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DMS Announces #1 Rank On Best CPA Networks For Advertisers List

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Digital Media Solutions (NYSE: DMS) has been recognized as the top performer in the mThink 2021 Best CPA Networks for Advertisers and Merchants. This accolade is based on evaluations from a global community of advertisers and affiliates. DMS aims to enhance advertiser outcomes by creating exclusive CPA campaigns that benefit both clients and affiliates. The company’s first-party data and proprietary technology facilitate connections between consumers and brands across various sectors, including insurance and e-commerce.

Positive
  • Ranked #1 in the mThink 'Best CPA Networks for Advertisers and Merchants 2021'.
  • Established reputation for customer service and ROI in the performance marketing industry.
  • Focus on creating unique CPA campaigns that meet advertiser objectives.
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Digital Media Solutions, Inc. (NYSE: DMS), a leading provider of technology-enabled digital performance advertising solutions connecting consumers and advertisers, announced it received the top spot on the mThink “Best CPA Networks for Advertisers and Merchants 2021” list. CPA stands for cost per acquisition, and the mThink Blue Book Global 20 Best CPA Network lists are based on evaluations by advertisers, merchants, affiliates and publishers within the worldwide performance marketing community.

“We’re delighted to be recognized with regard to our passion for performance and dedication to exceeding our advertiser clients’ expectations,” commented Lily Trevisanut, EVP of operations at DMS. “The DMS Performance Ad Market is in growth mode, but we know we can only succeed with the support of our advertiser clients and media publishers. For that reason, the DMS team is laser focused on creating unique and exclusive win-win CPA campaigns that achieve advertiser objectives, while helping our affiliates achieve optimum performance metrics. What we do at DMS takes hard work, grit and a commitment to believing there is always a next level.”

DMS creates optionality for consumers shopping in the insurance, ecommerce, home services, health and wellness, consumer finance and education categories by connecting consumers with the brands that provide the products and services that match their unique needs. Leveraging its first-party data, proprietary tech stack and expansive digital media, DMS has created a solution portfolio that represents a single point of entry for digital advertisers to reach and engage consumers. Acting as a point of connection between leading advertisers and successful, high-quality publishers, DMS Performance Ad Market helps grow businesses by sourcing net-new, high-intent customers and near customers through more channels than advertisers can reach on their own, including emerging digital advertising channels.

According to mThink, to create its top CPA network lists, each year mThink representatives “conduct the biggest research survey in the performance marketing industry in order to identify the best CPA networks.” The top-listed CPA networks are “industry leaders that provide the levels of customer service, professionalism and consistent ROI” with account reputation, influence, clientele, popularity and scale factoring into the evaluation process.

In addition to earning the top spot on the mThink “Best CPA Networks for Advertisers 2021” list, DMS was ranked third on the mThink “Best CPA Networks for Affiliates and Publishers 2021” list. Approximately 400 CPA networks are evaluated as part of the annual mThink research. mThink is the online publishing division of mThinkDigital, and The Blue Book is its annual ranking of the top 20 cost-per-sale (CPS) and CPA networks worldwide, informed by a four-month, industry-wide survey, input from a panel of industry experts and weighted data.

About Digital Media Solutions
Digital Media Solutions, Inc. (NYSE: DMS) is a leading provider of technology-enabled digital performance advertising solutions connecting consumers and advertisers. The DMS first-party data asset, proprietary advertising technology, significant proprietary media distribution and data-driven processes help digital advertising clients de-risk their advertising spend while scaling their customer bases. Learn more at https://digitalmediasolutions.com.

Safe Harbor Statement
This press release includes “forward-looking statements'' within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. DMS’s actual results may differ from its expectations, estimates and projections and consequently, you should not rely on these forward looking statements as predictions of future events. Words such as “expect,” “estimate,” “project,” “budget,” “forecast,” “anticipate,” “intend,” “plan,” “may,” “will,” “could,” “should,” “believes,” “predicts,” “potential,” “continue,” and similar expressions are intended to identify such forward-looking statements. These forward-looking statements include, without limitation, DMS’s expectations with respect to its future performance and its ability to implement its strategy. These forward-looking statements involve significant risks and uncertainties that could cause the actual results to differ materially from the expected results. Most of these factors are outside DMS’s control and are difficult to predict. Factors that may cause such differences include risks and uncertainties indicated from time to time in DMS’s amended registration statement, filed on August 6, 2020, including those under “Risk Factors”, and in DMS’s other filings with the SEC. Some of these risks and uncertainties may in the future be amplified by the COVID-19 outbreak and there may be additional risks that we consider immaterial or which are unknown. It is not possible to predict or identify all such risks. DMS cautions readers not to place undue reliance upon any forward-looking statements, which speak only as of the date made. DMS does not undertake or accept any obligation or undertaking to release publicly any updates or revisions to any forward-looking statements to reflect any change in its expectations or any change in events, conditions or circumstances on which any such statement is based.

FAQ

What is the significance of Digital Media Solutions ranking #1 in the mThink 2021 Best CPA Networks?

Digital Media Solutions' #1 ranking in the mThink 2021 Best CPA Networks highlights its excellence in performance marketing and customer service, enhancing its market reputation.

How does Digital Media Solutions utilize first-party data in its advertising strategies?

DMS leverages first-party data to connect consumers with brands, optimizing advertising spend and improving campaign performance across various sectors.

What industries does Digital Media Solutions focus on for its advertising solutions?

DMS provides advertising solutions across multiple industries, including insurance, e-commerce, health and wellness, consumer finance, and education.

How does the mThink ranking process evaluate CPA networks?

The mThink ranking is based on a comprehensive research survey involving input from advertisers, merchants, and publishers, evaluating customer service, ROI, and overall network performance.

Digital Media Solutions, Inc.

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