Fluent, Inc. Announces Commerce Media Partnerships with Top-Tier Brands
Fluent Inc (NASDAQ: FLNT) has announced new partnerships for its commerce media network, including major brands like Fanatics, Vivid Seats, Barnes & Noble College, Forever 21, Belk, Bealls Florida, and Hammacher Schlemmer. The company's Commerce Media Solutions enables partners to integrate non-endemic advertising across their platforms, enhancing customer experience with personalized offers.
Powered by first-party identity graph and AI algorithms, Fluent's solution has shown remarkable growth, with Q3 2024 revenue increasing 341% year-over-year to $10.4 million (16% of total revenue) from $2.3 million in Q3 2023. The company now maintains an annual recurring revenue run rate exceeding $50 million in its Commerce Media Solutions segment. This growth aligns with industry projections from Boston Consulting Group, which estimates the commerce media sector will reach $100 billion within five years, representing over 25% of digital media spending by 2026.
Fluent Inc (NASDAQ: FLNT) ha annunciato nuove partnership per la sua rete di media commerciali, includendo marchi importanti come Fanatics, Vivid Seats, Barnes & Noble College, Forever 21, Belk, Bealls Florida e Hammacher Schlemmer. Le Soluzioni di Media Commerciale dell'azienda consentono ai partner di integrare pubblicità non endemiche sulle loro piattaforme, migliorando l'esperienza del cliente con offerte personalizzate.
Supportata da un grafo identitario di prima parte e algoritmi di intelligenza artificiale, la soluzione di Fluent ha mostrato una crescita straordinaria, con un aumento del fatturato del Q3 2024 del 341% rispetto all'anno precedente, raggiungendo i 10,4 milioni di dollari (16% del fatturato totale) rispetto ai 2,3 milioni di dollari nel Q3 2023. L'azienda ora mantiene un tasso di fatturato ricorrente annuale superiore ai 50 milioni di dollari nel suo segmento di Soluzioni di Media Commerciali. Questa crescita si allinea con le proiezioni del Boston Consulting Group, che stima che il settore dei media commerciali raggiungerà i 100 miliardi di dollari entro cinque anni, rappresentando oltre il 25% della spesa per media digitali entro il 2026.
Fluent Inc (NASDAQ: FLNT) ha anunciado nuevas asociaciones para su red de medios comerciales, incluyendo marcas importantes como Fanatics, Vivid Seats, Barnes & Noble College, Forever 21, Belk, Bealls Florida y Hammacher Schlemmer. Las Soluciones de Medios Comerciales de la empresa permiten a los socios integrar publicidad no endémica en sus plataformas, mejorando la experiencia del cliente con ofertas personalizadas.
Potenciada por un gráfico de identidad de primera parte y algoritmos de IA, la solución de Fluent ha mostrado un crecimiento notable, con un aumento de ingresos del Q3 2024 del 341% interanual, alcanzando los 10,4 millones de dólares (16% de los ingresos totales) desde los 2,3 millones de dólares en el Q3 2023. La empresa ahora mantiene un tasa de ingresos recurrentes anuales superior a 50 millones de dólares en su segmento de Soluciones de Medios Comerciales. Este crecimiento se alinea con las proyecciones de Boston Consulting Group, que estima que el sector de medios comerciales alcanzará los 100 mil millones de dólares en cinco años, representando más del 25% del gasto en medios digitales para 2026.
Fluent Inc (NASDAQ: FLNT)는 Fanatics, Vivid Seats, Barnes & Noble College, Forever 21, Belk, Bealls Florida 및 Hammacher Schlemmer와 같은 주요 브랜드를 포함하여 상거래 미디어 네트워크에 대한 새로운 파트너십을 발표했습니다. 회사의 상거래 미디어 솔루션은 파트너가 비내재 광고를 플랫폼에 통합할 수 있도록 하여 개인화된 제안으로 고객 경험을 향상시킵니다.
