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Fifth Third, B!G Art Celebrate Changemakers in Unique Art Installation for Cincinnati's BLINK Festival

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Fifth Third and B!G Art are collaborating to create a unique art installation called 'OPEN on Fountain Square' for Cincinnati's BLINK festival. This installation celebrates the city's changemakers and innovators, transforming the historic Fountain Square into an innovative art and light display.

The installation includes:

  • The Arch: A 27-foot-tall archway with over 1.2 million LED pixels
  • The Gates: 60 LED bar gateways with programmable lighting
  • The Doors: Interactive doors with LED canvases showcasing digital images and animations
  • The Tunnel: An overhead net with fluorescent yarn creating a vibrant effect

BLINK, the nation's largest public art and light event, runs from October 17-20. Fifth Third has been a supporter since 2019, and this marks their second partnership with B!G Art. The installation aims to celebrate Cincinnati's entrepreneurial spirit and challenge visitors to think differently about the city's future.

Fifth Third e B!G Art stanno collaborando per creare un'installazione artistica unica chiamata 'OPEN on Fountain Square' per il BLINK festival di Cincinnati. Questa installazione celebra i cambiatori e gli innovatori della città, trasformando la storica Fountain Square in un'innovativa esposizione di arte e luce.

L'installazione comprende:

  • L'Arco: un arco alto 27 piedi con oltre 1,2 milioni di pixel LED
  • Le Porte: 60 gateway a barre LED con illuminazione programmabile
  • Le Porte Interattive: porte interattive con tele LED che mostrano immagini digitali e animazioni
  • Il Tunnel: una rete sospesa con filato fluorescente che crea un effetto vibrante

BLINK, il più grande evento d'arte pubblica e di luce del paese, si svolgerà dal 17 al 20 ottobre. Fifth Third è un sostenitore dal 2019 e questa è la loro seconda collaborazione con B!G Art. L'installazione mira a celebrare lo spirito imprenditoriale di Cincinnati e a sfidare i visitatori a pensare in modo diverso sul futuro della città.

Fifth Third y B!G Art están colaborando para crear una instalación artística única llamada 'OPEN on Fountain Square' para el BLINK festival de Cincinnati. Esta instalación celebra a los agentes de cambio e innovadores de la ciudad, transformando la histórica Fountain Square en una innovadora exhibición de arte y luz.

La instalación incluye:

  • El Arco: un arco de 27 pies de altura con más de 1,2 millones de píxeles LED
  • Las Puertas: 60 accesos de barra LED con iluminación programable
  • Las Puertas Interactivas: puertas interactivas con lienzos LED que exhiben imágenes digitales y animaciones
  • El Túnel: una red suspendida con hilo fluorescente que crea un efecto vibrante

BLINK, el evento de arte y luz pública más grande del país, se llevará a cabo del 17 al 20 de octubre. Fifth Third ha sido un colaborador desde 2019, y esta marca su segunda asociación con B!G Art. La instalación tiene como objetivo celebrar el espíritu emprendedor de Cincinnati y desafiar a los visitantes a pensar de manera diferente sobre el futuro de la ciudad.

Fifth ThirdB!G Art가 협력하여 'OPEN on Fountain Square'라는 독창적인 예술 설치물을 만들어 Cincinnati의 BLINK festival에 참여합니다. 이 설치물은 도시의 변화 주체와 혁신가들을 기념하며, 역사적인 Fountain Square를 혁신적인 예술과 조명 전시로 변화시킵니다.

설치물에는 다음이 포함됩니다:

  • 아치: 27피트 높이의 아치로, 120만 개 이상의 LED 픽셀이 있습니다
  • 게이트: 프로그래밍 가능한 조명이 있는 60개의 LED 바 게이트
  • 인터랙티브 도어: 디지털 이미지 및 애니메이션을 보여주는 LED 캔버스가 있는 인터랙티브 도어
  • 터널: 형광 실로 만든 생동감 넘치는 효과를 주는 오버헤드 메시

전국에서 가장 큰 공공 미술 및 조명 이벤트인 BLINK는 10월 17일부터 20일까지 진행됩니다. Fifth Third는 2019년부터 후원해왔으며, 이번이 B!G Art와의 두 번째 파트너십입니다. 이 설치물은 Cincinnati의 기업가 정신을 기념하고 방문객들이 도시의 미래에 대해 다르게 생각하도록 도전하는 것을 목표로 합니다.

Fifth Third et B!G Art collaborent pour créer une installation artistique unique intitulée 'OPEN on Fountain Square' pour le BLINK festival de Cincinnati. Cette installation célèbre les acteurs de changement et les innovateurs de la ville, transformant la célèbre Fountain Square en une exposition innovante d'art et de lumière.

