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Fold Expands Relationship with Visa to Accelerate Bitcoin Rewards Card Programs

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Fold, the leading bitcoin rewards card provider, has expanded its collaboration with Visa to enhance its bitcoin rewards card programs. The partnership covers Fold's debit card program and upcoming credit card products, utilizing Visa's shared services and incentives. Fold has achieved significant milestones with over 600K customers and $2.5B in transaction volume, delivering more than $70 million in bitcoin rewards to customers.

The company operates within a comprehensive personal finance ecosystem, offering features like bitcoin purchases, early paycheck deposits, and automatic round-ups. Recently recognized by Forbes as the #1 debit card for bitcoin rewards, Fold aims to revolutionize the rewards market in an industry where credit and debit card volumes reach nearly $11 trillion in the US. The company holds $100 million in bitcoin treasury, recently secured a $30 million growth round led by ATW, and plans to become the first publicly-traded bitcoin financial services company on NASDAQ.

Fold, il principale fornitore di carte di ricompensa in bitcoin, ha ampliato la sua collaborazione con Visa per migliorare i programmi delle sue carte di ricompensa in bitcoin. La partnership riguarda il programma della carta di debito di Fold e i futuri prodotti di carta di credito, sfruttando i servizi e gli incentivi condivisi di Visa. Fold ha raggiunto traguardi significativi con oltre 600.000 clienti e 2,5 miliardi di dollari in volume di transazioni, offrendo oltre 70 milioni di dollari in ricompense in bitcoin ai clienti.

L'azienda opera all'interno di un ecosistema completo di finanza personale, offrendo funzionalità come acquisti di bitcoin, depositi anticipati di stipendio e arrotondamenti automatici. Recentemente riconosciuta da Forbes come la carta di debito numero 1 per le ricompense in bitcoin, Fold mira a rivoluzionare il mercato delle ricompense in un settore in cui i volumi delle carte di credito e debito raggiungono quasi 11 trilioni di dollari negli Stati Uniti. L'azienda detiene 100 milioni di dollari in tesoreria in bitcoin, ha recentemente ottenuto un round di crescita da 30 milioni di dollari guidato da ATW e prevede di diventare la prima azienda di servizi finanziari in bitcoin quotata in borsa su NASDAQ.

Fold, el principal proveedor de tarjetas de recompensas en bitcoin, ha ampliado su colaboración con Visa para mejorar sus programas de tarjetas de recompensas en bitcoin. La asociación abarca el programa de tarjetas de débito de Fold y los próximos productos de tarjetas de crédito, utilizando los servicios e incentivos compartidos de Visa. Fold ha alcanzado hitos significativos con más de 600,000 clientes y $2.5 mil millones en volumen de transacciones, entregando más de $70 millones en recompensas de bitcoin a los clientes.

La compañía opera dentro de un ecosistema integral de finanzas personales, ofreciendo características como compras de bitcoin, depósitos anticipados de nómina y redondeos automáticos. Recientemente reconocida por Forbes como la tarjeta de débito número 1 para recompensas en bitcoin, Fold tiene como objetivo revolucionar el mercado de recompensas en una industria donde los volúmenes de tarjetas de crédito y débito alcanzan casi $11 billones en los EE. UU. La empresa posee $100 millones en tesorería de bitcoin, aseguró recientemente una ronda de crecimiento de $30 millones liderada por ATW, y planea convertirse en la primera empresa de servicios financieros en bitcoin que cotiza en NASDAQ.

폴드, 주요 비트코인 보상 카드 제공업체가 비자와의 협력을 확장하여 비트코인 보상 카드 프로그램을 개선했습니다. 이번 파트너십은 폴드의 직불 카드 프로그램과 향후 신용 카드 제품을 포함하며, 비자의 공유 서비스와 인센티브를 활용합니다. 폴드는 60만 명 이상의 고객25억 달러의 거래량을 기록하며 고객에게 7000만 달러 이상의 비트코인 보상을 제공하는 등 중요한 이정표를 달성했습니다.

회사는 비트코인 구매, 급여 조기 입금, 자동 반올림 등의 기능을 제공하는 포괄적인 개인 금융 생태계 내에서 운영되고 있습니다. 최근 포브스에서 비트코인 보상 카드 1위로 선정된 폴드는 신용 및 직불 카드 거래량이 미국에서 거의 11조 달러에 달하는 산업에서 보상 시장을 혁신할 계획입니다. 회사는 1억 달러의 비트코인 재무 보유액을 보유하고 있으며, 최근 3000만 달러의 성장 자금을 ATW가 주도하여 확보했으며, NASDAQ에 상장된 최초의 비트코인 금융 서비스 회사가 될 계획입니다.

