Kofi A. Bruce Nominated to the Electronic Arts Board of Directors

Rhea-AI Summary

Electronic Arts announced the nomination of Mr. Kofi A. Bruce to its Board of Directors at the upcoming 2021 annual stockholders meeting. Bruce, currently the CFO of General Mills, brings over 20 years of experience in finance, operational strategies, and risk management. His background includes significant roles at Ecolab and Ford Motor Company. CEO Andrew Wilson expressed excitement about Bruce's appointment, highlighting his financial expertise and commitment to values-driven leadership. EA reported a GAAP net revenue of $5.6 billion in fiscal year 2021, showcasing its market position as a leader in digital interactive entertainment.

Positive

• Mr. Bruce brings extensive financial expertise and leadership experience from General Mills.
• Appointment expected to provide new perspectives to EA’s board during transformative growth.
• EA reported a strong fiscal year 2021 with GAAP net revenue of $5.6 billion.

Negative

• None.

Electronic Arts Inc. (NASDAQ: EA), a worldwide leader in interactive entertainment, announced today that Mr. Kofi A. Bruce will be nominated to EA’s Board of Directors at EA’s 2021 annual stockholders meeting. Mr. Bruce is expected to be appointed to EA’s Audit Committee.

Kofi A. Bruce Nominated to the Electronic Arts Board of Directors (Photo: Business Wire)

Mr. Bruce is a transformational executive with more than 20 years of finance, operational strategies, and risk management experience at public, consumer-facing businesses. He currently serves as Chief Financial Officer for General Mills, one of the world's largest food companies.

Mr. Bruce joined General Mills in 2009 and has held various finance leadership roles and served as General Mills’ Chief Accounting Officer, Controller and Treasurer before his appointment as Chief Financial Officer. He is a committed supporter of the company’s environmental, social, and governance focus, and serves on the company’s Social Impact committee.

Prior to General Mills, Mr. Bruce served in a variety of senior finance management roles with Ecolab and Ford Motor Company.

“We are delighted to welcome Kofi to the Electronic Arts board,” said Andrew Wilson, CEO of Electronic Arts. “In addition to his breadth of financial expertise across global consumer brands, Kofi is a values-driven leader who will bring new perspectives and insights to our board as we continue to drive further growth, innovation and new experiences for our players.”

“I’ve long admired Electronic Arts' ability to inspire the world to play through its entertaining, engaging and diverse games. That has never been so evident as this past year, where we saw just how powerful EA’s gaming experiences can be to virtually connect players across generations, cultures and geographies,” said Mr. Bruce. “Coming off a strong year, the future is bright and I’m honored to join the board and the entire EA team during this exciting time of transformative growth and opportunity.”

Mr. Bruce continues to serve on the Board of Directors for non-profit Lifeworks Services, and is also an Aspen Fellow at The Aspen Finance Leaders Fellowship. He received a bachelor's degree in international relations from Stanford University and an M.B.A. from the University of Michigan's Stephen M. Ross School of Business.

About Electronic Arts

Electronic Arts (NASDAQ: EA) is a global leader in digital interactive entertainment. The Company develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers.

In fiscal year 2021, EA posted GAAP net revenue of $5.6 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality brands such as EA SPORTS™ FIFA, Battlefield™, Apex Legends™, The Sims™, Madden NFL, Need for Speed™, Titanfall™ and F1™. More information about EA is available at www.ea.com/news.

EA SPORTS, Ultimate Team, Battlefield, Need for Speed, Apex Legends, The Sims and Titanfall are trademarks of Electronic Arts Inc. John Madden, NFL, FIFA and F1 are the property of their respective owners and used with permission.

Category: Company News

View source version on businesswire.com: https://www.businesswire.com/news/home/20210610005883/en/

FAQ

Who is Kofi A. Bruce and what is his role at Electronic Arts?

Kofi A. Bruce is nominated to join the Board of Directors at EA and expected to serve on the Audit Committee. He is currently CFO at General Mills.

What experience does Kofi A. Bruce bring to EA?

Bruce has over 20 years of finance and operational strategy experience, having held top finance roles at General Mills, Ecolab, and Ford Motor Company.

What did Electronic Arts report for fiscal year 2021?

EA reported GAAP net revenue of $5.6 billion for the fiscal year 2021.

What are the implications of Kofi A. Bruce's nomination for EA?

His financial expertise and values-driven leadership may enhance EA's strategic direction and growth opportunities.