Docusign Appoints Bronwyn Hastings as Group Vice President of Global Partners and Alliances

Rhea-AI Summary

DocuSign (NASDAQ: DOCU) has appointed Bronwyn (Bron) Hastings as group vice president of global partners and alliances. With nearly 30 years of experience at companies like Google, SAP, Citrix, and UiPath, Hastings will spearhead DocuSign's partner strategy focusing on Intelligent Agreement Management (IAM) transformation.

The appointment comes as DocuSign enhances its IAM platform, which aims to revolutionize how organizations handle agreements as end-to-end business processes. The company's partner ecosystem, including tech partners, independent software vendors, system integrations, and resellers, will play a important role in delivering business impact and creating new opportunities.

DocuSign will host its Partner Day event on April 15 in New York City, featuring executive keynotes, breakout sessions, and insights from sales and customer success leaders.

Positive

• Appointment of experienced executive with 30 years of partnership building experience at major tech companies
• Strategic focus on AI-driven Intelligent Agreement Management (IAM) platform expansion
• Strong partner ecosystem supporting market expansion and revenue growth

Negative

• None.

Former Google, SAP, and UiPath leader to scale partner ecosystem in support of Intelligent Agreement Management transformation

SAN FRANCISCO, March 25, 2025 /PRNewswire/ -- Docusign (NASDAQ: DOCU) today announced the appointment of Bronwyn (Bron) Hastings as group vice president of global partners and alliances. A veteran with nearly 30 years of experience building partnerships at Google, SAP, Citrix, and UiPath, Hastings will lead Docusign's partner strategy at a critical moment when the company and its partners help customers enter the AI contract era with Docusign IAM (Intelligent Agreement Management).

"As we enter this next chapter of IAM, our partners are more critical than ever to providing the best solutions and driving value realization for our customers globally," said Hastings. "This is a renewed commitment to working side by side — to drive innovation, unlock new revenue opportunities, and create business impact with our joint customers. Together, we are shaping the future of intelligent agreement management."

Docusign IAM Fueling New Growth for Partners
Docusign IAM is reinventing the way organizations create, commit to, and manage agreements as an end-to-end business process. This drives real business impact from accelerating revenue and uncovering hidden value in the data in their contracts, to reducing risk.

This transformation opens significant opportunities for partners who are a key pillar of the Docusign go-to-market strategy. Together with our ecosystem of tech partners, independent software vendors, system integrations, and resellers, Docusign's partner ecosystem plays a central role in delivering business impact, building trust, and creating new opportunities for joint success.

As we scale IAM across customer segments and geographies, we are committed to empowering partners with all the tools, resources, and support they need to sell, deliver, and build for the platform.

Docusign Partner Day in NYC
One way Docusign brings its partner ecosystem together is through Docusign Partner Day, a live event designed to educate, connect and energize the community. The next Partner Day takes place on Tuesday, April 15 in New York City, featuring a keynote from Docusign executives, breakout sessions, and insights from sales and customer success leaders.

Register here to attend.

For more information about the Docusign partner program, visit our website.

About Docusign
Docusign brings agreements to life. Nearly 1.7 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people's lives. With intelligent agreement management, Docusign unleashes business critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity. Using Docusign's IAM platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and CLM. Learn more at www.docusign.com.

Media Relations:
Docusign Corporate Communications
media@docusign.com

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SOURCE Docusign, Inc.

FAQ

What role will Bronwyn Hastings play in DocuSign's (DOCU) partner strategy?

As group vice president of global partners and alliances, Hastings will lead DocuSign's partner strategy, focusing on scaling the partner ecosystem to support Intelligent Agreement Management transformation.

How does DocuSign's (DOCU) IAM platform benefit business operations?

DocuSign's IAM platform helps organizations accelerate revenue, uncover hidden value in contract data, reduce risk, and manage agreements as end-to-end business processes.

What is the significance of DocuSign's (DOCU) Partner Day event in April 2025?

The April 15 Partner Day in NYC will educate and connect the partner ecosystem through executive keynotes, breakout sessions, and insights from sales and customer success leaders.

Who are the key partners in DocuSign's (DOCU) ecosystem?

DocuSign's partner ecosystem includes tech partners, independent software vendors, system integrators, and resellers who help deliver business impact and create new opportunities.