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eDreams ODIGEO (OTC: EDDRF) reported that its latest Prime Days campaign delivered record new member acquisition and record Prime attachment rates across products. Growth was notably strong in rail and accommodation, supporting its all-travel subscription strategy and alignment with guidance and the goal to exceed 13 million members by 2030.
The 15th edition also achieved the highest participation of industry partners for a May event, reinforcing Prime’s value for both travellers and travel providers.
eDreams ODIGEO (OTC: EDDRF) reported 630,000 net new Prime members for fiscal year ended 31 March 2026, beating its annual subscriber-growth guidance by 5% and bringing total Prime members to 7.9 million. The company reaffirmed a multi-year plan targeting over 13 million members and >€270 million Cash EBITDA by March 2030, with a projected Prime CAGR of 15–20% across fiscal years 2028–2030.
The update highlights rollout of new payment options, expansion into rail and new markets, and increased agentic AI capabilities as growth drivers.
eDreams ODIGEO (OTC: EDDRF) rolled out enhanced agentic AI across its apps and voice channels on April 22, 2026, adding a proprietary in-app trip planner that converts natural-language requests into bookable itineraries and integrating with the ChatGPT app to drive users back to eDO platforms for booking.
The agentic voice AI now handles 90% of inbound inquiries, cut call transfers by 33%, and improved resolution velocity by 15%; eDO has 7.8 million Prime members and targets 13 million by 2030.
eDreams ODIGEO (OTC:EDDRF) is scaling its Prime travel subscription in South Africa after more than a year of operations that produced a Net Promoter Score of 62. The company cites strong customer advocacy, app-first readiness and market fit as the basis for full-scale expansion.
The move supports eDreams ODIGEO’s strategic roadmap to exceed 13 million Prime members by 2030 and leverages South Africa’s status as the continent’s largest domestic travel market.
eDreams ODIGEO (OTC:EDDRF) secured renewed BBB accreditation in the United States with the organization’s highest available rating of A+ on March 18, 2026. The Company is reported as the highest-rated major online travel agent in the US.
Customer review data on the BBB platform show eDreams’ ratings are 83% higher than the nearest competitor and nearly 3x the sector average, underscoring improvements in trust, responsiveness, and transparency.
eDreams ODIGEO (OTC:EDDRF) reported strong 9M FY26 results: net income €40.3M (from €4.1M), adjusted net income €63.8M, and Adjusted EBITDA €138.4M (+74%). Prime membership reached 7.8M (+13%), revenue margin was €502.8M, and net cash from operations rose to €79.1M.
The company reaffirmed FY26 targets and committed to a €100M buyback through Sept 2027 while investing to reach >13M members and €270M+ Cash EBITDA by FY30.
eDreams ODIGEO (OTC:EDDRF) reported record Prime member satisfaction in Italy, with accommodation Net Promoter Score (NPS) reaching 61 in Q4 2025 and Prime advocacy rating 36% higher than non-subscribers.
The company cites a five-year upward trend, expanded Prime features and an AI personalization platform, and reiterated a strategic ambition to grow from over 7.7M members today toward 13M by 2030.
eDreams ODIGEO (OTC:EDDRF) announced deployment of autonomous agentic systems that can execute end-to-end travel bookings and voice-supported customer service across its platforms. The company said >30% of new code is now generated by AI, and agentic voice support delivered double-digit improvements in customer satisfaction and accuracy. Generative AI models are also used to produce marketing visual assets and personalization, supporting a roadmap toward 13 million Prime members by 2030.