Fold, le principal fournisseur de cartes de récompense Bitcoin, a élargi sa collaboration avec Visa pour améliorer ses programmes de cartes de récompense Bitcoin. Ce partenariat concerne le programme de cartes de débit de Fold et les futurs produits de cartes de crédit, en utilisant les services et incitations partagés de Visa. Fold a atteint des jalons significatifs avec plus de 600 000 clients et 2,5 milliards de dollars de volume de transactions, offrant plus de 70 millions de dollars en récompenses Bitcoin à ses clients.

L'entreprise opère au sein d'un écosystème complet de finances personnelles, offrant des fonctionnalités telles que des achats de Bitcoin, des dépôts de salaire anticipés et des arrondis automatiques. Récemment reconnue par Forbes comme la #1 carte de débit pour les récompenses Bitcoin, Fold vise à révolutionner le marché des récompenses dans une industrie où les volumes de cartes de crédit et de débit atteignent presque 11 trillions de dollars aux États-Unis. L'entreprise détient 100 millions de dollars en trésorerie Bitcoin, a récemment sécurisé un tour de croissance de 30 millions de dollars dirigé par ATW, et prévoit de devenir la première entreprise de services financiers Bitcoin cotée en bourse sur NASDAQ.

Fold, der führende Anbieter von Bitcoin-Belohnungskarten, hat seine Zusammenarbeit mit Visa erweitert, um die Programme für Bitcoin-Belohnungskarten zu verbessern. Die Partnerschaft umfasst das Debitkartenprogramm von Fold und kommende Kreditkartenprodukte und nutzt die gemeinsamen Dienstleistungen und Anreize von Visa. Fold hat bedeutende Meilensteine erreicht, mit über 600.000 Kunden und 2,5 Milliarden Dollar an Transaktionsvolumen, und hat den Kunden über 70 Millionen Dollar in Bitcoin-Belohnungen bereitgestellt.

Das Unternehmen operiert in einem umfassenden persönlichen Finanzökosystem und bietet Funktionen wie Bitcoin-Käufe, Frühgehaltseinzahlungen und automatische Aufrundungen an. Kürzlich von Forbes als die beste Debitkarte für Bitcoin-Belohnungen anerkannt, hat Fold das Ziel, den Belohnungsmarkt in einer Branche zu revolutionieren, in der das Volumen von Kredit- und Debitkarten in den USA nahezu 11 Billionen Dollar erreicht. Das Unternehmen hält 100 Millionen Dollar in Bitcoin-Schatz, sicherte sich kürzlich eine Wachstumsfinanzierungsrunde von 30 Millionen Dollar, die von ATW geleitet wurde, und plant, das erste börsennotierte Bitcoin-Finanzdienstleistungsunternehmen an der NASDAQ zu werden.

Positive
  • Over 600K customers using Fold's services
  • $2.5B in transaction volume achieved
  • $70 million in bitcoin rewards delivered to customers
  • $100 million in bitcoin held in treasury
  • Secured $30 million growth round financing
  • Planned NASDAQ listing as first publicly-traded bitcoin financial services company
  • Strategic partnership expansion with Visa
Negative
  • None.

Insights

This expanded Visa partnership marks a pivotal moment for Fold, positioning it as a serious contender in the $11 trillion combined credit and debit card transaction market. The company's achievement of processing $2.5B in volume and delivering $70M in bitcoin rewards (3x traditional cashback value) demonstrates exceptional product-market fit and operational execution.

The strategic significance of this partnership extends beyond mere numbers. By leveraging Visa's infrastructure and incentives, Fold gains substantial competitive advantages: reduced transaction costs, enhanced security protocols and broader merchant acceptance. This could dramatically accelerate customer acquisition from the current 600K users, particularly as traditional financial institutions struggle to innovate in the crypto space.

Several key indicators suggest strong future growth potential:

  • The recent $30M growth financing led by ATW provides important expansion capital
  • A substantial $100M bitcoin treasury indicates strong financial positioning and commitment to crypto integration
  • The planned NASDAQ listing could provide both visibility and capital for rapid scaling

Most notably, Fold's targeting of traditional reward programs that process ~1% of US GDP represents an enormous market opportunity. By offering superior value proposition through bitcoin rewards, Fold is well-positioned to capture significant market share from traditional players who typically offer 1-2% cashback rates.

