STOCK TITAN

Entravision Enhances Los Angeles Leadership Sales Team with Strategic Hires

Rhea-AI Impact
(Neutral)
Rhea-AI Sentiment
(Very Positive)
Tags
management

Entravision (EVC) has strengthened its Los Angeles leadership sales team with two strategic appointments. Edwin Garcia and LeaAnna Hernandez have both joined as Vice Presidents of Digital Sales. Garcia brings over 20 years of multicultural media and consultative sales experience, previously serving as Sales Director at NGLmitú and holding leadership positions at Univision across multiple markets. Hernandez joins with extensive experience in branding, marketing, and growth strategies, particularly in tech-driven solutions and global brand collaborations.

The appointments align with Entravision's focus on expanding its capabilities in media and sales solutions for multicultural audiences. Chief Revenue Officer Juan Navarro emphasized that their expertise will be important for the company's continued growth in providing world-class media and sales solutions to diverse audiences.

Entravision (EVC) ha rafforzato il suo team di vendita a Los Angeles con due nomine strategiche. Edwin Garcia e LeaAnna Hernandez sono entrambi entrati a far parte della squadra come Vice Presidenti delle Vendite Digitali. Garcia porta con sé oltre 20 anni di esperienza nei media multiculturali e nelle vendite consulenziali, avendo precedentemente ricoperto il ruolo di Direttore Vendite presso NGLmitú e avendo ricoperto posizioni di leadership in Univision in diversi mercati. Hernandez arriva con un'ampia esperienza in branding, marketing e strategie di crescita, in particolare in soluzioni tecnologiche e collaborazioni tra marchi globali.

Queste nomine si allineano con l'obiettivo di Entravision di espandere le proprie capacità nei media e nelle soluzioni di vendita per pubblici multiculturali. Il Chief Revenue Officer Juan Navarro ha sottolineato che la loro competenza sarà fondamentale per la continua crescita dell'azienda nel fornire soluzioni media e di vendita di livello mondiale a pubblici diversificati.

Entravision (EVC) ha fortalecido su equipo de ventas en Los Ángeles con dos nombramientos estratégicos. Edwin Garcia y LeaAnna Hernandez se han unido como Vicepresidentes de Ventas Digitales. Garcia aporta más de 20 años de experiencia en medios multiculturales y ventas consultivas, habiendo trabajado anteriormente como Director de Ventas en NGLmitú y ocupando puestos de liderazgo en Univision en múltiples mercados. Hernandez llega con una amplia experiencia en branding, marketing y estrategias de crecimiento, particularmente en soluciones tecnológicas y colaboraciones de marcas globales.

Los nombramientos están alineados con el enfoque de Entravision en expandir sus capacidades en soluciones de medios y ventas para audiencias multiculturales. El Director de Ingresos Juan Navarro enfatizó que su experiencia será crucial para el crecimiento continuo de la empresa en la provisión de soluciones de medios y ventas de clase mundial a diversas audiencias.

Entravision (EVC)는 로스앤젤레스의 영업 팀을 두 명의 전략적 인사로 강화했습니다. Edwin GarciaLeaAnna Hernandez가 디지털 영업 부사장으로 합류했습니다. Garcia는 다문화 미디어 및 컨설팅 영업 경험이 20년 이상이며, NGLmitú의 영업 이사로 일했으며 Univision에서 여러 시장에서 리더십 직책을 맡았습니다. Hernandez는 특히 기술 중심 솔루션 및 글로벌 브랜드 협업에 있어 브랜딩, 마케팅 및 성장 전략에 대한 폭넓은 경험을 가지고 있습니다.

이 임명은 다문화 관객을 위한 미디어 및 영업 솔루션의 능력을 확장하려는 Entravision의 목표와 일치합니다. 수익 최고 책임자인 Juan Navarro는 그들의 전문성이 다양한 관객에게 세계적 수준의 미디어 및 영업 솔루션을 제공하는 회사의 지속적인 성장에 중요할 것이라고 강조했습니다.

Entravision (EVC) a renforcé son équipe de direction des ventes à Los Angeles avec deux nominations stratégiques. Edwin Garcia et LeaAnna Hernandez ont rejoint l'entreprise en tant que vice-présidents des ventes numériques. Garcia a plus de 20 ans d'expérience en médias multiculturels et en ventes consultatives, ayant précédemment été directeur des ventes chez NGLmitú et ayant occupé des postes de direction chez Univision sur plusieurs marchés. Hernandez arrive avec une vaste expérience en branding, marketing et stratégies de croissance, notamment dans les solutions technologiques et les collaborations entre marques mondiales.

Ces nominations sont en accord avec l'objectif d'Entravision d'élargir ses capacités en matière de médias et de solutions de vente pour les publics multiculturels. Le directeur administratif des revenus, Juan Navarro, a souligné que leur expertise sera essentielle pour la croissance continue de l'entreprise dans la fourniture de solutions médiatiques et de vente de classe mondiale à des publics diversifiés.

Entravision (EVC) hat sein Führungsteam im Vertrieb in Los Angeles mit zwei strategischen Ernennungen gestärkt. Edwin Garcia und LeaAnna Hernandez sind beide als Vizepräsidenten für digitale Verkäufe beigetreten. Garcia bringt über 20 Jahre Erfahrung in multikulturellen Medien und Beratung im Vertrieb mit, zuvor war er Verkaufsleiter bei NGLmitú und hatte Führungspositionen bei Univision in verschiedenen Märkten inne. Hernandez kommt mit umfangreicher Erfahrung in Branding, Marketing und Wachstumsstrategien, insbesondere in technikgetriebenen Lösungen und globalen Markenkooperationen.

