Viant Technology Inc. Stock Price, News & Analysis

Viant Technology Inc. (NASDAQ: DSP) has appointed Ritesh Patel as Chief Legal Officer and Arish Gajjar as SVP, Deputy General Counsel. This strategic move aims to bolster the company’s legal and operational framework amid its growth in the omnichannel advertising sector. Patel brings nearly two decades of legal experience from various leading tech companies, while Gajjar has over 12 years in technology, media, and telecommunications. These hires are expected to support Viant's immediate and long-term business goals.

Viant Technology Inc. (NASDAQ: DSP) has announced results from a Total Economic Impact™ (TEI) Study, revealing a 143% return on investment (ROI) over three years by using its Adelphic DSP. The study, conducted by Forrester Consulting, assessed four clients and demonstrated over 20% return on ad spend (ROAS) and a potential reach increase of 238% by Year 3. Additionally, the use of Adelphic resulted in $1.5M incremental profit. The findings indicate that brands gain significant value through optimized digital marketing effectiveness.

Viant Technology Inc. (NASDAQ: DSP) announced that its management team will present at the Canaccord 42^nd Annual Growth Conference on August 11, 2022, at 3:00 pm ET. The presentation will be available via live webcast on Viant's investor relations website, with a replay accessible after the event.

Viant is known for its cloud-based advertising software that supports omnichannel ad campaigns. The company was recognized as a leader in the DSP category and certified as a Great Place to Work.

Viant Technology Inc. (Nasdaq: DSP) reported its Q2 2022 results with GAAP revenue at $51.2 million, up 2% year-over-year, and gross profit at $20.3 million, an increase of 8%. Despite a net loss of $14.1 million, down from $18.1 million last year, advertiser spend on Viant's Adelphic platform surged 32%. The company expects Q3 revenue between $47.5 million and $50.0 million and a 20% to 25% growth in advertiser spend. Notably, annual revenue guidance has been withdrawn due to macroeconomic uncertainty.

Viant Technology Inc. (NASDAQ: DSP) has been recognized as a Leader in the G2 Grid® Report for Demand Side Platform (DSP) for Summer 2022. This accolade is based on user ratings and overall market presence. Viant's software, Adelphic, received a 95% feature rating, while 91% of users praised its quality of support. The CEO, Tim Vanderhook, expressed gratitude for user recognition, highlighting the firm's commitment to efficiency in advertising. G2 serves over 60 million users annually, ranking Adelphic among prominent software solutions.

Viant Technology Inc. (NASDAQ: DSP) will release its second quarter 2022 financial results on August 9, 2022, after U.S. markets close. A conference call is scheduled for 2:00 p.m. PT to discuss the results. Viant specializes in people-based advertising software, connecting marketers to various advertising channels via its Adelphic platform, which serves Connected TV, mobile, and more. Viant's capabilities include linking 115 million U.S. households to over 1 billion connected devices, enhancing its data-driven advertising solutions.

Viant Technology Inc. (NASDAQ: DSP) has launched an innovative programmatic advertising solution in collaboration with Adelaide, focusing on attention-based media quality metrics. This integration allows advertisers to automate the use of Adelaide's AU pre-bid segments within Viant's Adelphic platform, enhancing media transparency and efficiency. The AU metric predicts media placement effectiveness, enabling brands to secure high-quality media within their budgets. This partnership aims to help clients achieve better campaign outcomes and capitalize on billions of daily advertising impressions.