Destiny Media Technologies Inc. Integrates Play MPE and MTR
Destiny Media Technologies (OTCQB: DSNY) announced a new integration between its Play MPE music promotion distribution platform and MTR (Music Tracking Radar). The integration enables automatic tracking of songs uploaded to Play MPE through MTR, marking the first step in a new ecosystem launching in 2025.
MTR currently tracks airplay at over 5,000 stations in North America. The integration aims to streamline music distribution and tracking services, simplify subscription management, and reduce barriers to customer acquisition. Future enhancements will consolidate reporting across both platforms, encouraging cross-platform usage and improving efficiency for artists and labels.
Destiny Media Technologies (OTCQB: DSNY) ha annunciato una nuova integrazione tra la sua piattaforma di distribuzione per la promozione musicale Play MPE e MTR (Music Tracking Radar). Questa integrazione consente il tracciamento automatico delle canzoni caricate su Play MPE tramite MTR, segnando il primo passo in un nuovo ecosistema che verrà lanciato nel 2025.
MTR attualmente traccia le trasmissioni in oltre 5.000 stazioni in Nord America. L'integrazione ha l'obiettivo di semplificare la distribuzione musicale e i servizi di tracciamento, semplificare la gestione degli abbonamenti e ridurre le barriere per l'acquisizione dei clienti. I futuri miglioramenti consolideranno i report su entrambe le piattaforme, incoraggiando l'uso incrociato e migliorando l'efficienza per artisti e etichette.
Destiny Media Technologies (OTCQB: DSNY) anunció una nueva integración entre su plataforma de distribución para la promoción musical Play MPE y MTR (Music Tracking Radar). La integración permite el seguimiento automático de las canciones subidas a Play MPE a través de MTR, marcando el primer paso en un nuevo ecosistema que se lanzará en 2025.
MTR actualmente rastrea las transmisiones en más de 5.000 estaciones en América del Norte. La integración tiene como objetivo simplificar la distribución musical y los servicios de seguimiento, facilitar la gestión de suscripciones y reducir las barreras para la adquisición de clientes. Las futuras mejoras consolidarán los informes en ambas plataformas, fomentando el uso entre plataformas y mejorando la eficiencia para artistas y sellos discográficos.
Destiny Media Technologies (OTCQB: DSNY)는 Play MPE 음악 프로모션 배급 플랫폼과 MTR (Music Tracking Radar) 간의 새로운 통합을 발표했습니다. 이 통합은 MTR를 통해 Play MPE에 업로드된 곡의 자동 추적을 가능하게 하며, 2025년에 출시될 새로운 생태계의 첫 단계를 의미합니다.
MTR은 현재 북미의 5,000개 이상의 방송국에서 공중파 송출을 추적하고 있습니다. 이번 통합의 목표는 음악 배급 및 추적 서비스를 간소화하고, 구독 관리를 단순화하며, 고객 유치에 대한 장벽을 줄이는 것입니다. 향후 개선 사항은 두 플랫폼 간의 보고를 통합하여 플랫폼 간 사용을 장려하고 아티스트 및 레이블의 효율성을 향상시킬 것입니다.
Destiny Media Technologies (OTCQB: DSNY) a annoncé une nouvelle intégration entre sa plateforme de distribution pour la promotion musicale Play MPE et MTR (Music Tracking Radar). Cette intégration permet le suivi automatique des chansons téléchargées sur Play MPE via MTR, marquant le premier pas dans un nouvel écosystème qui sera lancé en 2025.
MTR suit actuellement les diffusions dans plus de 5 000 stations en Amérique du Nord. L'intégration vise à simplifier la distribution musicale et les services de suivi, à faciliter la gestion des abonnements et à réduire les obstacles à l'acquisition de clients. Les futures améliorations consolideront la génération de rapports sur les deux plateformes, encourageant l'utilisation croisée et améliorant l'efficacité pour les artistes et les labels.
