STOCK TITAN

Viant Technology Inc. - DSP STOCK NEWS

Welcome to our dedicated page for Viant Technology news (Ticker: DSP), a resource for investors and traders seeking the latest updates and insights on Viant Technology stock.

Viant Technology Inc. (Class A Common Stock, symbol: DSP) is a premier advertising technology company, specializing in enabling marketers to plan, execute, and measure their digital media investments through a cutting-edge, cloud-based platform. Founded in 1999, Viant has built its business on a foundation of people-based data, eschewing traditional cookie-based tracking. This approach provides marketers with access to over 1.2 billion registered users, making it one of the largest databases of registered users in the world.

Core Business: Viant's primary offering is the Viant Advertising Cloud™, which enhances the accuracy, reach, and accountability of cross-device advertising. The platform supports programmatic purchasing across various channels including desktop, mobile, connected TV, linear TV, streaming audio, and digital billboards. The company also owns and operates Adelphic, a leading self-service platform for cross-channel programmatic advertising, and the once-popular social network MySpace.

Recent Achievements and Partnerships: In 2016, Viant became a subsidiary of Time Inc., before being acquired by Meredith Corporation in 2018. This acquisition allowed Viant to be part of a broader cross-channel ecosystem, enhancing its reach to nearly 200 million unduplicated American consumers.

Current Projects and Financial Condition: Viant continues to innovate in the digital advertising space, focusing on enhancing its platform’s capabilities and expanding its client base. The company's financial health remains robust, supported by its strategic partnerships and a growing market for digital advertising solutions.

Significance in the Market: With a unique approach to people-based marketing and a robust technological platform, Viant plays a significant role in the advertising industry. Its ability to offer precise targeting and measurement across various digital channels makes it a valuable partner for marketers aiming to optimize their media investments.

Rhea-AI Summary

Viant Technology Inc. (NASDAQ: DSP) has been certified as a Great Place To Work® for the third consecutive year, with 88% of employees saying it is a great place to work. The certification is based on real-time employee feedback, highlighting Viant's commitment to excellence in workplace culture and employee experience.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
0.46%
Tags
none
-
Rhea-AI Summary

Viant Technology Inc. (NASDAQ: DSP) will be presenting at upcoming investor conferences including Needham Technology, Media, & Consumer Conference, Craig-Hallum 21st Annual Institutional Investor Conference, and BofA Securities 2024 Global Technology Conference. The presentations will be webcast live on Viant's investor relations website.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
2.34%
Tags
conferences
-
Rhea-AI Summary

Viant Technology Inc. (Nasdaq: DSP) reported strong first quarter financial results with over 50% year-over-year growth in CTV and a record quarter for streaming audio. The company's performance was marked by significant improvements in revenue, gross profit, and net loss. Additionally, the Board of Directors authorized a $50 million stock repurchase program. Viant remains optimistic about the future, expecting continued growth in the programmatic advertising industry.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
-7.51%
Tags
buyback management earnings
Rhea-AI Summary
Viant Technology Inc. (NASDAQ: DSP) has announced the release date for its first quarter 2024 financial results and conference call. The company will share the results after the U.S. markets close on April 30, 2024, followed by a conference call and webcast to discuss the business and financial performance.
Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
0.34%
Tags
-
Rhea-AI Summary
Viant Technology Inc. (Nasdaq: DSP) announces strong financial results for Q4 and full year 2023. CEO Tim Vanderhook highlights accelerating growth and innovation, emphasizing the company's position to capitalize on the evolving advertising landscape.
Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
6.54%
Tags
-
Rhea-AI Summary
Viant Technology Inc. (NASDAQ: DSP) releases its first Sustainability Report for 2023, showcasing efforts in decarbonizing digital advertising and achieving carbon neutrality. Key highlights include the launch of Adtricity and Direct Access programs, along with strategic collaborations for renewable energy sourcing.
Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
6.19%
Tags
none
Rhea-AI Summary
Viant Technology Inc. (NASDAQ: DSP) management team to present at The Citizens JMP Technology Conference on March 5, 2024, at 1:30 pm PT. The presentation will be webcast live on Viant's investor relations website.
Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
0.49%
Tags
conferences
-
Rhea-AI Summary
Viant Technology Inc. (DSP) to release Q4 and full year 2023 financial results on March 4, 2024. Conference call and webcast scheduled to discuss business and financial performance.
Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
5.85%
Tags
-
News
Rhea-AI Summary
Viant Technology Inc. (NASDAQ: DSP) has enhanced its Viant Data Platform with new AI-based tools and services, providing advertisers with privacy-centric and reliable signals. The company aims to address the challenges of diminishing digital identifiers, offering solutions to analyze campaign performance and improve Return on Ad Spend (ROAS). ESB Advertising, a partner of Viant, saw a 40% increase in ROAS through the use of Viant's Data Platform. The AI technology strengthens Viant's DSP with Data Platform, allowing programmatic advertisers to process data and generate insights.
Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
-- %
Tags
AI
News
Rhea-AI Summary
Viant Technology Inc. (NASDAQ: DSP) announces a new integration with PurpleLab™, a healthcare analytics company, to create an advanced measurement solution for healthcare marketers. The integration promises to provide access to closed-loop, de-identified measurement and reporting in a single platform, empowering healthcare brands and advertisers. Viant will leverage PurpleLab's extensive claims database, HealthNexus, and expertise in evaluating provider performance, along with Viant’s cookieless Household ID, to offer advanced healthcare analytics. The partnership aims to enable healthcare marketers to optimize campaigns, gain valuable insights for prescription optimization, healthcare providers, and physician-level data, and drive better patient outcomes in the healthcare industry.
Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
-1.79%
Tags
none

FAQ

What is the current stock price of Viant Technology (DSP)?

The current stock price of Viant Technology (DSP) is $18.72 as of November 22, 2024.

What is the market cap of Viant Technology (DSP)?

The market cap of Viant Technology (DSP) is approximately 294.2M.

What does Viant Technology Inc. do?

Viant Technology Inc. provides a cloud-based platform for digital media investments, enabling programmatic ad purchases across multiple channels.

What is the Viant Advertising Cloud™?

The Viant Advertising Cloud™ is a platform that offers marketers access to over 1.2 billion registered users for cross-device advertising.

When was Viant Technology Inc. founded?

Viant Technology Inc. was founded in 1999.

Which companies are owned by Viant?

Viant owns and operates Adelphic, a self-service platform for programmatic advertising, and MySpace, a social network.

Who acquired Viant Technology Inc. in 2018?

Meredith Corporation acquired Viant Technology Inc. in 2018.

What are the primary channels supported by Viant's platform?

Viant's platform supports advertising on desktop, mobile, connected TV, linear TV, streaming audio, and digital billboards.

How does Viant's approach differ from traditional cookie-based tracking?

Viant uses people-based data instead of cookies, offering more accurate targeting and measurement.

What is Adelphic?

Adelphic is a self-service platform for cross-channel programmatic advertising, owned by Viant.

Why is Viant's database of registered users significant?

With over 1.2 billion registered users, Viant offers one of the largest databases for accurate and extensive cross-device advertising.

What was the impact of Viant's acquisition by Meredith Corporation?

The acquisition by Meredith Corporation enhanced Viant's reach, creating a cross-channel ecosystem targeting nearly 200 million American consumers.

Viant Technology Inc.

Nasdaq:DSP

DSP Rankings

DSP Stock Data

294.16M
14.84M
8.36%
53.84%
3.03%
Software - Application
Services-computer Programming, Data Processing, Etc.
Link
United States of America
IRVINE