Trump Media Announces Release of Truth+ Streaming on iOS and Apple TV

Rhea-AI Summary

Trump Media & Technology Group (Nasdaq: DJT) has launched the Truth+ streaming app for iOS and Apple TV. The app, now available in the Apple App Store, offers TV programming including news, entertainment, faith-based content, and more. It features both linear TV channels and Video on Demand (VOD).

The iOS app supports both phones and tablets, with casting capabilities to TV screens. Apple TV users can download the app directly from the App Store on Apple TV. The platform includes features like live TV rewind, catch-up TV, network DVR, and a Spanish language interface.

TMTG CEO Devin Nunes announced plans to introduce Truth+ native apps for other connected TV platforms in the future. The company is using its own custom-designed Content Delivery Network (CDN) to power the streaming service, aiming to make it 'uncancellable by Big Tech'.

Positive

• Launch of Truth+ streaming app on iOS and Apple TV platforms
• Expansion of content offerings including linear TV channels and Video on Demand
• Implementation of advanced features like live TV rewind and network DVR
• Development of a custom Content Delivery Network for streaming independence

Negative

• Ongoing beta testing phase for the streaming technology
• Incomplete rollout across all major connected TV platforms

Insights

Tech Expert

The launch of Truth+ on iOS and Apple TV marks a significant expansion for Trump Media & Technology Group's streaming platform. This move broadens their reach to a important segment of the mobile and smart TV market, potentially increasing user engagement and subscription revenue. The app's features, including VOD, live TV rewind and network DVR, are competitive with established streaming services.

However, the impact on TMTG's bottom line remains uncertain. While the expanded availability could drive user growth, the streaming market is highly saturated. The success will largely depend on the quality and exclusivity of content, which is still being developed. The company's focus on building its own CDN is noteworthy, aiming to create a "uncancellable" service, which could be a unique selling point but also involves significant infrastructure costs.

Investors should monitor user adoption rates, content acquisition strategies and the performance of TMTG's custom CDN. The planned expansion to other TV platforms could further increase market penetration, but execution and content quality will be critical for long-term success in this competitive landscape.

Market Research Analyst

The expansion of Truth+ to iOS and Apple TV is a strategic move that could potentially impact TMTG's market position. Here's a breakdown of the key implications:

• Market Reach: Access to iOS users significantly expands the potential user base, given Apple's 58% market share in the US smartphone market.
• Competitive Positioning: The addition of features like VOD and network DVR puts Truth+ in direct competition with established streaming services.
• Content Strategy: The focus on diverse content categories (news, entertainment, faith-based, etc.) suggests an attempt to cater to a broad audience, which could be a double-edged sword in terms of user acquisition and retention.
• Technology Investment: The development of a proprietary CDN indicates a long-term commitment to streaming, but also represents a significant investment and potential risk.

While this launch is a positive step for TMTG's growth strategy, its impact on the company's valuation will depend on user adoption rates, content quality and the ability to monetize the platform effectively. Investors should watch for key performance indicators in future earnings reports to gauge the success of this expansion.

Truth Social TV streaming app now available for iPhones and at-home Apple TV sets

SARASOTA, Fla., Oct. 21, 2024 (GLOBE NEWSWIRE) -- Trump Media & Technology Group (Nasdaq: DJT) ("TMTG" or the "Company"), operator of the social media platform Truth Social, announced today that it has successfully launched an app for iOS mobile devices and for Apple TVs to access the Truth+ streaming platform.

Now available in the Apple App Store for iOS and the App Store on Apple TV, Truth+ offers TV programming focusing on news, entertainment, faith-based content, weather, documentaries, children's content, and more, featuring both linear TV channels and Video on Demand (VOD).

Previously released in the Google Play Store and on the Web, Truth+ enhances the limited streaming option now available on the Truth Social platform by adding additional content and numerous new features including VOD, live TV rewind with visual thumbnails, catch-up TV for up to seven days, network DVR, and a Spanish language interface option.

