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Fatburger Expands Florida Footprint with New Rockledge Location

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Rhea-AI Sentiment
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FAT Brands (OTCMKTS:FATAQ) announced the opening of a new Fatburger in Rockledge, Florida, at 2115 Viera Blvd, Unit #108. This is Fatburger’s fourth Florida location and part of a 40-unit development agreement with franchisee Whole Factor to expand across the state.

The Rockledge restaurant follows recent growth in Tampa, Orlando, and Jacksonville. A grand opening event on May 30 will offer free drinks all day with any purchase, supporting brand visibility and traffic for the new site.

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AI-generated analysis. How Rhea-AI works. Not financial advice.

Positive

  • New Rockledge Fatburger becomes the brand’s fourth location in Florida
  • Store is part of a 40-unit Florida development agreement with Whole Factor
  • Continued Florida expansion after openings in Tampa, Orlando, and Jacksonville
  • Franchise growth leverages FAT Brands’ portfolio of 18 restaurant brands
  • Exposure within a system of over 2,200 franchised and owned units worldwide

Negative

  • None.

News Market Reaction – FATAQ

+1.14%
+1.14% News Effect

On the day this news was published, FATAQ gained 1.14%, reflecting a mild positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

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Hollywood-Born Burger Chain Brings West Coast Flavor to Florida’s Space Coast

LOS ANGELES, May 20, 2026 (GLOBE NEWSWIRE) -- All-American chain Fatburger, owned by FAT Brands, is continuing its growth across Florida with the official opening of a new location in Rockledge. Located at 2115 Viera Blvd, Unit #108, the restaurant marks the brand’s fourth location in the state, further strengthening its presence along the East Coast.

The restaurant is operated in partnership with franchisee Whole Factor Inc. and is part of a 40-unit development agreement to grow the brand in Florida over the next several years. The Rockledge location will build on recent expansion in key markets, including Tampa, Orlando, and Jacksonville.

“Opening our Rockledge location is a proud milestone for our team and showcases the work behind bringing the brand to life in Florida,” said Spike Singh, Owner of Whole Factor Inc. “We remain focused on delivering an outstanding guest experience, along with irresistible burgers, shakes and fries for every fan who walks through our doors.”

Recognized as a Hollywood-favorite, Fatburger has built its reputation on grilled-to-perfection and cooked-to-order burgers, which can be customized with signature toppings including bacon, eggs, chili, and onion rings. To commemorate the new restaurant, Fatburger is hosting a grand opening celebration on May 30 with free drinks all day with any purchase.

The new Rockledge Fatburger is located at 2115 Viera Blvd, Unit #108, Rockledge, FL 32955. For more information on Fatburger, visit www.fatburger.com.

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About FAT (Fresh. Authentic. Tasty.) Brands

FAT Brands (OTCMKTS: FATAQ) is a leading global franchising company that strategically acquires, markets and develops fast casual, casual and polished casual dining restaurant concepts around the world. The Company currently owns 18 restaurant brands: Round Table Pizza®, Fatburger, Marble Slab Creamery, Johnny Rockets, Fazoli’s, Twin Peaks, Great American Cookies, Smokey Bones, Hot Dog on a Stick, Buffalo’s Cafe & Express, Hurricane Grill & Wings, Native Grill & Wings, Pretzelmaker, Elevation Burger, Yalla Mediterranean and Ponderosa and Bonanza Steakhouses, and franchises and owns over 2,200 units worldwide. For more information on FAT Brands, please visit http://www.fatbrands.com.

About Fatburger

An all-American, Hollywood favorite, Fatburger is a fast-casual restaurant chain serving big, juicy, made-to-order burgers. With a legacy spanning over 70 years, Fatburger’s extraordinary quality and taste inspire fierce loyalty amongst its fan base, which includes a number of A-list celebrities and athletes. Featuring a contemporary design and ambiance, Fatburger remains dedicated to serving gourmet, homemade, custom-built burgers as it has since 1952 – The Last Great Hamburger Stand. For more information, visit www.fatburger.com.

About Whole Factor Inc.

Whole Factor Inc. is a Florida-based franchise group operating multiple Fatburger locations across the state, including restaurants in Celebration, Riverview, and Orange Park, with additional locations in development. As part of a 40-unit development agreement with FAT Brands, Whole Factor Inc. is committed to bringing quality dining and meaningful employment opportunities to communities throughout Florida.

MEDIA CONTACT:
Erin Mandzik, FAT Brands
emandzik@fatbrands.com


FAQ

What did FAT Brands (FATAQ) announce about the new Fatburger in Rockledge, Florida on May 20, 2026?

FAT Brands announced the opening of a new Fatburger in Rockledge, Florida, expanding its Florida footprint. According to FAT Brands, the restaurant is located at 2115 Viera Blvd, Unit #108 and becomes the brand’s fourth Fatburger location in the state.

How does the new Rockledge Fatburger location fit into FAT Brands (FATAQ) Florida growth strategy?

The Rockledge Fatburger is part of a 40-unit development agreement to expand across Florida. According to FAT Brands, franchisee Whole Factor is leading this buildout, adding to recent openings in Tampa, Orlando, and Jacksonville for broader state coverage.

When is the Fatburger Rockledge grand opening and what promotions are offered?

The Fatburger Rockledge grand opening is scheduled for May 30, 2026. According to FAT Brands, the celebration will feature free drinks all day with any purchase, designed to drive initial guest traffic and awareness in the local market.

Who is the franchise partner for the new Fatburger Rockledge location and what is their role in Florida?

Whole Factor is the franchisee operating the new Fatburger Rockledge restaurant. According to FAT Brands, Whole Factor runs multiple Florida Fatburger sites and is party to a 40-unit development agreement to expand the brand statewide over the next several years.

How many restaurant brands and units does FAT Brands (FATAQ) operate worldwide?

FAT Brands operates a portfolio of 18 restaurant brands globally. According to FAT Brands, the company franchises and owns over 2,200 restaurant units worldwide, including concepts such as Fatburger, Round Table Pizza, Johnny Rockets, Marble Slab Creamery, and Twin Peaks.

Where is the new Fatburger Rockledge restaurant located and what menu experience is offered?

The new Fatburger Rockledge is at 2115 Viera Blvd, Unit #108, Rockledge, FL 32955. According to FAT Brands, the restaurant offers grilled-to-order, customizable burgers with toppings like bacon, eggs, chili, and onion rings, plus shakes and fries in a fast-casual format.