BUCHANAN'S SCOTCH WHISKY AND MEXICAN-AMERICAN SINGER-SONGWRITER OMAR APOLLO, INVITE YOU TO CELEBRATE THE 200% FUTURO AND TOAST TO THE 100% HISPANIC AND 100% AMERICANS SHAPING CULTURE THIS HISPANIC FUTURE MONTH
Alongside a group of culture makers, Buchanan's is announcing the Buchanan's
NEW YORK, Oct. 11, 2022 /PRNewswire/ -- With the Hispanic population projected to make up more than half of the US's population growth over the next 15 years,** Buchanan's Scotch Whisky is continuing to break beyond the one-month walls of Hispanic Heritage Month and taking a leap towards the future and welcoming people to the "
Experience the full interactive Multichannel News Release here: https://www.multivu.com/players/English/9087551-buchanans-scotch-whisky-futuro-fund-omar-apollo/
Together with a group of culture makers, Buchanan's and Omar are highlighting the greatness that comes from embracing your
"I'm happy to join the Buchanan's Whisky familia, and to be a part of the brand's legacy championing Hispanic culture," said singer-songwriter Omar Apollo. "This Hispanic Future Month, we are sharing and celebrating the unique stories of Hispanic Americans who embody the
- In Chicago: National brand partner, Omar Apollo is highlighting DishRoulette Kitchen a nonprofit that supports the Chicago food industry by providing effective hospitality training mixed with financial consciousness; local Belizean and Mexican-owned plant shop Plant Shop Chicago, and Honduran-Mexican taco truck, Taco Sublime.
- In Los Angeles: Kids of Immigrants, the LA fashion brand that celebrates
100% commUNITY and100% Immigrant pride, honors the local LA community by spotlighting local nonprofit Inclusive Action For the City, Mexican paleta shop La Michoacana Boyle Heights and gender neutral clothing shop Género Neutral. - In New York, NuevaYorkinos, a digital archive dedicated to documenting and preserving NYC Latinx and Caribbean culture and history through family photographs and stories, take a visit to local nonprofit The Ecuadorian American Cultural Center that aims to raise awareness of Ecuadorian-American culture and empower the community through the arts and education; lifestyle Puerto Rican-Dominican shop Bronx Native, and Dominican-owned Grassroots Juicery in Brooklyn.
- In Miami, Cuban-Bahamian, visual artist Reyna Noriega who uses her art to fill the world with vibrant, joyful depictions of marginalized communities highlights Buddy System MIA, a local nonprofit fighting food insecurity in Miami, Honduran-owned barbershops, The Spot Barbershop and Venezuelan-Cuban owned community art space Artisan's Playhouse.
- In Houston, Mexican-American professional Houston Dash and Mexican National Soccer Team player María Sánchez spotlights local nonprofit Power on Heels an organization focused on the advancement of Latinas by helping to decrease the impact that the gender pay gap has on their earning potential; Latina owned Houston-inspired clothing brand State Line Designs, and local flower shop Bloom and Box.
To enable non-profit organizations doing the work to create a better future for America's
As part of the campaign, Buchanan's has also launched a series of co-curated
"As we head towards this
You can the
About BUCHANAN'S Blended Scotch Whisky
BUCHANAN'S Blended Scotch Whisky's true purpose is to unite all who bring their
About DIAGEO North America
DIAGEO is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and Buchanan's whiskies, Smirnoff, Cîroc and Ketel One vodkas, Casamigos, DeLeon and Don Julio tequilas, Captain Morgan, Baileys, Tanqueray and Guinness. DIAGEO is listed on both the New York Stock Exchange (NYSE: DEO) and the London Stock Exchange (LSE: DGE) and their products are sold in more than 180 countries around the world. For more information about DIAGEO, their people, brands, and performance, visit www.diageo.com. Visit DIAGEO'S global responsible drinking resource, www.DRINKiQ.com, for information, initiatives, and ways to share best practice. Follow at Twitter and Instagram for news and information about DIAGEO North America: @Diageo_NA.
* The
** Source: Woods & Pole 2020, Rainmakers CSI for Diageo
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