DonorDrive Announces Updates to DonorDrive for Salesforce on Salesforce AppExchange

Rhea-AI Summary

DonorDrive, an EngageSmart solution, launches DonorDrive for Salesforce on Salesforce AppExchange, enhancing nonprofit fundraising efforts. The app offers a 360-degree view of supporters, personalized engagements, and streamlined reporting.

Insights

Market Research Analyst

The integration of DonorDrive with Salesforce Nonprofit Cloud represents a significant development in the nonprofit sector's digital transformation. By providing a 360-degree view of supporters, the platform allows organizations to harness data analytics for more effective fundraising strategies. This could potentially increase the efficiency of nonprofit operations, leading to cost savings and enhanced donor engagement.

From a market perspective, the ability to personalize interactions and streamline reporting processes is likely to be a key differentiator for nonprofits in attracting and retaining supporters. The reported outcomes, such as the case of Cure SMA, indicate that the use of such platforms can lead to substantial improvements in fundraising performance. This suggests a growing market for digital solutions in the nonprofit sector, which could influence the strategies of companies operating in this space.

Financial Analyst

Financially, the reported cost savings for nonprofits using DonorDrive, like the $150,000 expected by Cure SMA, could be a significant factor for nonprofit organizations considering the adoption of this technology. Nonprofits often operate under tight budget constraints and technology that can deliver such savings while boosting fundraising efforts is likely to be viewed favorably by stakeholders.

Furthermore, the increased fundraising capabilities and efficiency gains may translate into a stronger financial position for nonprofits, enabling them to allocate more resources towards their causes. As a result, investors and donors may find organizations utilizing such platforms more appealing, potentially leading to increased financial support.

Technology Adoption Expert

The update to DonorDrive for Salesforce highlights the importance of technology adoption in the nonprofit sector. The emphasis on data-driven insights and hyper-personalized experiences reflects broader trends in consumer engagement across industries. Nonprofits leveraging such advanced tools are likely to experience enhanced engagement with their communities, which is critical in an increasingly digital world.

Moreover, the focus on privacy and compliance is particularly relevant given the heightened scrutiny around data security. By reducing the chances of duplicate reporting and enhancing privacy, DonorDrive for Salesforce aligns with the growing demand for secure and responsible data management practices.

DonorDrive customers can now benefit from a streamlined fundraising platform

CINCINATTI--(BUSINESS WIRE)-- DonorDrive, an EngageSmart solution and creator of an advanced enterprise digital fundraising platform, today announced it has updated DonorDrive for Salesforce on Salesforce AppExchange, a leading enterprise marketplace for partner apps and experts, providing Salesforce Nonprofit Cloud customers new ways to more effectively engage their communities with hyper-personalized experiences and raise funds with data-driven donor insights.

As an industry leader in nonprofit fundraising solutions, DonorDrive is excited to offer the DonorDrive for Salesforce app, which nonprofits can integrate with Salesforce Nonprofit Cloud. DonorDrive for Salesforce further empowers nonprofits to create and manage campaigns, communicate directly with donors, and consolidate reporting all in one place.

DonorDrive for Salesforce is currently available on AppExchange at https://appexchange.salesforce.com/appxListingDetail?listingId=a0N3A00000DqCoPUAV.

DonorDrive for Salesforce
The DonorDrive for Salesforce app will provide users access to a 360-degree view of supporters including donations, event participation, DIY fundraising, major gifts, and other interactions. This streamlined reporting enhances privacy and compliance while reducing the chances of duplicate reporting. Nonprofits can create and run targeted fundraising campaigns, manage personalized engagements with supporters at scale, and analyze metrics to inform future engagement strategies.

Comments on the News
“As Salesforce’s 2022 Nonprofit Product Partner of the Year, DonorDrive has already helped customers improve fundraising efforts and streamline internal processes,” said Cody Norton, VP of Sales at DonorDrive. “Cure SMA, for example, tripled its number of active fundraisers from 17% to 62% in its first year after going live on the DonorDrive platform in July 2022, and is expecting to save $150,000 in technology costs over the next five years.”

