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Gaming Industry Visionary Bonnie Ross Joins Duolingo Board of Directors

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Duolingo (DUOL) has appointed gaming industry veteran Bonnie Ross as an independent board member. Ross brings 30 years of gaming industry experience, most notably serving as Corporate Vice President at Microsoft and Head of the Halo franchise. Under her leadership, the Halo franchise expanded into a global phenomenon generating over $6 billion in consumer spending across various media platforms.

Ross's experience includes developing major titles like Zoo Tycoon, Mass Effect, and Gears of War. She was inducted into the AIAS Hall of Fame in 2019 for her gaming industry contributions and STEM advocacy. Ross currently serves on the Dean's Leadership Council at Colorado State University's College of Natural Sciences.

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Positive

  • Appointment of experienced gaming executive with 30 years industry experience
  • Addition of leader who scaled Halo franchise to $6 billion in consumer spending
  • Strategic alignment with Duolingo's 'make it fun' principle through gaming expertise

Negative

  • None.

News Market Reaction 1 Alert

+0.34% News Effect

On the day this news was published, DUOL gained 0.34%, reflecting a mild positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

PITTSBURGH, Dec. 09, 2024 (GLOBE NEWSWIRE) -- Duolingo, Inc. (Nasdaq: DUOL), the world's leading mobile learning platform, announced today that it has appointed Bonnie Ross as an independent board member.

Ms. Ross is a pioneering visionary with 30 years of experience working in the gaming industry. Most recently, she served as Corporate Vice President for Microsoft and Head of the Halo franchise. In her leadership role, she was instrumental in advancing the Halo franchise, leveraging a dedicated and talented team to incorporate cutting-edge technology and storytelling. She led the expansion of Halo’s reach into transmedia, contributing to its evolution into a global phenomenon with over $6 billion in consumer spend, spanning games, live-action series, novels, and consumer products.

“A core principle at Duolingo is ‘make it fun’, because learning shouldn’t be boring,” said Luis von Ahn, CEO and co-founder of Duolingo. “Bonnie has deep experience in creating fun and innovative gaming experiences and building iconic global franchises. I couldn’t be happier to welcome her to our board.”

"As an enthusiastic Duolingo user, I’m inspired by the platform’s ability to make learning entertaining and engaging. It fosters a competitive and social learning environment and challenges me to keep making daily progress, particularly in my quest to impress Lily,” said Ms. Ross. “I’m eager to contribute to Duolingo’s mission of making high-quality education fun and available to everyone."

During her career at Microsoft, Ms. Ross developed or published many top titles, including Zoo Tycoon, Mass Effect and Gears of War. In 2019 she was inducted into the AIAS Hall of Fame for her contributions to the gaming industry and for her efforts to promote STEM learning and diversity, as a co-founder of the Women in Gaming community. She currently serves on the Dean’s Leadership Council for the College of Natural Sciences at Colorado State University.

About Duolingo
Duolingo is the leading mobile learning platform globally. Its flagship app has organically become the world's most popular way to learn languages and the top-grossing app in the Education category on both Google Play and the Apple App Store. With technology at the core of everything it does, Duolingo has consistently invested to provide learners a fun, engaging, and effective learning experience while remaining committed to its mission to develop the best education in the world and make it universally available.

Contact Information

Investors:
Deborah Belevan, IRC, CPA
ir@duolingo.com

Media:
Sam Dalsimer
press@duolingo.com

Bonnie Ross

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/6411a015-afbc-4c08-8893-6f29bdd7924d


FAQ

Who is Bonnie Ross and why did Duolingo (DUOL) appoint her to the board?

Bonnie Ross is a 30-year gaming industry veteran who previously served as Microsoft's Corporate Vice President and Head of the Halo franchise. Duolingo appointed her as an independent board member for her expertise in creating engaging gaming experiences and building global franchises.

What major achievements did Bonnie Ross bring to Duolingo's (DUOL) board?

Ross led the Halo franchise to generate over $6 billion in consumer spending and developed major titles including Zoo Tycoon, Mass Effect, and Gears of War. She was inducted into the AIAS Hall of Fame in 2019 for her gaming industry contributions.

How does Bonnie Ross's appointment align with Duolingo's (DUOL) strategy?

Ross's appointment aligns with Duolingo's core principle of 'make it fun' by bringing her extensive experience in creating engaging gaming experiences and building global franchises, which supports the company's mission of making education entertaining and accessible.
Duolingo, Inc.

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