Die Ernennungen stehen im Einklang mit Entravisions Fokus auf die Erweiterung seiner Fähigkeiten in Medien- und Verkaufslösungen für multikulturelle Zielgruppen. Der Chief Revenue Officer Juan Navarro betonte, dass deren Expertise wichtig für das kontinuierliche Wachstum des Unternehmens bei der Bereitstellung von erstklassigen Medien- und Verkaufs-lösungen für diverse Zielgruppen sein wird.

Positive
  • Strategic expansion of sales leadership in the key Los Angeles market
  • Addition of experienced executives with proven track records in multicultural media
  • Strengthening of digital sales capabilities through specialized expertise
Negative
  • None.

SANTA MONICA, Calif.--(BUSINESS WIRE)-- Entravision is proud to announce the addition of two seasoned executives to its leadership sales team, underscoring its dedication to innovation, growth, and delivering exceptional value to clients, audiences, and partners. Both new hires, Edwin Garcia and LeaAnna Hernandez, are based in Los Angeles, further solidifying Entravision’s strong presence in this key market.

Edwin Garcia, VP of Digital Sales, Entravision (Photo: Business Wire)

Edwin Garcia, VP of Digital Sales, Entravision (Photo: Business Wire)

Edwin Garcia, Vice President of Digital Sales

With over 20 years of experience in multicultural media and consultative sales, Edwin Garcia joins Entravision as Vice President of Sales. Previously the Sales Director at NGLmitú, Edwin successfully drove revenue growth and forged partnerships with Fortune 500 companies and leading media agencies. At Univision, he led sales teams across Los Angeles, Phoenix, and Tucson, excelling across Digital, Social, TV, and Radio platforms. Edwin’s deep expertise in the U.S. Hispanic market and strategic acumen will be key to advancing Entravision’s sales initiatives and market presence. His focus will also include empowering clients with tailored digital marketing solutions to help them achieve measurable success in reaching multicultural audiences.

LeaAnna Hernandez, Vice President of Digital Sales

LeaAnna Hernandez, a forward-thinking leader with a proven track record in branding, marketing, and growth strategies, steps into the role of Vice President of Digital Sales. Her career spans impactful collaborations with agencies, and global brands, delivering forward-thinking, tech-driven solutions. As an entrepreneur and strategist, LeaAnna is skilled at identifying opportunities and executing creative approaches to drive results. At Entravision, she will apply her cultural intelligence and expertise to accelerate growth and transformation within the digital space, ensuring clients are equipped with innovative digital marketing strategies to maximize their returns and engagement with diverse audiences.

“We are thrilled to welcome Edwin and LeaAnna to the Entravision family,” said Juan Navarro, Chief Revenue Officer at Entravision. “Their leadership, expertise, and innovative vision will be pivotal as we continue to expand our capabilities and provide world-class media and sales solutions tailored to our diverse and growing audiences.”

As a leader in connecting brands with one of the fastest-growing demographics in the U.S., Entravision remains committed to empowering businesses with cutting-edge media & marketing solutions while amplifying the voices and stories of multicultural communities. The addition of Edwin and LeaAnna further strengthens Entravision’s mission to bridge brands and audiences through innovation and meaningful engagement.

About Entravision Communications Corporation

Entravision is a media and advertising technology company. In the U.S., we maintain a diversified portfolio of television and radio stations and digital advertising services that target Latino audiences. Our advertising technology business consists of Smadex, our programmatic ad purchasing platform, and Adwake, our mobile growth solutions business. Entravision remains the largest affiliate group of the Univision and UniMás television networks. Shares of Entravision Class A Common Stock trade on the NYSE under ticker: EVC. Learn more about our offerings at entravision.com or connect with us on LinkedIn.

Media Contact:

Fabiola Rangel, Senior Director, Marketing and Communications

fabiola.rangel@entravision.com

Source: Entravision

FAQ

Who are the new Vice Presidents of Digital Sales at Entravision (EVC)?

Edwin Garcia and LeaAnna Hernandez have been appointed as Vice Presidents of Digital Sales at Entravision, based in Los Angeles.

What is Edwin Garcia's background before joining Entravision (EVC)?

Edwin Garcia has over 20 years of experience in multicultural media and consultative sales, previously serving as Sales Director at NGLmitú and leading sales teams at Univision across Los Angeles, Phoenix, and Tucson.

What experience does LeaAnna Hernandez bring to Entravision (EVC)?

LeaAnna Hernandez brings experience in branding, marketing, and growth strategies, with expertise in tech-driven solutions and global brand collaborations.

How will these appointments impact Entravision's (EVC) market strategy?

The appointments will strengthen Entravision's capabilities in providing media and sales solutions for multicultural audiences, particularly in the digital space and Los Angeles market.

Entravision Communication

NYSE:EVC

EVC Rankings

EVC Latest News

EVC Stock Data

204.27M
59.14M
26.66%
60.14%
1.31%
Advertising Agencies
Television Broadcasting Stations
Link
United States of America
SANTA MONICA