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Edible Garden's Pulp Line of USDA Organic Fermented Sauces Now Available at Greens Natural Foods, Enhancing Distribution with the Retailer

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Edible Garden AG Incorporated (Nasdaq: EDBL) has announced that its Pulp line of fermented, USDA Organic, sustainable gourmet sauces and chili-based products are now available at Green's Natural Foods stores in New York and New Jersey. This expansion deepens Edible Garden's partnership with Green's Natural Foods, a retailer known for its commitment to health and organic products.

Jim Kras, CEO of Edible Garden, expressed satisfaction with the partnership, highlighting the alignment between Edible Garden's mission to provide fresh, locally grown, and sustainable products and Green's Natural Foods' focus on organic and health-conscious offerings. The Pulp line, known for its bold flavors and unique peppers, has received positive feedback from consumers and is expected to continue this trend with Green's Natural Foods' customer base.

Edible Garden AG Incorporated (Nasdaq: EDBL) ha annunciato che la sua linea Pulp di salse gourmet fermentate, USDA Organic e sostenibili, a base di chili, è ora disponibile presso i negozi Green's Natural Foods a New York e nel New Jersey. Questa espansione approfondisce la partnership di Edible Garden con Green's Natural Foods, un rivenditore noto per il suo impegno verso prodotti sani e biologici.

Jim Kras, CEO di Edible Garden, ha espresso soddisfazione per la partnership, sottolineando l'allineamento tra la missione di Edible Garden di fornire prodotti freschi, coltivati localmente e sostenibili e il focus di Green's Natural Foods su offerte biologiche e salutari. La linea Pulp, nota per i suoi sapori audaci e i peperoni unici, ha ricevuto feedback positivi dai consumatori ed è prevista una continuazione di questa tendenza con la clientela di Green's Natural Foods.

Edible Garden AG Incorporated (Nasdaq: EDBL) ha anunciado que su línea Pulp de salsas gourmet fermentadas, orgánicas USDA y sostenibles, a base de chiles, ya está disponible en las tiendas Green's Natural Foods en Nueva York y Nueva Jersey. Esta expansión profundiza la asociación de Edible Garden con Green's Natural Foods, un minorista conocido por su compromiso con productos saludables y orgánicos.

Jim Kras, CEO de Edible Garden, expresó su satisfacción con la asociación, resaltando la alineación entre la misión de Edible Garden de proporcionar productos frescos, cultivados localmente y sostenibles, y el enfoque de Green's Natural Foods en ofertas orgánicas y saludables. La línea Pulp, conocida por sus sabores audaces y sus pimientos únicos, ha recibido comentarios positivos de los consumidores y se espera que continúe esta tendencia con la base de clientes de Green's Natural Foods.

Edible Garden AG Incorporated (Nasdaq: EDBL)는 발효된 USDA 유기농 지속 가능한 고급 소스와 칠리 기반 제품의 Pulp 라인이 뉴욕과 뉴저지의 Green's Natural Foods 매장에서 제공되기 시작했다고 발표했습니다. 이번 확장은 Edible Garden과 Green's Natural Foods 간의 파트너십을 심화시키며, Green's Natural Foods는 건강 및 유기농 제품에 대한 헌신으로 잘 알려진 소매업체입니다.

Edible Garden의 CEO인 Jim Kras는 파트너십에 대한 만족감을 표명하며, 신선하고 지역에서 재배된 지속 가능한 제품을 제공하겠다는 Edible Garden의 미션과 유기농 및 건강 지향적인 제품에 중점을 두는 Green's Natural Foods의 노선이 잘 맞아떨어진다고 강조했습니다. 특유의 대담한 맛과 독창적인 고추로 유명한 Pulp 라인은 소비자로부터 긍정적인 피드백을 받았으며, Green's Natural Foods의 고객층과 함께 이 추세가 지속될 것으로 기대됩니다.

Edible Garden AG Incorporated (Nasdaq: EDBL) a annoncé que sa ligne Pulp de sauces gastronomiques fermentées, certifiées USDA Organic et durables, à base de piments, est désormais disponible dans les magasins Green's Natural Foods à New York et au New Jersey. Cette expansion renforce le partenariat d'Edible Garden avec Green's Natural Foods, un détaillant reconnu pour son engagement envers des produits sains et biologiques.

