A Giant Leap for Digital Mass Production of Polymers: Desktop Metal Launches ETEC 3D Printer Brand Focused on Industrial Manufacturers

Rhea-AI Summary

Desktop Metal has launched a new brand, ETEC, marking a significant milestone as it continues to integrate EnvisionTEC into its operations. Celebrating its first anniversary under Desktop Metal, ETEC focuses on 3D printing solutions tailored for industrial and consumer markets, leveraging EnvisionTEC's pioneering digital light processing technology. The brand aims to enhance customer relationships and drive innovation in various sectors, including healthcare and manufacturing. With exclusive materials and partnerships, ETEC is poised to redefine additive manufacturing.

Positive

• Launch of ETEC brand to enhance market focus and customer engagement.
• ETEC's 3D printers leverage cutting-edge digital light processing technology.
• Exclusive partnerships, such as with Adaptive3D, enhance material offerings.
• ETEC offers one of the broadest portfolios of photopolymer 3D printing materials.

Negative

• None.

ETEC is a bold, new AM 2.0 brand launched from the assets of EnvisionTEC as it celebrates its one-year anniversary as part of Desktop Metal

BOSTON--(BUSINESS WIRE)-- Desktop Metal (NYSE: DM), a global leader in additive manufacturing technologies for mass production, today announced the launch of ETEC, a new 3D printing brand that will enable EnvisionTEC, the original inventor of digital light processing (DLP) technology, to better connect with industrial customers.

The new ETEC logo is an overhead representation of its iconic build tray, in which resin is transformed by a digital light projector into anything customers might imagine. ETEC's digital light processing (DLP) 3D printers, which are best known for extreme levels of accuracy and surface finish, have been leaders in the healthcare, dental, medical and jewelry industries since 2002. (Photo: Business Wire)

The new brand’s logo is an overhead representation of DLP’s iconic build tray, in which resin is transformed by a digital light projector into anything customers might imagine. It’s paired with an updated look and feel that is structured, smooth, bold, and durable, as well as a new go-to-market strategy.

EnvisionTEC 3D printers, which are best known for extreme levels of accuracy and surface finish, have been leaders in the healthcare, dental, medical and jewelry industries since 2002. After Desktop Metal acquired EnvisionTEC in 2021, the company launched Desktop Health to focus on healthcare and dental customers. Now, ETEC (pronounced ē-tek) will focus on bringing its high-speed, photopolymer 3D printing solutions to volume manufacturers of consumer and industrial products.

“Desktop Metal’s integration strategy is to focus on customers and their application needs first, so we can craft the most personalized and compelling business case for them to adopt Additive Manufacturing 2.0 technologies for volume production,” said Ric Fulop, Desktop Metal Founder and CEO. “Our launch of ETEC and Desktop Health allows us to speak more directly to specific customers with focused needs and serve them better. ETEC offers incredibly powerful 3D printers paired with exclusive materials that are already driving a new wave of consumer and industrial innovation.”

By strategically integrating 3D printing technologies, materials, software, and applications, Desktop Metal aims to propel growing numbers of manufacturers into AM 2.0 so they can benefit from increased design flexibility, reduced waste, improved time to market, and greater financial savings while de-risking their supply chains.

For example, ETEC has partnered with Adaptive3D, another subsidiary of Desktop Metal, to offer its best-in-class 3D printed photo elastomers exclusively on ETEC additive manufacturing systems, optimizing their performance through tight integration between hardware and materials. ETEC now offers one of the broadest portfolios of photopolymer 3D printing materials, including Elastic Tough Rubber 90 (ETR 90), the highest tear strength elastomer on the market. ETR can already be found in products on store shelves, including power tool adapters and recoil pads, with additional applications for Adaptive3D’s broader library of elastomers across consumer and industrial applications such as shoe midsoles, seat cushions, and more.

While the ETEC brand remains rooted in the original EnvisionTEC name, customers may see either name referenced in certain documents.

About Desktop Metal
Desktop Metal, Inc., based in Burlington, Massachusetts, is accelerating the transformation of manufacturing with an expansive portfolio of 3D printing solutions, from rapid prototyping to mass production. Founded in 2015 by leaders in advanced manufacturing, metallurgy, and robotics, the company is addressing the unmet challenges of speed, cost, and quality to make additive manufacturing an essential tool for engineers and manufacturers around the world. Desktop Metal was selected as one of the world’s 30 most promising Technology Pioneers by the World Economic Forum, named to MIT Technology Review’s list of 50 Smartest Companies, and the 2021 winner of Fast Company’s Innovation by Design Award in materials and Fast Company’s Next Big Things in Tech Award for sustainability. For more information, visit www.desktopmetal.com.

About ETEC
A leading global provider of professional-grade additive manufacturing solutions, ETEC was originally founded in 2002 as EnvisionTEC. As the original inventor of digital light processing (DLP) 3D printing technology, ETEC has one of the strongest intellectual property portfolios in the area-wide photopolymer 3D printing market, counting more than 130 patents and pending patent applications. ETEC printers are known for their exceptional precision, surface quality, functionality, speed, and compatibility with an extensive portfolio of photopolymer materials. ETEC is a wholly-owned subsidiary of Desktop Metal. For more information, visit www.envisiontec.com.

Forward-looking Statements
This press release contains certain forward-looking statements within the meaning of the federal securities laws. Forward-looking statements generally are identified by the words “believe,” “project,” “expect,” “anticipate,” “estimate,” “intend,” “strategy,” “future,” “opportunity,” “plan,” “may,” “should,” “will,” “would,” “will be,” “will continue,” “will likely result,” and similar expressions. Forward-looking statements are predictions, projections and other statements about future events that are based on current expectations and assumptions and, as a result, are subject to risks, uncertainties. Many factors could cause actual future events to differ materially from the forward-looking statements in this document, including but not limited to, the risks and uncertainties set forth in Desktop Metal, Inc.'s filings with the U.S. Securities and Exchange Commission. These filings identify and address other important risks and uncertainties that could cause actual events and results to differ materially from those contained in the forward-looking statements. Forward-looking statements speak only as of the date they are made. Readers are cautioned not to put undue reliance on forward-looking statements, and Desktop Metal, Inc. assumes no obligation and does not intend to update or revise these forward-looking statements, whether as a result of new information, future events, or otherwise.

View source version on businesswire.com: https://www.businesswire.com/news/home/20220210005529/en/

Media Relations:

Lynda McKinney

lyndamckinney@desktopmetal.com

978-224-1282

Investor Relations:

Jay Gentzkow

jaygentzkow@desktopmetal.com

(781) 730-2110

Source: Desktop Metal

FAQ

What is the significance of the ETEC brand launch by Desktop Metal?

The ETEC brand launch by Desktop Metal aims to enhance customer connections and focus on 3D printing solutions for industrial and consumer markets.

How does ETEC differentiate itself in the 3D printing market?

ETEC differentiates itself by leveraging EnvisionTEC's digital light processing technology and offering a broad range of exclusive photopolymer materials.

What industries does ETEC focus on?

ETEC focuses on various industries, including healthcare, dental, medical, and consumer products.

What type of technology does ETEC utilize in its 3D printers?

ETEC utilizes digital light processing (DLP) technology, known for its high precision and surface quality.

What advantages does ETEC provide to its customers?

ETEC provides advantages such as increased design flexibility, reduced waste, improved time to market, and cost savings.