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Fifth Third Kicks Off Second Annual ‘Swap, Snap, Share’ Small Business Appreciation Campaign

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Fifth Third has launched its second annual 'Swap, Snap, Share' campaign to support small businesses during the holiday shopping season. Through December 1, bank employees can enter local small businesses in a sweepstakes to win one of five $5,300 microgrants. The campaign includes employees leaving $53 tips as random acts of kindness before Small Business Saturday. To participate, employees visit local businesses to swap Fifth Third pens, take photos, and share on social media. Eligible businesses must have 100 or fewer employees, $1 million or less in annual revenue, and be locally owned. Fifth Third serves over 320,000 small business clients across its 11-state footprint.

Fifth Third ha lanciato la sua seconda campagna annuale 'Swap, Snap, Share' per sostenere le piccole imprese durante la stagione degli acquisti per le festività. Fino al 1° dicembre, i dipendenti della banca possono iscrivere le piccole imprese locali in un'estrazione per vincere uno dei cinque microgrant da $5,300. La campagna comprende i dipendenti che lasciano mance da $53 come atti di gentilezza casuali prima del Small Business Saturday. Per partecipare, i dipendenti visitano le imprese locali per scambiare penne Fifth Third, scattare foto e condividerle sui social media. Le imprese idonee devono avere 100 dipendenti o meno, 1 milione di dollari o meno di fatturato annuale e devono essere di proprietà locale. Fifth Third serve oltre 320,000 clienti di piccole imprese nel suo raggio d'azione di 11 stati.

Fifth Third ha lanzado su segunda campaña anual 'Swap, Snap, Share' para apoyar a las pequeñas empresas durante la temporada de compras navideñas. Hasta el 1 de diciembre, los empleados del banco pueden inscribir a pequeñas empresas locales en un sorteo para ganar uno de los cinco microcréditos de $5,300. La campaña incluye a empleados que dejan propinas de $53 como actos aleatorios de bondad antes del Small Business Saturday. Para participar, los empleados visitan negocios locales para intercambiar bolígrafos de Fifth Third, tomar fotos y compartirlas en redes sociales. Las empresas elegibles deben tener 100 empleados o menos, 1 millón de dólares o menos en ingresos anuales y ser de propiedad local. Fifth Third atiende a más de 320,000 clientes de pequeñas empresas en su área de cobertura en 11 estados.

Fifth Third는 연례 'Swap, Snap, Share' 캠페인을 통해 연말 쇼핑 시즌 동안 소기업을 지원하고 있습니다. 12월 1일 전까지 은행 직원들은 작은 지역 기업을 추첨에 등록하여 $5,300 마이크로 보조금 중 하나를 받을 수 있습니다. 이번 캠페인은 직원들이 Small Business Saturday 전에 무작위로 $53 팁을 남기는 친절한 행동을 포함합니다. 참여를 위해 직원들은 지역 비즈니스를 방문하여 Fifth Third 볼펜을 교환하고 사진을 찍고 소셜 미디어에 공유합니다. 자격이 있는 기업은 100명 이하의 직원, 연간 수익이 100만 달러 이하이어야 하며, 지역 소유여야 합니다. Fifth Third는 11개 주 지역에서 320,000명 이상의 소기업 고객에게 서비스를 제공합니다.

Fifth Third a lancé sa deuxième campagne annuelle 'Swap, Snap, Share' pour soutenir les petites entreprises pendant la saison des achats de fin d'année. Jusqu'au 1er décembre, les employés de la banque peuvent inscrire des petites entreprises locales à un tirage au sort pour gagner l'un de cinq microcrédits de 5 300 $. La campagne inclut des employés laissant des pourboires de 53 $ comme actes de gentillesse aléatoires avant le Small Business Saturday. Pour participer, les employés visitent des entreprises locales pour échanger des stylos Fifth Third, prendre des photos et les partager sur les réseaux sociaux. Les entreprises éligibles doivent avoir 100 employés ou moins, 1 million de dollars ou moins de revenus annuels et être de propriété locale. Fifth Third sert plus de 320 000 clients de petites entreprises dans ses 11 États.

Fifth Third hat seine zweite jährliche Kampagne 'Swap, Snap, Share' gestartet, um während der Einkaufssaison zu den Feiertagen kleine Unternehmen zu unterstützen. Bis zum 1. Dezember können Bankmitarbeiter lokale Kleinunternehmen in eine Verlosung eintragen, um einen von fünf 5.300 $ Mikrokrediten zu gewinnen. Die Kampagne beinhaltet, dass Mitarbeiter 53 $ Trinkgelder als zufällige Freundlichkeit vor dem Small Business Saturday hinterlassen. Um teilzunehmen, besuchen Mitarbeiter lokale Geschäfte, um Fifth Third Stifte auszutauschen, Fotos zu machen und diese in sozialen Medien zu teilen. Berechtigte Unternehmen müssen 100 oder weniger Mitarbeiter, 1 Million Dollar oder weniger Jahresumsatz und lokal im Besitz sein. Fifth Third betreut über 320.000 kleine Geschäftskunden in seinem 11-Bundesstaat-gebiet.