Jim Kras, PDG d'Edible Garden, a exprimé sa satisfaction quant à ce partenariat, soulignant l'alignement entre la mission d'Edible Garden de fournir des produits frais, cultivés localement et durables, et l'accent mis par Green's Natural Foods sur des offres biologiques et soucieuses de la santé. La ligne Pulp, connue pour ses saveurs audacieuses et ses piments uniques, a reçu des retours positifs de la part des consommateurs et devrait continuer sur cette lancée auprès de la clientèle de Green's Natural Foods.

Edible Garden AG Incorporated (Nasdaq: EDBL) hat angekündigt, dass ihre Pulp-Linie von fermentierten, USDA Bio-zertifizierten, nachhaltigen Gourmetsoßen und chili-basierten Produkten nun in den Geschäften Green's Natural Foods in New York und New Jersey erhältlich ist. Diese Expansion vertieft die Partnerschaft von Edible Garden mit Green's Natural Foods, einem Einzelhändler, der für sein Engagement für gesunde und biologische Produkte bekannt ist.

Jim Kras, CEO von Edible Garden, äußerte seine Zufriedenheit mit der Partnerschaft und hob die Übereinstimmung zwischen der Mission von Edible Garden, frische, lokal angebaute und nachhaltige Produkte anzubieten, und dem Fokus von Green's Natural Foods auf biologische und gesundheitsbewusste Angebote hervor. Die Pulp-Linie, bekannt für ihre kräftigen Aromen und einzigartigen Paprika, hat positives Feedback von Verbrauchern erhalten und wird voraussichtlich diesen Trend mit der Kundenbasis von Green's Natural Foods fortsetzen.

Positive
  • Expanded distribution of Pulp line to Green's Natural Foods stores in NY and NJ
  • Partnership with a retailer aligned with Edible Garden's sustainable and organic product focus
  • Positive consumer feedback on the Pulp line's bold flavors and unique peppers
Negative
  • None.

Insights

The expansion of Edible Garden's Pulp line into Green's Natural Foods stores represents a moderate positive development for the company. This distribution enhancement aligns well with current consumer trends favoring organic, sustainable and health-conscious products. The partnership with a retailer known for its commitment to organic and natural foods could potentially boost brand visibility and sales in key markets.

However, it's important to note that while this expansion is positive, its impact on overall financial performance may be in the short term. The true test will be in the product's performance and consumer adoption rates in these new locations. Investors should monitor future financial reports for tangible evidence of increased revenue or market share resulting from this expanded distribution.

Edible Garden's strategic move to introduce its Pulp line in Green's Natural Foods stores is a smart positioning play in the competitive specialty foods market. The fermented, USDA Organic sauces tap into multiple trending categories: fermented foods, organic products and bold flavors. This aligns well with the growing consumer interest in gut health and unique taste experiences.

The partnership with Green's Natural Foods, known for its health-conscious customer base, provides a targeted platform for product exposure. However, the success of this move will depend on factors such as pricing strategy, in-store promotion and consumer education about the product's benefits. The company should focus on these aspects to maximize the potential of this distribution expansion.

BELVIDERE, NJ, Sept. 18, 2024 (GLOBE NEWSWIRE) -- Edible Garden AG Incorporated (“Edible Garden” or the “Company”) (Nasdaq: EDBL, EDBLW), a leader in controlled environment agriculture (CEA), locally grown, organic, sustainable produce and products, today announced that its Pulp line of fermented, USDA Organic, sustainable gourmet sauces and chili-based products, are now available at Green’s Natural Foods in New York and New Jersey.

Green's Natural Foods is a retailer designed to meet the unique needs of their diverse customer base. Green's is renowned for its commitment to health, featuring 100% organic produce, all-natural Non-GMO groceries, and bulk foods. Each store is a haven for wellness enthusiasts, boasting an organic juice and smoothie bar and a fresh foods department with convenient grab-and-go options. Additionally, Green's offers an extensive selection of vitamins, supplements, and health and beauty products.

