SEA-DOO ISSUES TOP FIVE PERSONAL WATERCRAFT SAFETY TIPS

Rhea-AI Summary

Sea-Doo, a brand under BRP, emphasized the importance of safety during the peak North American summer boating season.

With the National Marine Manufacturers Association estimating 100 million people boating this year, Sea-Doo promotes its Responsible Rider Program to ensure safety and environmental consciousness.

Key safety tips include wearing proper-fitting life jackets and neoprene shorts, attaching a safety lanyard before starting the engine, maintaining a safe distance from other vessels, observing speed regulations, and understanding the PWC's braking system.

The company aims to educate and build a community of responsible riders, ensuring positive experiences and the longevity of the sport.

Positive

• Promotion of the Responsible Rider Program enhances brand image and customer trust.
• Estimated 100 million boaters this season indicates a strong market for Sea-Doo products.
• Emphasis on safety and environmental consciousness could lead to increased customer loyalty.

Negative

• None.

VALCOURT, QC, June 28, 2024 /PRNewswire/ - Approaching one of the busiest boating weekends of the year, Sea-Doo, a BRP Inc. brand, reminds all riders to prioritize safety. With the peak of the North American summer boating season drawing near, more people than ever will be taking to the water to enjoy all that boats, pontoons and personal watercraft (PWC) have to offer. This year, the National Marine Manufacturers Association estimates that 100 million people will go boating, which means a lot of vessels —and fun — on our lakes, rivers, and coastal waterways.

Sea-Doo takes safety on the water very seriously and is committed to promoting BRP's Responsible Rider Program to help PWC riders be present when they ride and always consider safety, riding etiquette and the environment regardless of whether they are on the ocean, a lake or a river.

"As a leader in the personal watercraft industry, we have a responsibility to grow the community of responsible riders, educate our community on preserving our water playgrounds and generate positive experiences. Every action and initiative we take at Sea-Doo is to ensure our sport flourishes today and for future generations of riders," said Jérémi Doyon-Roch, Global Marketing Director, Marine at BRP. "Holidays are a great time to be out on the water with your friends and family and it is our responsibility to help ensure riders know how to safely enjoy the water and, most importantly, return to the dock or shore to do it all over again the following day."

While personal watercraft are sound and reliable machines, following a few basic safety practices drastically reduces the likelihood of preventable incidents occurring on the water.

1- Wear proper-fitting safety gear for PWC use

Always wear a Coast Guard-approved life jacket designed specifically for PWC use, and make sure it is properly sized and fits correctly, meaning nice and snug. PWC specific life jackets are designed to be stronger to endure higher speed water impacts and produced to maintain higher buoyancy when a rider enters the water at higher speeds. If you end up in the water, a properly fitting life jacket that is fully zipped up or buckled helps ensure you're properly buoyant.

When it comes to watercraft gear, neoprene shorts are a must. Neoprene's form-fitting protection prevents injuries to the lower body when striking the water during a fall backward. It also acts as a cushion between your body and the saddle while limiting exposure to the jet pump thrust.

2- Attach safety lanyard before starting the engine

In the event you fall off, the safety lanyard will detach from the engine cut-off switch and automatically shut down the engine, allowing you to safely reboard the watercraft with the engine off and continue riding. Ensure the lanyard is securely attached to your life jacket. And make it a habit to attach the safety lanyard to your life jacket or wrist with a wrist strap before attaching it to the watercraft.

 3- Maintain a safe distance at all times

PWCs are generally faster, nimbler, and less visible than conventional boats. Before you throttle up, be sure that you have a clear and obstruction-free path ahead of you. Always be respectful of other vessels and anything else that may be in the water, including swimmers.

4- Observe posted speed regulations

Always follow the rules of the road – or water – and slowdown in restricted speed areas, including slow speed and no-wake areas. 'Slow Speed' is usually 7 mph or less and 'No Wake' is just that, slow enough to not create a wake. In addition to being illegal, speeding in these areas increases the likelihood of collisions with other vessels or underwater obstacles.

5- Familiarize yourself with your watercraft's braking system

While PWCs of the past had no braking capabilities, most PWCs now offer some type of braking or slowing system for making quick, emergency stops from speed. Sea-Doo's Intelligent Brake and Reverse system allows riders to come to a complete stop by simply squeezing the left handlebar lever, allowing a watercraft traveling at 50mph to stop 100 ft sooner than a model without the braking feature.

Learn more about personal watercraft safety here.

About BRP
BRP Inc. is a global leader in the world of powersports products, propulsion systems and boats built on over 80 years of ingenuity and intensive consumer focus. Through its portfolio of industry-leading and distinctive brands featuring Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft and pontoons, Can-Am on and off-road vehicles, Alumacraft and Quintrex boats, Manitou pontoons and Rotax marine propulsion systems as well as Rotax engines for karts and recreational aircraft, BRP unlocks exhilarating adventures and provides access to experiences across different playgrounds. The Company completes its lines of products with a dedicated parts, accessories and apparel portfolio to fully optimize the riding experience. Committed to growing responsibly, BRP is developing electric models for its existing product lines and exploring new low voltage and human assisted product categories. Headquartered in Quebec, Canada, BRP has annual sales of CA$10.4 billion from over 130 countries and a global workforce of close to 20,000 driven, resourceful people.

www.brp.com
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Ski-Doo, Lynx, Sea-Doo, Can-Am, Rotax, Alumacraft, Manitou, Quintrex, and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates. All other trademarks are the property of their respective owners.

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SOURCE BRP Inc.

FAQ

What safety tips does Sea-Doo recommend for personal watercraft use?

Sea-Doo recommends wearing proper-fitting life jackets and neoprene shorts, attaching a safety lanyard before starting the engine, maintaining a safe distance, observing speed regulations, and familiarizing yourself with the watercraft's braking system.

How many people are expected to go boating this year according to Sea-Doo?

The National Marine Manufacturers Association estimates that 100 million people will go boating this year.

Why is it important to wear a proper-fitting life jacket on a PWC according to Sea-Doo?

Proper-fitting life jackets are designed to handle higher speeds, ensure higher buoyancy, and provide better protection if a rider falls into the water.

What is the purpose of attaching a safety lanyard on a PWC?

The safety lanyard automatically shuts down the engine if the rider falls off, allowing for safe reboarding and continued riding.

What system does Sea-Doo use for braking on their watercraft?

Sea-Doo uses the Intelligent Brake and Reverse system, which allows watercraft to stop 100 ft sooner than models without the braking feature.