Welcome to our dedicated page for Viant Technology news (Ticker: DSP), a resource for investors and traders seeking the latest updates and insights on Viant Technology stock.
Viant Technology Inc. (Class A Common Stock, symbol: DSP) is a premier advertising technology company, specializing in enabling marketers to plan, execute, and measure their digital media investments through a cutting-edge, cloud-based platform. Founded in 1999, Viant has built its business on a foundation of people-based data, eschewing traditional cookie-based tracking. This approach provides marketers with access to over 1.2 billion registered users, making it one of the largest databases of registered users in the world.
Core Business: Viant's primary offering is the Viant Advertising Cloud™, which enhances the accuracy, reach, and accountability of cross-device advertising. The platform supports programmatic purchasing across various channels including desktop, mobile, connected TV, linear TV, streaming audio, and digital billboards. The company also owns and operates Adelphic, a leading self-service platform for cross-channel programmatic advertising, and the once-popular social network MySpace.
Recent Achievements and Partnerships: In 2016, Viant became a subsidiary of Time Inc., before being acquired by Meredith Corporation in 2018. This acquisition allowed Viant to be part of a broader cross-channel ecosystem, enhancing its reach to nearly 200 million unduplicated American consumers.
Current Projects and Financial Condition: Viant continues to innovate in the digital advertising space, focusing on enhancing its platform’s capabilities and expanding its client base. The company's financial health remains robust, supported by its strategic partnerships and a growing market for digital advertising solutions.
Significance in the Market: With a unique approach to people-based marketing and a robust technological platform, Viant plays a significant role in the advertising industry. Its ability to offer precise targeting and measurement across various digital channels makes it a valuable partner for marketers aiming to optimize their media investments.
Viant Technology Inc (NASDAQ: DSP) will release its Q4 and full year 2021 financial results after the market closes on March 10, 2022. The company will host a conference call and webcast at 2:00 PM PT (5:00 PM ET) to discuss its business and financial performance. Viant's platform facilitates the planning, buying, and measurement of advertising investments across multiple channels. Their robust capabilities have linked 115 million U.S. households to over 1 billion connected devices.
Viant Technology Inc. (NASDAQ: DSP) announces its participation in two investor conferences. Management will present at the Berenberg Thematic Software Conference on March 2, 2022, and at the JMP Securities Technology Conference on March 7, 2022. Both presentations will be webcast live on Viant’s investor relations website, with replays accessible afterward. Viant’s Adelphic DSP facilitates programmatic advertising across multiple channels, leveraging data from over 115 million U.S. households.
Viant Technology (NASDAQ: DSP) has announced a strategic partnership with Commerce Signals, a Verisk Financial business, aimed at enhancing its advertising software capabilities. This alliance focuses on providing clients with actionable analytics and improved return-on-ad-spend (ROAS) measurements by integrating payment-based insights. Viant emphasizes the importance of accurate campaign measurement, allowing marketers to connect ad impressions with consumer spending behavior. Through this collaboration, both companies aim to optimize marketing outcomes for clients.
Viant Technology Inc. (NASDAQ: DSP) has appointed Brad Samson as Vice President of Investor Relations. With over 30 years of experience, Samson will oversee Viant's investor relations strategy and stakeholder relationships. He previously worked with companies like Zepp Health and Fitbit. Chief Financial Officer Larry Madden expressed excitement about Samson's appointment, emphasizing his capability to enhance communications regarding strategy and growth opportunities. This move is expected to strengthen Viant's position within the advertising software industry.
Viant Technology Inc. (NASDAQ: DSP) has appointed Tom Wolfe as Senior Vice President of Business Development. This role aims to enhance strategic partnerships to foster company growth. Wolfe, a veteran with over 25 years of experience in advertising and technology, notably in CTV and OTT, is expected to leverage his extensive industry relationships to drive business performance. Reporting to CMO Jon Schulz, Wolfe’s expertise is anticipated to unlock new opportunities for Viant's advertising software solutions.
Viant Technology Inc. (NASDAQ: DSP) has partnered with ALLSHIPS to launch the #NEWOPENWEB NFT sweepstakes, running from December 28 to January 9, 2022. The sweepstakes aims to celebrate independent artists by offering NFT artwork created by them, reflecting interpretations of the new open web. Winners will be announced on January 10. This initiative aligns with Viant's ongoing campaign promoting digital inclusion and a cookieless future. Participants must follow Viant on Twitter to enter, emphasizing the company's commitment to innovation within the advertising sector.
Viant Technology Inc. (NASDAQ: DSP) appointed Vivian Yang as a new independent director, effective December 7, 2021. She will lead the Nominating and Governance Committee and participate in the Audit Committee. With over 20 years in advertising, media, and technology, Yang previously held executive roles at Time Warner and The Trade Desk, where she managed legal and governance aspects during its public transition. CEO Tim Vanderhook expressed optimism about her contributions to improving profitability and shareholder value.
Viant Technology Inc. (NASDAQ: DSP) has announced upcoming presentations by its management team at various investor conferences. The events include the UBS Global TMT Virtual Conference on December 7, 2021, at 1:00 pm ET, and the Raymond James Technology Investors Conference on the same day at 2:10 pm ET. Additionally, they will participate in the 24th Annual Needham Virtual Growth Conference on January 12, 2021, at 2:00 pm ET. Webcasts will be available on their investor relations website.
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