L'installation comprend :

  • L'Arche : une arche de 27 pieds de haut avec plus de 1,2 million de pixels LED
  • Les Portes : 60 portails à barres LED avec éclairage programmable
  • Les Portes Interactives : des portes interactives avec des toiles LED présentant des images numériques et des animations
  • Le Tunnel : un réseau suspendu avec du fil fluorescent créant un effet vibrant

BLINK, le plus grand événement d'art public et de lumière du pays, se déroulera du 17 au 20 octobre. Fifth Third soutient cet événement depuis 2019 et il s'agit de leur deuxième partenariat avec B!G Art. L'installation vise à célébrer l'esprit entrepreneurial de Cincinnati et à défier les visiteurs à penser différemment à l'avenir de la ville.

Fifth Third und B!G Art arbeiten zusammen, um eine einzigartige Kunstinstallation mit dem Titel 'OPEN on Fountain Square' für das BLINK festival in Cincinnati zu schaffen. Diese Installation würdigt die Veränderer und Innovatoren der Stadt und verwandelt den historischen Fountain Square in eine innovative Kunst- und Lichtshow.

Die Installation umfasst:

  • Der Bogen: Ein 27 Fuß hoher Bogen mit über 1,2 Millionen LED-Pixeln
  • Die Tore: 60 LED-Bar-Gateways mit programmierbarer Beleuchtung
  • Die Türen: Interaktive Türen mit LED-Leinwänden, die digitale Bilder und Animationen zeigen
  • Der Tunnel: Ein überhängendes Netz aus Fluoreszenzgarne, das einen lebhaften Effekt erzeugt

BLINK, das größte öffentliche Kunst- und Lichtevent des Landes, findet vom 17. bis 20. Oktober statt. Fifth Third unterstützt die Veranstaltung seit 2019 und dies ist ihre zweite Zusammenarbeit mit B!G Art. Die Installation zielt darauf ab, den Unternehmergeist von Cincinnati zu feiern und die Besucher herauszufordern, anders über die Zukunft der Stadt nachzudenken.

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“OPEN on Fountain Square” celebrates city’s changemakers and innovators

CINCINNATI--(BUSINESS WIRE)-- Greater Cincinnati is a community built by changemakers: the individuals, institutions and innovators who boldly pursue new opportunities to help the city grow and thrive.

(Graphic: Business Wire)

(Graphic: Business Wire)

During BLINK, the nation’s largest public art and light event, Fifth Third will transform Cincinnati’s historic Fountain Square into a unique and innovative art and light installation that celebrates the community’s entrepreneurial spirit – and challenges visitors to think differently about its future.

Produced by Fifth Third and B!G Art, OPEN on Fountain Square is a celebration of the transformation Fifth Third has helped to fuel in the Greater Cincinnati region and a tribute to the next generation of changemakers that are looking for their own opportunities to drive the community forward.​ In addition to art created by Fifth Third and B!G Art, the installation will include imagery and videos submitted by artists from across the community.

“At Fifth Third, we know that the individuals and organizations we support all have the potential to make an impact,” said Melissa Stevens, executive vice president and chief marketing officer for Fifth Third. “Throughout our nearly 167-year history, we've been opening doors of opportunity for changemakers who want to make our city a better place to live, work and play through partnership and innovation.”

BLINK is a four-day, 30-block public outdoor art experience that draws 2 million people to experience the city. Fifth Third has been a proud partner and supporter of the event since 2019, creating innovative art installations on Fountain Square in the heart of Downtown Cincinnati.

OPEN on Fountain Square will celebrate the intersection of innovation and artistry that makes Cincinnati so special. We are proud to bring this unique and innovative installation to the heart of downtown, where so many of our employees live, work and play,” said Tim Elsbrock, president of Fifth Third’s Greater Cincinnati region.

This is Fifth Third’s second partnership with B!G Art, an interactive public art collective. Fifth Third and B!G Art also produced ElectriFi on Fountain Square in 2022. With decades of experience in live entertainment and public presentation, B!G Art specializes in large scale, interactive art installations.

“We’re always impressed by the imagination and hands-on creativity that Fifth Third brings when we work together. You just don’t expect to see that level of artistic passion from a bank,” said Paul Magnuson, chief imagineer at B!G Art. “Opening doors of opportunity is a creative concept that immediately resonated with our team. Our favorite projects are ones that find new ways to bring artists and audiences together.

“We are excited to partner with Fifth Third again to bring this concept to life,” Magnuson said. “Festivals like BLINK are so important, because they remove the economic barriers to experiencing art. That accessibility benefits both the artists and the public.”