The iOS app has native support for both phone and tablet (iPad). Additionally, like its Android and Web counterparts, the iOS app supports casting to a TV screen simply by clicking the cast icon in the video player's top menu. This handy feature enables users to watch videos from a mobile phone directly on an at-home TV set.

Apple TV owners can now download the Truth+ app directly to their TV sets from the App Store on Apple TV, then sign in by using their mobile phones to scan a QR code from their TV sets or by using a passcode.

iOS device users can download the Truth+ app from the Apple App Store and sign in with a single tap by securely synchronizing their Truth Social accounts on-device.

Users without a Truth Social account can create one during the sign in process on both the iOS app and the Apple TV app.

"We’re pleased to announce that Truth+ is now available on iOS and Apple TV," said TMTG CEO Devin Nunes. "Meanwhile, we are continuing to fill out our TV streaming programming, most recently by adding PureFlixTV and Great American Adventures TV channels as well as new options for Video on Demand. Users can expect much more new content and more streaming-related apps in the future, all delivered through TMTG’s own Content Delivery Network."

In the near future, TMTG plans to introduce Truth+ native apps for additional connected TV platforms including Samsung, LG, Android TV, Amazon Fire, and Roku devices.

TMTG anticipates that, as the rollout progresses, the Company will continue to stress and beta test the streaming technology while collecting input from users and to announce when testing is finished and the rollout is complete.

TMTG's ultra-fast streaming technology is powered through its custom-designed, multi-site Content Delivery Network (CDN) using the Company's own servers, routers, and software stack, created with the goal of rendering the service uncancellable by Big Tech.

About TMTG

The mission of TMTG is to end Big Tech's assault on free speech by opening up the Internet and giving people their voices back. TMTG operates Truth Social, a social media platform established as a safe harbor for free expression amid increasingly harsh censorship by Big Tech corporations.

Investor Relations Contact

Shannon Devine (MZ Group | Managing Director - MZ North America) Email: shannon.devine@mzgroup.us

Media Contact

press@tmtgcorp.com

Cautionary Statement About Forward-Looking Statements

This press release includes forward-looking statements regarding, among other things, the plans, strategies, and prospects, both business and financial, of TMTG. We have based these forward-looking statements on our current expectations and projections about future events, including the future plans and potential success of the streaming services under the CDN. Although we believe that our plans, intentions, and expectations reflected in or suggested by these forward-looking statements are reasonable, we cannot assure you that we will achieve or realize these plans, intentions, or expectations. Forward-looking statements are inherently subject to risks, uncertainties, and assumptions. Generally, statements that are not historical facts, including statements concerning possible or assumed future actions, business strategies, events, or results of operations, are forward-looking statements. These statements may be preceded by, followed by, or include the words "believes," "estimates," "expects," "projects," "forecasts," "may," "will," "should," "seeks," "plans," "scheduled," "anticipates," "soon," "goal," "intends," or similar expressions. Forward-looking statements are not guarantees of future performance, and involve risks, uncertainties and assumptions that may cause our actual results to differ materially from the expectations that we describe in our forward-looking statements. There may be events in the future that we are not accurately able to predict, or over which we have no control.

FAQ

What platforms is the Truth+ streaming app now available on?

As of October 21, 2024, the Truth+ streaming app is available on iOS devices (iPhones and iPads), Apple TV, Android devices (via Google Play Store), and web browsers.

What features does the Truth+ streaming app offer?

The Truth+ app offers linear TV channels, Video on Demand (VOD), live TV rewind with visual thumbnails, catch-up TV for up to seven days, network DVR, and a Spanish language interface option.

How can users access Truth+ on their Apple TV?

Apple TV owners can download the Truth+ app directly from the App Store on Apple TV and sign in by scanning a QR code with their mobile phones or using a passcode.

What is the stock symbol for Trump Media & Technology Group?

Trump Media & Technology Group trades on the Nasdaq under the stock symbol DJT.