Trump Media & Technology Group Announces Successful Launch of TV Streaming on iOS Devices

Rhea-AI Summary

Trump Media & Technology Group (Nasdaq: DJT) has successfully launched linear TV streaming on iOS devices through its Truth Social app. Users can access the streaming service by updating the app and clicking on a Truth+ streaming icon. The launch is powered by TMTG's new, custom-built content delivery network (CDN), making the service available across iOS, Android, and Web platforms.

TMTG plans to introduce streaming apps with advanced features such as an interactive 14-day electronic guide, instant catch-up TV, network DVR, and video on demand. The company aims to expand its streaming options, focusing on news, Christian content, and family-friendly programming. TMTG is working towards closing a perpetual licensing deal for CDN technology and expects to gain full control over its tech delivery stack, making the service uncancellable by Big Tech.

Positive

• Successful launch of linear TV streaming on iOS devices
• Custom-built content delivery network (CDN) powering the streaming service
• Planned introduction of streaming apps with advanced features
• Expansion of streaming options focusing on news, Christian content, and family-friendly programming
• Working towards a perpetual licensing deal for CDN technology

Negative

• Ongoing stress and beta testing phase for the streaming technology
• Phased rollout approach may delay full feature availability

Insights

Tech Expert

The launch of TV streaming on iOS for Truth Social marks a significant technological advancement for TMTG. The custom-built CDN and the ability to offer picture-in-picture functionality demonstrate technical competence. However, the real challenge lies ahead in scaling this technology and ensuring consistent performance across various devices and networks.

The planned features like a 14-day electronic guide, catch-up TV and network DVR are industry-standard offerings. The success will depend on the user experience and content quality. The emphasis on an 'uncancellable' CDN suggests a focus on platform independence, which could be a unique selling point but may also present challenges in terms of infrastructure costs and maintenance.

Market Research Analyst

TMTG's expansion into TV streaming aligns with the growing trend of social media platforms diversifying into video content. However, the market is highly saturated with established players like YouTube, Twitch and TikTok dominating the space. TMTG's focus on news, Christian content and family-friendly programming suggests a niche strategy, which could be both a strength and a limitation.

The success of this venture will largely depend on user adoption and content partnerships. While the platform may appeal to a specific demographic, its growth potential might be constrained by its niche focus. The planned advertising capabilities could provide a revenue stream, but attracting advertisers may prove challenging given the platform's political associations.

iOS Users Can Now Access Streaming on Existing Truth Social App

SARASOTA, Fla., Aug. 07, 2024 (GLOBE NEWSWIRE) -- Trump Media & Technology Group (Nasdaq: DJT) (“TMTG” or the “Company”), operator of the social media platform Truth Social, announced today that it has successfully launched linear TV streaming on iOS devices.

In order to access TV streaming, iOS users will need to update the Truth Social app through the Apple App Store unless their devices are set to automatically download updates. Then, users can access TV streaming on the Truth Social app by clicking on a Truth+ streaming icon shaped like a TV. Users can view streaming content as stand-alone channels or in a separate picture-in-picture (“PiP”) window while scrolling on the Truth Social platform.

The launch is powered by TMTG’s new, custom-built content delivery network (“CDN”).

“We’ve hit a big milestone in our TV streaming rollout, with the service now available across the entire Truth Social platform—iOS, Android, and the Web,” said TMTG CEO Devin Nunes. “Our uncancellable CDN is delivering high-quality TV streaming to all Truth Social users. As we continue to test the service, we look forward to rolling out new Truth+ apps for over-the-top streaming to mobile devices and TVs.”

The launch of streaming on iOS devices is part of TMTG’s phased rollout of its streaming platform, Truth+. The Company next plans to introduce streaming apps integrated with the Truth Social platform that will offer cutting-edge features including an interactive 14-day electronic guide, instant catch-up TV on any show broadcast in the previous 7 days, network DVR, video on demand, subscription video on demand, a marketplace, and more.

TMTG also plans to unveil apps that allow users to watch streaming content on in-home TV sets and to introduce new advertising capabilities. 

TMTG plans to expand its streaming options as the rollout continues, focusing on news, Christian content, and family friendly programming. 

TMTG anticipates that, as the rollout progresses, it will continue stress and beta testing the streaming technology while collecting input from users—and announce when testing is finished and the rollout is complete.

As part of its strategy, TMTG is continuing to work toward closing the previously-announced perpetual licensing deal for CDN technology.

TMTG’s ultra-fast streaming technology is powered through specially designed infrastructure with its own servers, routers, and software stack. Thus, TMTG expects to gain full control over its tech delivery stack for streaming across private network CDN, consistent with the goal of rendering the service uncancellable by Big Tech.

About TMTG 

The mission of TMTG is to end Big Tech’s assault on free speech by opening up the Internet and giving people their voices back. TMTG operates Truth Social, a social media platform established as a safe harbor for free expression amid increasingly harsh censorship by Big Tech corporations.

Investor Relations Contact 

Shannon Devine (MZ Group | Managing Director - MZ North America) Email: shannon.devine@mzgroup.us

Media Contact 

press@tmtgcorp.com

Cautionary Statement About Forward-Looking Statements

This press release includes forward-looking statements regarding, among other things, the plans, strategies, and prospects, both business and financial, of TMTG. We have based these forward-looking statements on our current expectations and projections about future events, including the future plans and potential success of the streaming services under the CDN. Although we believe that our plans, intentions, and expectations reflected in or suggested by these forward-looking statements are reasonable, we cannot assure you that we will achieve or realize these plans, intentions, or expectations. Forward-looking statements are inherently subject to risks, uncertainties, and assumptions. Generally, statements that are not historical facts, including statements concerning possible or assumed future actions, business strategies, events, or results of operations, are forward-looking statements. These statements may be preceded by, followed by, or include the words “believes,” “estimates,” “expects,” “projects,” “forecasts,” “may,” “will,” “should,” “seeks,” “plans,” “scheduled,” “anticipates” or “intends” or similar expressions. Forward-looking statements are not guarantees of future performance, and involve risks, uncertainties and assumptions that may cause our actual results to differ materially from the expectations that we describe in our forward-looking statements. There may be events in the future that we are not accurately able to predict, or over which we have no control.

Android on the Truth Social app.

FAQ

How can iOS users access TV streaming on Truth Social?

iOS users need to update the Truth Social app through the Apple App Store, then click on a Truth+ streaming icon shaped like a TV within the app to access TV streaming.

What platforms is TMTG's TV streaming service available on?

TMTG's TV streaming service is now available across the entire Truth Social platform, including iOS, Android, and Web.

What features are planned for TMTG's future streaming apps?

TMTG plans to introduce streaming apps with features such as an interactive 14-day electronic guide, instant catch-up TV, network DVR, video on demand, subscription video on demand, and a marketplace.

What type of content will TMTG focus on for its streaming service?

TMTG plans to focus on news, Christian content, and family-friendly programming for its streaming service.

How is TMTG aiming to make its streaming service 'uncancellable'?

TMTG is working towards gaining full control over its tech delivery stack for streaming across a private network CDN, aiming to make the service uncancellable by Big Tech.