McClaflin, CIO von Flexsteel, lobte die Technologie von 3D Cloud, die Preisgestaltung und den ganzheitlichen Ansatz zur Bewältigung der Herausforderungen bei der 3D-Produktvisualisierung. Die Partnerschaft ermöglicht eine schnelle Implementierung umfassender 3D-Programme, einschließlich Selbstbedienungs-Renderings und Produktkonfiguratoren. Flexsteel zieht in Betracht, zukünftige E-Commerce-Integrationen sowie Konfiguratoren für die Websites der Händler anzubieten.
- Partnership with 3D Cloud to enhance product visualization for 2,500+ retailers
- Introduction of 3D Product Configurators and WebAR for 440 products
- Potential for e-commerce integration and dealer website configurators
- Improved customer engagement and brand experience
- Reusable 3D content investment across multiple applications
- None.
Insights
Flexsteel's partnership with 3D Cloud represents a strategic move in the furniture industry's digital transformation. By implementing advanced 3D visualization tools, Flexsteel is positioning itself at the forefront of customer experience innovation. This could potentially lead to increased sales conversion rates and improved customer satisfaction. The ability to offer 3D product configurators and WebAR for 440 products initially, with plans for expansion, suggests a significant investment in digital capabilities. While the immediate financial impact may be , this move could strengthen Flexsteel's competitive position in the long term, especially if e-commerce integration is implemented. However, the success of this initiative will depend on retailer adoption and customer engagement with the new tools.
The adoption of 3D Cloud's technology by Flexsteel is a notable advancement in furniture retail tech. The implementation of WebAR and 3D product configurators aligns with growing consumer expectations for interactive online shopping experiences. This move could reduce return rates by allowing customers to visualize products more accurately before purchase. The scalability of the solution, starting with 440 products and plans for expansion, indicates a well-thought-out rollout strategy. The potential for future e-commerce integration and deployment on dealer websites could create new revenue streams and enhance the omnichannel experience. However, the success of this initiative will depend on the quality of 3D renders and the user-friendliness of the interface.
Flexsteel CIO: "3D Cloud has a unique mix of leading technology, straightforward pricing, and a holistic solution that addresses the critical challenges in 3D product visualization for furniture manufacturers."
After an extensive vendor evaluation, Flexsteel chose 3D Cloud as its 3D technology partner. This partnership will enable Flexsteel to equip its retailers with the tools they need to offer compelling brand experiences that improve customer satisfaction and engagement.
"3D Cloud has a unique mix of leading technology, straightforward pricing, and a holistic solution that addresses the critical challenges in 3D product visualization for furniture manufacturers," said Mike McClaflin, CIO at Flexsteel. "Their approach simplifies the rapid deployment of a comprehensive 3D program, including self-service product renders, WebAR, and product configurators."
The company is introducing 3D Cloud Product Configurators and 3D Cloud WebAR for 440 products, with plans to add more over the next several months. Initially available on Flexsteel.com, the company is considering adding an e-commerce integration on their own website and offering configurators that can be deployed on dealer websites in the future.
To see how the new 3D product configurators work, visit the product page for the Bryant Fabric Sofa on Flexsteel.com. Customize the covers & pillows, check dimensions, view from different angles, and view in your room with Augmented Reality.
"Flexsteel has been exploring ways to use emerging technologies to provide the best brand experiences to our dealers and customers," said McClaflin. "Our partnership with 3D Cloud allows us to simplify complex processes and deliver a more dynamic and interactive brand experience. We are particularly excited about the ability to reuse our 3D content investment across multiple applications, ensuring consistency across touchpoints, marketing effectiveness and operational efficiency."
"We are thrilled to partner with Flexsteel, a company that truly embodies innovation and quality," said Beck Besecker, CEO and Co-founder of 3D Cloud. "Their thoughtful investment in innovation makes them exceptional collaborators. I'm proud of the commitment to excellence on both sides of the relationship as we work together to transform the furniture buying experience."
To learn more, visit Flexsteel.com or 3Dcloud.com.
About Flexsteel
Flexsteel Industries, Inc., and Subsidiaries (the "Company") is one of the largest manufacturers, importers, and marketers of residential furniture products in
For more information, visit our website at https://www.flexsteel.com/.
About 3D Cloud
3D Cloud is the 3D digital asset management platform for 3D product visualization and the global leader in 3D e-commerce for furniture, kitchen, bath, outdoor, office furniture, closets, and storage. The 3D Cloud 3D digital asset management platform is a B2B SaaS that allows retailers and brands to build endless applications such as 3D product configurators, 3D room planners, and WebAR from a single 3D product catalog. With 3D Cloud, 3D content is created, managed, and published to all 3D applications from a single source of truth for consistency across every touchpoint in the customer journey. Applications that run on 3D Cloud include 3D Cloud Product Configurators, 3D Cloud Sectional Configurator, 3D Cloud Room Planner with Design from Photo, 3D Cloud Kitchen Designer, 3D Cloud Virtual Reality, 3D Cloud 360 Product Spins, 3D Cloud Instant Renders, and 3D Cloud WebAR Augmented Reality. 3D Cloud has offices in
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SOURCE 3D Cloud
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