Positive
  • Initiative to provide five $5,300 microgrants to small businesses
  • Serves over 320,000 small business clients
  • Demonstrates commitment to community engagement and small business support
Negative
  • None.

Bank employees can enter local businesses in sweepstakes for $5,300 grants

CINCINNATI--(BUSINESS WIRE)-- Small businesses across Fifth Third’s 11-state footprint will feel the love this holiday shopping season: from now until Dec. 1, Fifth Third employees can enter their favorite local small business in a sweepstakes to win one of five $5,300 microgrants.

“At Fifth Third, we know that small, local businesses form the foundation of our communities – where we live, work, and play. And when they succeed, we succeed,” said Melissa Stevens, chief marketing officer for Fifth Third. “Our employees are excited to show our local small businesses some extra love this holiday season, and we hope that community members will join us in supporting the local small business community.”

From now through Dec. 1, Fifth Third employees will be leaving $53 tips for their favorite small business workers as a random act of kindness during the two weeks leading up to Small Business Saturday.

During the month of November, Fifth Third employees are also encouraged to visit nearby small businesses to swap in Fifth Third pens, snap photos and share their experience on social media to enter the business into the sweepstakes. Visit Fifth Third’s Instagram or LinkedIn to see the entries or follow #love53. Any Fifth Third employee in an area with retail branches can participate in the sweepstakes.

“As a company that’s over 19,000 employees strong, we make a fundamental difference in the vitality of the places we call home, both as an organization and as individuals who live and work in the communities we serve,” Stevens said. “Our small businesses make our lives a Fifth Third Better, and we’re proud to again support them in this unique way.”

For this second annual “Swap, Snap, Share” campaign, Fifth Third defines small businesses as those with 100 or fewer employees, and $1 million or less in annual revenue. The business must be locally owned and operated and provide goods or services to the local community. Once the sweepstakes entry period concludes, Fifth Third will randomly select five entries to receive $5,300 grants. The businesses will be notified in early December1.

Fifth Third proudly serves more than 320,000 small business clients in communities across the U.S. Supporting small businesses through lending, investments and technical assistance is a significant part of the Bank’s commitment to community and economic development.

Additionally, Fifth Third is committed to helping nurture, grow and strengthen small businesses through initiatives such as its Neighborhood Investment Program, which creates and implements innovative place-based strategies to effect positive change in nine historically disinvested neighborhoods across the Bank’s 11-state footprint, and a new Small Business Catalyst Fund launched in October.

About Fifth Third

Fifth Third is a bank that’s as long on innovation as it is on history. Since 1858, we’ve been helping individuals, families, businesses and communities grow through smart financial services that improve lives. Our list of firsts is extensive, and it’s one that continues to expand as we explore the intersection of tech-driven innovation, dedicated people and focused community impact. Fifth Third is one of the few U.S.-based banks to have been named among Ethisphere’s World’s Most Ethical Companies® for several years. With a commitment to taking care of our customers, employees, communities and shareholders, our goal is not only to be the nation’s highest performing regional bank, but to be the bank people most value and trust.

Fifth Third Bank, National Association is a federally chartered institution. Fifth Third Bancorp is the indirect parent company of Fifth Third Bank and its common stock is traded on the NASDAQ® Global Select Market under the symbol "FITB." Investor information and press releases can be viewed at www.53.com. Deposit and credit products provided by Fifth Third Bank, National Association. Member FDIC.

1NO PURCHASE NECESSARY. You must be 18 years old and an employee of Fifth Third Bank in good standing to enter a small business in the “Swap, Snap, Share.” Sweepstakes. Odds of winning depend upon the number of eligible entries received. Sweepstakes only open to employees in Michigan, Illinois, Indiana, Ohio, Kentucky, West Virginia, Tennessee, North Carolina, South Carolina, Georgia, and Florida. Void where prohibited. Sweepstakes begins Nov. 1, 2024, and ends 11:59 PM ET December 1, 2024. For complete sweepstakes rules, please see a Fifth Third Bank representative. Fifth Third Bank, National Association. Member FDIC.

Amanda Nageleisen (Media Relations)

amanda.nageleisen@53.com

Matt Curoe (Investor Relations)

matt.curoe@53.com | 513-534-2345

Source: Fifth Third

FAQ

What is Fifth Third's (FITB) Swap, Snap, Share campaign 2023?

It's a small business support initiative where Fifth Third employees can enter local businesses in a sweepstakes to win one of five $5,300 microgrants by swapping pens, taking photos, and sharing on social media through December 1, 2023.

How much are the Fifth Third (FITB) microgrants worth in the 2023 small business campaign?

Fifth Third is offering five microgrants worth $5,300 each to randomly selected small businesses entered in the sweepstakes.

What are the eligibility requirements for Fifth Third's (FITB) 2023 small business sweepstakes?

Eligible businesses must have 100 or fewer employees, $1 million or less in annual revenue, and be locally owned and operated providing goods or services to the local community.

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