1차 식별 그래프와 AI 알고리즘에 의해 지원되는 Fluent의 솔루션은 놀라운 성장을 보여주었으며, 2024년 3분기 매출이 전년 대비 341% 증가하여 2023년 3분기 230만 달러에서 1040만 달러(총 매출의 16%)로 증가했습니다. 회사는 이제 상거래 미디어 솔루션 부문에서 연간 반복 수익률이 5000만 달러를 초과하는 수준을 유지하고 있습니다. 이 성장은 보스턴 컨설팅 그룹의 산업 전망과 일치하며, 이 그룹은 상거래 미디어 부문이 5년 이내에 1000억 달러에 도달하고 2026년까지 디지털 미디어 지출의 25% 이상을 차지할 것이라고 예상합니다.
Fluent Inc (NASDAQ: FLNT) a annoncé de nouveaux partenariats pour son réseau de médias commerciaux, notamment avec des marques majeures telles que Fanatics, Vivid Seats, Barnes & Noble College, Forever 21, Belk, Bealls Florida et Hammacher Schlemmer. Les Solutions de médias commerciaux de l'entreprise permettent à ses partenaires d'intégrer de la publicité non endémique sur leurs plateformes, améliorant ainsi l'expérience client grâce à des offres personnalisées.
Propulsée par un graphique d'identité de première partie et des algorithmes d'IA, la solution de Fluent a montré une croissance remarquable, avec une augmentation des revenus du Q3 2024 de 341 % par rapport à l'année précédente, atteignant 10,4 millions de dollars (16 % du total des revenus) contre 2,3 millions de dollars au Q3 2023. L'entreprise maintient désormais un taux de revenus récurrents annuels dépassant 50 millions de dollars dans son segment de Solutions de médias commerciaux. Cette croissance est en accord avec les projections de Boston Consulting Group, qui estime que le secteur des médias commerciaux atteindra 100 milliards de dollars dans cinq ans, représentant plus de 25 % des dépenses en médias numériques d'ici 2026.
Fluent Inc (NASDAQ: FLNT) hat neue Partnerschaften für sein Handelsmedien-Netzwerk bekannt gegeben, darunter große Marken wie Fanatics, Vivid Seats, Barnes & Noble College, Forever 21, Belk, Bealls Florida und Hammacher Schlemmer. Die Commerce Media Solutions des Unternehmens ermöglichen es Partnern, nicht-endemische Werbung in ihre Plattformen zu integrieren, wodurch das Kundenerlebnis mit personalisierten Angeboten verbessert wird.
Gestützt auf ein erstes Identitätsgraph und KI-Algorithmen hat die Lösung von Fluent ein bemerkenswertes Wachstum gezeigt, mit einem Umsatzanstieg im Q3 2024 von 341 % im Jahresvergleich auf 10,4 Millionen Dollar (16 % des Gesamtumsatzes) im Vergleich zu 2,3 Millionen Dollar im Q3 2023. Das Unternehmen hält nun eine jährliche wiederkehrende Umsatzrate von über 50 Millionen Dollar in seinem Segment der Commerce Media Solutions aufrecht. Dieses Wachstum stimmt mit den Prognosen der Boston Consulting Group überein, die schätzt, dass der Handelsmediensektor in fünf Jahren 100 Milliarden Dollar erreichen wird, was bis 2026 mehr als 25 % der Ausgaben für digitale Medien darstellt.
- 341% year-over-year revenue growth in Commerce Media Solutions (Q3 2024)
- $50 million annual recurring revenue run rate in Commerce Media Solutions
- Expansion of partner network with major retail brands
- Commerce Media Solutions now represents 16% of total revenue, up from 3% in Q3 2023
- None.
Insights
The strategic expansion of Fluent's commerce media partnerships marks a pivotal transformation in their business model, evidenced by the 341% year-over-year revenue surge in Q3 2024 to
The partnership roster, including established brands like Fanatics and Forever 21, provides Fluent with significant revenue diversification opportunities. The company's positioning in a market projected to reach
Key financial indicators show commerce media solutions now represent
Fluent's strategic positioning in the commerce media space leverages two critical competitive advantages: their first-party identity graph and AI-driven algorithms. This technological foundation enables precise audience targeting and enhanced conversion rates - important differentiators in an increasingly privacy-focused digital advertising landscape.