Destiny Media Technologies (OTCQB: DSNY) hat eine neue Integration zwischen seiner Musik-Promotions-Distributionsplattform Play MPE und MTR (Music Tracking Radar) angekündigt. Die Integration ermöglicht das automatische Tracking von Songs, die über Play MPE hochgeladen werden, über MTR und markiert den ersten Schritt in ein neues Ökosystem, das 2025 gestartet wird.
MTR verfolgt derzeit die Ausstrahlung in über 5.000 Stationen in Nordamerika. Die Integration zielt darauf ab, die Musikdistributions- und Tracking-Dienste zu optimieren, das Abonnementmanagement zu vereinfachen und die Hürden für die Kundenakquise zu verringern. Zukünftige Verbesserungen werden die Berichterstattung auf beiden Plattformen konsolidieren, die Nutzung zwischen den Plattformen fördern und die Effizienz für Künstler und Plattenlabels steigern.
- Integration between Play MPE and MTR creates new revenue opportunities
- Platform covers tracking of 5,000+ North American radio stations
- Streamlined service expected to increase customer engagement and acquisition
- New ecosystem launch delayed until 2025
- Complete platform integration and consolidated reporting still pending
Vancouver, British Columbia--(Newsfile Corp. - October 24, 2024) - Destiny Media Technologies Inc. (TSXV: DSY) (OTCQB: DSNY), creators of Play MPE®, the leading music promotion distribution platform, is excited to announce a powerful new integration between Play MPE and MTR(™) (Music Tracking Radar). This innovative feature seamlessly connects the platforms, enabling songs uploaded to Play MPE to be automatically tracked by MTR.
This integration between Caster, our music distribution platform, and MTR, our radio monitoring platform, represents the first step in our new ecosystem, launching in 2025. Designed to empower artists, labels, and industry professionals, this ecosystem will enable users to promote and monitor their music seamlessly across both platforms, offering valuable insights into effective promotional strategies.
The integration enhances the value of Play MPE by simplifying access to MTR airplay tracking subscriptions, driving increased customer engagement and new revenue opportunities.
A video introduction is available here: Caster to MTR integration.
Looking Ahead
By streamlining music distribution and tracking services into one unified location, we are reducing barriers to customer acquisition and simplifying subscription management. While this current feature allows Play MPE customers to leverage MTR, future enhancements will consolidate reporting across both platforms, encouraging MTR users to explore Play MPE. These improvements are designed to boost customer engagement and significantly reduce the time artists and labels spend managing airplay tracking, improving efficiency and satisfaction. MTR is currently tracking airplay at over 5,000 stations in North America.
"This marks an exciting new chapter for our company," said Ro Fernandez, Director of Product Management at Play MPE®. "We've created an intuitive onboarding experience that empowers artists and labels to independently manage their releases, ultimately helping them increase exposure and royalties. Our goal is to remove obstacles musicians face in connecting with the right audiences, maximizing their promotional reach beyond streaming platforms."
About Destiny Media Technologies Inc.
Destiny Media Technologies ("Destiny") provides software as service (SaaS) solutions to businesses in the music industry solving critical problems in distribution and promotion. The core service, Play MPE® (www.plaympe.com), provides promotional music marketing to engaged networks of decision makers in radio, film, TV, and beyond. More information can be found at www.dsny.com.
Forward-Looking Statements
This release contains forward-looking statements that reflect current views with respect to future events and operating performance. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in these forward-looking statements. Destiny Media Technologies is not obligated to update these statements in the future. For more information on the Company's risks and uncertainties relating to those forward-looking statements, please refer to the Risk Factors section in our Annual Form 10-K for the fiscal year ended August 31, 2023, which is available on www.sedarplus.ca or www.sec.gov.
For inquiries, please contact:
Fred Vandenberg
CEO, Destiny Media Technologies, Inc.
604 609 7736 x236
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/227601
FAQ
What is the new integration announced by Destiny Media Technologies (DSNY)?
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When will DSNY launch its new ecosystem combining Play MPE and MTR?
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