"We are pleased to deepen our partnership with Greens Natural Foods by bringing our Pulp line of fermented, sustainable gourmet sauces and chili-based products to their stores across New York and New Jersey," said Jim Kras, CEO of Edible Garden. “Green’s Natural Foods has been an exceptional partner in supporting our mission to provide fresh, locally grown, and sustainable products. The addition of the Pulp line allows Edible Garden to further satisfy the growing demand for clean-label, innovative foods that deliver both incredible flavor and health benefits.”

“Since its launch, the Pulp line has garnered enthusiastic feedback from sauce lovers, who appreciate the bold flavors and unique peppers that take their meals from 'Bland to Bold,' aligning perfectly with Edible Garden’s reputation as 'The Flavor Maker.' We are confident that our collaboration with Green’s Natural Foods will continue to generate the same positive response from their loyal customers."

ABOUT EDIBLE GARDEN®
Edible Garden AG Incorporated is a leader in controlled environment agriculture (CEA), locally grown, organic, and sustainable produce and products backed by Zero-Waste Inspired® next generation farming. Offered at over 5,000 stores in the US, Edible Garden is disrupting the CEA and sustainability technology movement with its safety-in-farming protocols, use of sustainable packaging, patented GreenThumb software and self-watering in-store displays. The Company currently operates its own state-of-the-art greenhouses and processing facilities in Belvidere, New Jersey and Grand Rapids, Michigan, and has a network of contract growers, all strategically located near major markets in the U.S. Its proprietary GreenThumb 2.0 patented (US Nos.: US 11,158,006 B1, US 11,410,249 B2 and US 11,830, 088 B2) software optimizes growing in vertical and traditional greenhouses while seeking to reduce pollution-generating food miles. Its proprietary patented (U.S. Patent No. D1,010,365) Self-watering display is designed to increase plant shelf life and provide an enhanced in-store plant display experience. Edible Garden is also a developer of ingredients and proteins, providing an accessible line of plant and whey protein powders under the Vitamin Way® and Vitamin Whey® brands. In addition, the Company’s Kick Sports Nutrition line features premium performance products that cater to today’s health-conscious athletes. Furthermore, Edible Garden offers a line of sustainable food flavoring products such as Pulp gourmet sauces and chili-based products. For more information on Pulp products go to https://www.pulpflavors.com/. For more information on Vitamin Whey® products go to https://vitaminwhey.com/. For more information on Edible Garden go to https://ediblegardenag.com/. A copy of the Company’s latest corporate video is also available here.

Forward Looking Statements
This press release contains forward-looking statements, including with respect to the Company’s growth strategies, the Company’s ability to improve its financial results, and performance as a public company. The words “believe,” “design,” “expect,” “intend,” “objective,” “seek,” “strategy,” “will,” and similar expressions are intended to identify forward-looking statements. These forward-looking statements are subject to a number of risks, uncertainties, and assumptions, including market and other conditions, the Company’s ability to achieve its growth objectives, and other factors set forth in the Company’s filings with the Securities and Exchange Act Commission, including the Company’s annual report on Form 10-K for the year ended December 31, 2023 and subsequent quarterly reports. Actual results might differ materially from those explicit or implicit in the forward-looking statements. The Company undertakes no obligation to update any such forward-looking statements after the date hereof to conform to actual results or changes in expectations, except as required by law.

Investor Contacts:
Crescendo Communications, LLC
212-671-1020
EDBL@crescendo-ir.com



FAQ

What new products is Edible Garden (EDBL) now offering at Green's Natural Foods?

Edible Garden is now offering its Pulp line of fermented, USDA Organic, sustainable gourmet sauces and chili-based products at Green's Natural Foods stores in New York and New Jersey.

How does the Pulp line align with Edible Garden's (EDBL) brand?

The Pulp line aligns with Edible Garden's reputation as 'The Flavor Maker' by offering bold flavors and unique peppers that transform meals 'from Bland to Bold,' while also maintaining the company's commitment to sustainable and organic products.

What are the characteristics of Green's Natural Foods as a retail partner for Edible Garden (EDBL)?

Green's Natural Foods is known for its commitment to health, featuring 100% organic produce, all-natural Non-GMO groceries, bulk foods, organic juice and smoothie bars, and an extensive selection of vitamins, supplements, and health and beauty products.

Edible Garden AG Incorporated

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