Melbourne Cricket Club Takes Evolv Technology Down Under
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Insights
The deployment of Evolv Express at Melbourne Cricket Ground represents a significant milestone in the security technology sector. The system's ability to differentiate between weapons and common metals using AI sensors is a key innovation. This technology enhances both safety and efficiency, addressing a crucial need for large venues that must balance security concerns with the customer experience. The integration with Convergint's video management system suggests a comprehensive approach to security, which could set a new standard for stadiums worldwide.
For investors, the success of this deployment could signal the potential for broader adoption of Evolv's technology in international markets, beyond the U.S. This could impact Evolv Technology's revenue growth and market share, as well as its stock valuation. The partnership with a high-profile venue like MCG also serves as a valuable case study for Evolv, potentially influencing future sales and contracts.
The partnership between Evolv Technology and Melbourne Cricket Club is indicative of the growing trend in the entertainment and sports industry towards enhancing security measures without compromising on the visitor experience. The ability of Evolv Express to streamline entry processes could become a competitive advantage, as venues globally seek to upgrade their security infrastructure. This deployment could influence market demand for similar security solutions.
From a market perspective, Evolv's entry into the Australian market represents a strategic move to diversify its geographic presence. This could mitigate risks associated with over-reliance on the U.S. market. The company's stock could see positive movement if investors perceive this partnership as an opportunity for Evolv to capture more of the global market share.
The implementation of advanced security systems like Evolv Express at a premier sports venue such as the Melbourne Cricket Ground could set a precedent for other stadiums and arenas. The ability to improve security without creating long queues is particularly important for sports clubs that host large events, where fan experience is paramount. This could lead to increased fan satisfaction and potentially higher attendance rates, benefiting the sports club's business performance.
For stakeholders in the sports industry, including sponsors and partners, the adoption of such technology is likely to be seen as a proactive measure to ensure the safety of fans, which could enhance the reputation of the venue and the sports club. It could also have a ripple effect, encouraging other venues to adopt similar technologies, thereby expanding the market for companies like Evolv.
Evolv and Convergint Partner with Sports Club on First Australian Deployment, Provide A Superior Screening Experience at Melbourne Cricket Ground
The partnership marks the first deployment of Evolv Express®, a detection screening system, in the country. It is also the largest single-stadium deployment of Express outside of
Melbourne Cricket Club was introduced to Evolv by Convergint, which supplies Melbourne Cricket Ground with its other security technology. Evolv Express uses sensors combined with AI to differentiate between weapons and common metals people carry. At Melbourne Cricket Ground, Express will be integrated with Convergint’s video management system.
“We were looking for a more efficient entry experience for guests coming to the Melbourne Cricket Ground,” said Rey Sumaru, general manager of IT & innovation for the Melbourne Cricket Club. “The technology from Evolv has provided us with a more streamlined entry experience – helping minimise time spent in queues lines for fans, while still providing the safest environment possible.”
“There’s usually a large number of fans approaching the gates at the same time, about 15-to-30 minutes before an event,” said Nick Robertson, general manager, Convergint Australia. “There’s really only one solution that can handle that amount of people in such a short time, and that’s Express.”
Club leadership was made aware of Express through Convergint prior to seeing Express in action at SoFi Stadium, home of the Los Angeles Chargers and Los Angeles Rams, earlier last year. Following the visit, Evolv and Convergint worked quickly to have Express in use at Melbourne Cricket Ground by the end of 2023.
“Evolv is creating a safer world for people to work, learn, and play, and the work we have done alongside Convergint to bring Evolv to a new country – a new continent! – helps us reach even more people worldwide,” said Peter George, CEO of Evolv Technology.
Since the launch of Express, Evolv has screened more than 1 billion people. Melbourne Cricket Club joins a growing list of teams and sports facilities around the world using Evolv for weapons detection as part of their safety posture, from AO Arena in
About Evolv Technology
Evolv Technology (NASDAQ: EVLV) is transforming human security to make a safer, faster, and better experience for the world’s most iconic venues and companies as well as schools, hospitals, and public spaces, using industry leading artificial intelligence (AI)-powered weapons detection and analytics. Its mission is to transform security to create a safer world to work, learn, and play. Evolv has digitally transformed the gateways in places where people gather by enabling seamless integration combined with powerful analytics and insights. Evolv’s advanced systems have scanned more than a billion people since 2019. Evolv has been awarded the
Forward-looking Statements
Certain statements in this press release may constitute “forward-looking” statements and information, within the meaning of Section 27A of the Securities Act of 1933, Section 21E of the Securities Exchange Act of 1934, and the safe harbor provisions of the
View source version on businesswire.com: https://www.businesswire.com/news/home/20240306182552/en/
Media:
Alexandra Smith Ozerkis
aozerkis@evolvtechnology.com
Investor:
Brian Norris
bnorris@evolvtechnology.com
Source: Evolv Technology
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