OPEN on Fountain Square will include:

  • The Arch: A 27-foot-tall archway with more than 1.2 million LED pixels, creating a canvas of more than 3,000 square feet of video. Visitors will experience custom animations and videos, including local artwork and images, that will challenge their perceptions of what it means to live, work and play in Cincinnati. The Arch will be located near the southern border of Fountain Square at Fifth Street.
  • The Gates: Winding arrangements of 60 7-foot-by-3-foot LED bar gateways with programmable lighting will give visitors a sense of guided exploration through Fountain Square. The gates will complement the programming of the arch and are a physical representation of pathways to new opportunities.
  • The Doors: More than a dozen interactive doors will line Fountain Square, each opening to an LED canvas showcasing ever-changing digital images, playful animations and video footage, including local artwork. The doors symbolize an opportunity to take a first step toward a new future, which can lead to learning something new, meeting new people and places, and finding success.
  • The Tunnel: In partnership with 3CDC and Cincinnati artist Dan Shields, the installation also features an overhead net with fluorescent green and blue yarn woven between trees to create an organic, tunnel-like structure illuminated by black lights for a vibrant effect above the container bar on the western border of Fountain Square at Vine Street.

The installation will be open and available to the public throughout the BLINK event, which runs Oct. 17-20. Fountain Square is located at Fifth and Vine streets in downtown Cincinnati. For more information, visit www.blinkcincinnati.com.

About Fifth Third

Fifth Third is a bank that’s as long on innovation as it is on history. Since 1858, we’ve been helping individuals, families, businesses and communities grow through smart financial services that improve lives. Our list of firsts is extensive, and it’s one that continues to expand as we explore the intersection of tech-driven innovation, dedicated people and focused community impact. Fifth Third is one of the few U.S.-based banks to have been named among Ethisphere’s World’s Most Ethical Companies® for several years. With a commitment to taking care of our customers, employees, communities and shareholders, our goal is not only to be the nation’s highest performing regional bank, but to be the bank people most value and trust.

Fifth Third Bank, National Association is a federally chartered institution. Fifth Third Bancorp is the indirect parent company of Fifth Third Bank and its common stock is traded on the NASDAQ® Global Select Market under the symbol "FITB." Investor information and press releases can be viewed at www.53.com. Deposit and credit products provided by Fifth Third Bank, National Association. Member FDIC.

About B!G Art:

We are built for one purpose – to create inspiring experiences. We design, build and promote interactive, and immersive, works of wonder so we can inspire the next. From fire-shooting portals to code-talking cubes from another dimension, we live for interactive and immersive art installations. Advancements in technology have allowed us to realize creative dreams we never thought possible, and in that spirit, we embrace the technology of yesterday, today, and tomorrow to create large-scale, tour-ready, turnkey installations and experiences.

We are passionate about what we do and are committed to delivering inspiring encounters. Whether you choose something from our current catalogue, or connect with us for a custom commission, we pride ourselves on delivering creative, robust, safe, and reliable installations and experiences.

Amanda Nageleisen (Media Relations)

amanda.nageleisen@53.com

Matt Curoe (Investor Relations)

matt.curoe@53.com | 513-534-2345

Source: Fifth Third

FAQ

What is 'OPEN on Fountain Square' at BLINK 2024?

'OPEN on Fountain Square' is a unique art installation created by Fifth Third and B!G Art for Cincinnati's BLINK festival. It celebrates the city's changemakers and innovators through interactive light displays and digital art on Fountain Square.

When and where is BLINK 2024 taking place in Cincinnati?

BLINK 2024 is taking place from October 17-20 in Cincinnati. The 'OPEN on Fountain Square' installation will be located at Fifth and Vine streets in downtown Cincinnati throughout the event.

What are the main features of the 'OPEN on Fountain Square' installation by Fifth Third (FITB)?

The main features include The Arch (a 27-foot LED archway), The Gates (60 LED bar gateways), The Doors (interactive LED doors), and The Tunnel (an overhead net with fluorescent yarn). These elements combine to create an immersive and innovative art experience.

How long has Fifth Third (FITB) been supporting the BLINK festival?

Fifth Third has been a proud partner and supporter of the BLINK festival since 2019, creating innovative art installations on Fountain Square in downtown Cincinnati.

What is the significance of the 'OPEN on Fountain Square' installation for Cincinnati?

The installation celebrates Cincinnati's entrepreneurial spirit, honors the city's changemakers, and aims to inspire visitors to think differently about the future of the community. It showcases the intersection of innovation and artistry that makes Cincinnati unique.

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