• “Our Salesforce app has helped enterprise nonprofits develop strategies that engage with supporters in personalized, meaningful ways that ultimately lead to increased funds. We’re eager to help customers advance their outcomes even further with our new app on AppExchange,” said Kasey Cuppoletti, Senior VP of Product at DonorDrive. “It’s important for nonprofit organizations to keep up with changing consumer preferences; our new app helps nonprofits better understand their supporters, be more agile when it comes to engagement resulting in higher impact for the cause.”
• “DonorDrive for Salesforce is a welcome addition to AppExchange, as they accelerate business transformation for customers by providing innovative tools to help nonprofits build stronger relationships with their communities,” said Alice Steinglass, Executive Vice President and General Manager, Platform, Salesforce. “AppExchange is constantly evolving to connect customers with the right apps and experts for their business needs.”

Salesforce, Nonprofit Cloud, AppExchange and others are among the trademarks of Salesforce, Inc.

About Salesforce AppExchange
Salesforce AppExchange, a leading enterprise marketplace for partner apps and experts, empowers companies, developers and entrepreneurs to build, market and grow in entirely new ways. Since its launch in 2006, the platform has grown to include more than 8,000 apps and experts, with over 12 million customer installs. AppExchange connects customers of all sizes and across industries to ready-to-install or customizable apps and Salesforce-certified consultants to solve any business challenge.

Additional Resources

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About DonorDrive
DonorDrive, an EngageSmart solution, is an advanced digital fundraising platform for nonprofits that turns everyday people into powerful fundraisers. Drive more revenue for your cause with the most immersive, connected, and well-designed fundraising experience ever made. Over the past 25 years, DonorDrive has helped hundreds of nonprofits like Children's Miracle Network Hospitals, American Foundation for Suicide Prevention, Covenant House, Doctors Without Borders, Muscular Dystrophy Association, World Vision and hundreds more to raise billions of dollars. To learn more about DonorDrive, visit www.donordrive.com.

About EngageSmart
EngageSmart is a leading provider of vertically tailored customer engagement software and integrated payments solutions. At EngageSmart, our mission is to simplify customer and client engagement to allow our customers to focus resources on initiatives that improve their businesses and better serve their communities. EngageSmart offers single instance, multi-tenant, true Software-as-a-Service (“SaaS”) vertical solutions, including SimplePractice, InvoiceCloud, and DonorDrive, that are designed to simplify our customers’ engagement with their clients by driving digital adoption and self-service. As of September 30, 2023, EngageSmart serves 116,200 customers in the SMB Solutions segment and 3,400 customers in the Enterprise Solutions segment across several core verticals: Health & Wellness, Government, Utilities, Financial Services, and Giving. For more information, visit www.engagesmart.com and follow us on LinkedIn.

For additional information, please follow EngageSmart’s social media accounts: www.twitter.com/engagesmartinc, www.facebook.com/EngageSmartInc, and www.linkedin.com/company/engagesmart

View source version on businesswire.com: https://www.businesswire.com/news/home/20240227323273/en/

Media Contacts:

Media:

Nicole Bestard

Quarter Horse PR

donordrive@qh-pr.com

Source: EngageSmart

FAQ

What is the latest update from DonorDrive regarding Salesforce integration?

DonorDrive has launched DonorDrive for Salesforce on Salesforce AppExchange, providing new ways for nonprofits to engage their communities and raise funds.

How does DonorDrive for Salesforce benefit nonprofits?

The app offers a 360-degree view of supporters, personalized engagements, targeted fundraising campaigns, and streamlined reporting to enhance fundraising efforts.

What results have nonprofits seen after using DonorDrive for Salesforce?

Cure SMA tripled its number of active fundraisers and is expected to save $150,000 in technology costs over the next five years after implementing DonorDrive for Salesforce.

Who commented on the launch of DonorDrive for Salesforce?

Cody Norton, VP of Sales at DonorDrive, and Kasey Cuppoletti, Senior VP of Product at DonorDrive, provided insights on the benefits of the new app for nonprofits.

What was highlighted about DonorDrive for Salesforce by Alice Steinglass?

Alice Steinglass emphasized that the app accelerates business transformation for customers by providing innovative tools to help nonprofits build stronger relationships with their communities.