This enhanced Visa collaboration represents a significant milestone in mainstream cryptocurrency adoption. By integrating bitcoin rewards into everyday transactions, Fold is effectively creating a new on-ramp for crypto adoption that bypasses traditional barriers to entry. The success of their model is evident in the delivery of $70M in bitcoin rewards, demonstrating substantial real-world value transfer to consumers through cryptocurrency.

The company's robust ecosystem approach, combining traditional financial services with bitcoin functionality, is particularly noteworthy. Features like automatic round-ups for bitcoin purchases and early paycheck deposits create a seamless bridge between fiat and crypto operations, potentially setting a new standard for integrated financial services.

The planned NASDAQ listing would make Fold the first publicly-traded bitcoin financial services company, potentially opening the door for institutional investors seeking regulated exposure to the cryptocurrency sector. This could create a blueprint for other crypto-focused companies looking to access public markets while maintaining regulatory compliance.

PHOENIX--(BUSINESS WIRE)-- Fold, the leading bitcoin rewards card provider, today announced an expansion of its collaboration with Visa to bring innovative bitcoin rewards card programs to the market. This expanded agreement encompasses Fold’s flagship debit card program and upcoming credit card products, leveraging Visa’s shared services and incentives to enhance rewards offerings.

Fold’s groundbreaking approach to bitcoin financial services is gaining significant traction, with over 600K Fold customers integrating bitcoin into their daily lives. This enhanced collaboration with Visa underscores Fold’s commitment to redefining the rewards landscape by enabling consumers to earn even more bitcoin seamlessly through everyday transactions.

Revolutionizing the Rewards Market

Credit card transaction volume in the U.S. alone was estimated to be nearly $6 trillion in 2024, with debit cards adding approximately $5 trillion more. Fold is committed to reshaping these markets by making bitcoin the preferred consumer reward. Recently recognized by Forbes as the #1 debit card for maximizing bitcoin rewards, Fold’s innovative card programs have already transacted over $2.5B in volume, delivering more than $70 million in bitcoin to its customers – over 3x the value they would have earned with cashback rewards. Fold is setting its sights on rewriting traditional rewards programs, some of which process ~1% of US GDP.

Fold: A New Era of Financial Services

Fold’s card programs exist within a robust personal finance ecosystem designed to blend traditional finance with the power of bitcoin. Program features include seamless bitcoin buys, early paycheck deposit, automatic round-ups on purchases to buy bitcoin, and tools to manage and grow bitcoin holdings with ease. The new partnership with Visa is poised to accelerate Fold’s growth by introducing new products, such as the upcoming bitcoin rewards credit card.

“At Fold, we’re not just building products, we’re shaping the future of rewards and personal finance,” said Will Reeves, CEO of Fold. “We believe bitcoin is the next evolution of rewards, and this partnership with Visa strengthens our ability to deliver unmatched value to our users.”

A Public Market Pioneer

With over $100 million in bitcoin held in treasury, a recent $30 million growth round of financing led by ATW, and plans to become the first publicly-traded bitcoin financial services company listed on the NASDAQ, Fold is cementing its leadership in the industry.

About Fold

Fold is the leading bitcoin rewards card provider, offering innovative financial solutions that integrate traditional finance with the transformative power of bitcoin. Fold’s mission is to make bitcoin accessible and rewarding for everyone.

For more information, visit www.foldapp.com.

For Fold:

Fold@icrinc.com

Source: Fold

FAQ

How much transaction volume has Fold (FLDD) processed through its card programs?

Fold has processed over $2.5 billion in transaction volume through its card programs.

How much bitcoin has Fold (FLDD) delivered in rewards to customers?

Fold has delivered more than $70 million in bitcoin rewards to its customers, which is over 3x the value of traditional cashback rewards.

What is the size of Fold's (FLDD) bitcoin treasury holdings?

Fold holds over $100 million in bitcoin in its treasury.

How many customers does Fold (FLDD) currently serve?

Fold serves over 600,000 customers who integrate bitcoin into their daily lives.

What was the size of Fold's (FLDD) recent growth financing round?

Fold recently secured a $30 million growth round of financing led by ATW.

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