Dollar General Announces Added Savings Just in Time for the Holidays
- Dollar General offers discounts and promotions to help customers save money during the holiday season. The sales events, including weekly 3-day DG Deal Days, can attract more customers and increase sales. The digital coupons and early access to new products provided through the DG app can encourage repeat purchases and customer loyalty. The recipe-centric Thanksgiving bundle deals and additional markdowns on holiday-centric foods in December can drive sales and increase customer spending. The digitally immersive holiday and toy landing pages can enhance the online shopping experience and attract more customers.
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Decked Out in Deals Brings Together Weekly 3-Day DG Deal Days Sales Events, Digital Discounts and Everyday Values
Dollar General's holiday sales events are designed to help customers further stretch their dollars on meal prep and more. Though not a grocer, DG offers everything but the turkey for your holiday meal. (Photo: Business Wire)
“Decked Out in Deals is our way of offering added savings this holiday season that extend beyond our everyday values,” said Emily Taylor, Dollar General’s executive vice president and chief merchandising officer. “In addition to significant discounts and weekly three-day DG Deal Days sales events on both seasonal and everyday items, the DG app provides added perks including digital coupons, DG Cash Back, personalized offers and early access to new products and deals to help shoppers save even more on their purchases, especially as we approach the holidays.”
Highlights of weekly DG Deal Days include select items for buy one, get one (BOGO) free;
Though not a grocer, Dollar General recently announced a ‘Food First’ initiative that includes an investment in DG’s private brand, Clover Valley, and an expansion of fresh produce, which is currently available in more than 4,400 stores. In addition to three-day weekend savings events (Thursday – Saturday) in November and December, DG will be offering recipe-centric Thanksgiving bundle deals beginning in November that include discounts on select ingredients for Green Bean Casserole, Sweet Potato Casserole and Pumpkin Pie. In December as part of the DG Deal Days, the retailer will offer additional markdowns on holiday-centric foods including buy one, get one
As December approaches shoppers will enjoy everyday values of only
The Company cares about and is invested in the well-being of the nearly 20,000 communities across 48 states it serves. Approximately
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About Dollar General Corporation
Dollar General Corporation (NYSE: DG) is proud to serve as America’s neighborhood general store. Founded in 1939, Dollar General lives its mission of Serving Others every day by providing access to affordable products and services for its customers, career opportunities for its employees, and literacy and education support for its hometown communities. As of August 4, 2023, the company’s 19,488 Dollar General, DG Market, DGX and pOpshelf stores across
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Source: Dollar General Corporation
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