The diversification across retail, grocery, ticketing and quick-service restaurant verticals is particularly noteworthy, as it reduces sector-specific risks while expanding the total addressable market. The 100 million annual transactions across their media network provide a robust data foundation for optimizing advertising performance and driving partner revenue growth.
The partnership with established brands indicates strong market validation and could accelerate network effects, potentially creating barriers to entry for competitors. However, success will depend on maintaining technological leadership and partner satisfaction in an evolving commerce media ecosystem.
NEW YORK, Jan. 07, 2025 (GLOBE NEWSWIRE) -- Fluent, Inc. (NASDAQ: FLNT), a leading commerce media solutions company, today announced the addition of several new media partners to its commerce media network, reflecting the growth of the Company’s Commerce Media Solutions.
Top-tier brands such as Fanatics, Vivid Seats, Barnes & Noble College, Forever 21, Belk, Bealls Florida, and Hammacher Schlemmer are now partnered with Fluent to capitalize on the rapidly growing opportunities in commerce media and generate new revenue streams for their businesses. By seamlessly integrating non-endemic advertising across their sites and mobile apps, partners can enhance the customer experience with personalized offers that deepen brand loyalty and maximize customer monetization.
“We’re proud to work with such an impressive roster of media partners across retail, grocery, ticketing, quick-service restaurants, and other emerging verticals,” said Tim Lukens, President of Commerce Media Solutions at Fluent. “With a growing media network comprised of over 100 million annual transactions, we aim to maximize revenue opportunities for partners, increase conversion rates for advertisers, and build more meaningful experiences for consumers.”
Fluent’s first-party identity graph and advanced AI-driven algorithms are a key differentiator among industry peers, enhancing ad relevance, boosting conversions, and creating stronger and more profitable connections between brands and consumers.
The commerce media sector continues to expand rapidly, with Boston Consulting Group estimating it will grow to
Fluent’s Commerce Media Solutions reflect this momentum, reporting a
1Boston Consulting Group, How Retail Media is Reshaping Retail
About Fluent, Inc.
Fluent, Inc. (NASDAQ: FLNT) has been a leader in performance marketing since 2010, offering customer acquisition and partner monetization solutions that exceed client expectations. Leveraging untapped channels and diverse ad inventory across partner ecosystems and owned sites, Fluent connects brands with consumers at the most optimal moment, ensuring impactful engagement when it matters most. Constantly innovating and optimizing for performance, Fluent unlocks additional revenue streams for partners and empowers advertisers to acquire their most valuable customers at scale. For more insights visit https://www.fluentco.com/.
Forward-Looking Statements
This press release contains forward-looking statements. All statements other than statements of historical facts are “forward-looking statements” within the meaning of federal securities laws. In some cases, you can identify forward-looking statements by terminology such as “will,” “would,” “expect,” “intend,” “plan,” “objective,” or comparable terminology referencing future events, conditions or circumstances, or the negative of such terms. Forward-looking statements in this press release include, without limitation, statements about the Company’s expected growth and results of its strategic shift. Although Fluent believes that it has a reasonable basis for the forward-looking statements contained in this press release, they are based on management’s current beliefs and expectations about future events and circumstances and are subject to risks and uncertainties, all of which are difficult to predict and many of which are beyond the Company’s control. These risks, described under “Risk Factors” in Fluent’s most recently filed annual report on Form 10-K, as updated from time to time in Fluent’s quarterly reports on Form 10-Q and other filings with the Securities and Exchange Commission, may cause actual results, performance or achievements to differ materially from those expressed or implied by forward-looking statements in this press release. You are cautioned not to place undue reliance on forward-looking statements, which speak only as of the date on which they were made. Fluent undertakes no obligation to update any forward-looking statement contained in this press release to reflect events that occur or circumstances that exist after the date of this press release, except as required by law.
Contact Information:
Investor Relations
Fluent, Inc.
InvestorRelations@fluentco.com
FAQ
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