Balcones Distilling and The Other Art Fair Launch Second Year of Artistic Collaboration
Balcones Distilling, a Texas-based leader in American Single Malt whisky and 2024 World Whiskies Awards' World's Best Craft Producer, announces its second partnership with The Other Art Fair for spring 2025. The collaboration features an Artist in Residence program, with muralist Moncho 1929 showcasing at Los Angeles (February 20-23) and another artist at Brooklyn (May 8-11).
The partnership aims to celebrate creativity in both whisky-making and art, following the landmark recognition of American Single Malt as an official whisky category. Fair attendees over 21 can enjoy Balcones cocktails, meet distillery team members, and sample award-winning whiskies. The collaboration connects independent artists with art enthusiasts while highlighting Balcones' innovative approach to Texas whisky-making.
Balcones Distilling, leader texano nel campo del whisky americano Single Malt e World's Best Craft Producer ai World Whiskies Awards 2024, annuncia la sua seconda collaborazione con The Other Art Fair per la primavera del 2025. La partnership prevede un programma di Artista in Residenza, con il murales Moncho 1929 in mostra a Los Angeles (dal 20 al 23 febbraio) e un altro artista a Brooklyn (dall'8 all'11 maggio).
Questa collaborazione ha come obiettivo quello di celebrare la creatività sia nella produzione di whisky che nell'arte, seguendo il riconoscimento storico del Single Malt americano come categoria ufficiale di whisky. I partecipanti alla fiera sopra i 21 anni possono gustare cocktail Balcones, incontrare i membri del team della distilleria e assaporare whisky premiati. Tale collaborazione connette artisti indipendenti con gli appassionati d'arte, mettendo in evidenza l'approccio innovativo di Balcones nella produzione di whisky texano.
Balcones Distilling, líder de Texas en whisky americano de estilo Single Malt y World's Best Craft Producer en los World Whiskies Awards 2024, anuncia su segunda asociación con The Other Art Fair para la primavera de 2025. La colaboración presenta un programa de Artista en Residencia, con el muralista Moncho 1929 exhibiendo en Los Ángeles (del 20 al 23 de febrero) y otro artista en Brooklyn (del 8 al 11 de mayo).
El objetivo de la asociación es celebrar la creatividad tanto en la elaboración de whisky como en el arte, tras el histórico reconocimiento del whisky americano tipo Single Malt como categoría oficial. Los asistentes a la feria mayores de 21 años pueden disfrutar de cócteles Balcones, conocer a miembros del equipo de la destilería y degustar whiskies galardonados. La colaboración conecta a artistas independientes con entusiastas del arte, mientras destaca la innovadora forma de hacer whisky de Balcones en Texas.
발콘스 증류소는 미국 싱글 몰트 위스키의 텍사스 기반 선두주자이자 2024년 월드 위스키 어워드의 세계 최고의 크래프트 프로듀서로 선정된 업체로서, 2025년 봄에 더 아더 아트 페어와 두 번째 파트너십을 발표합니다. 이번 협업은 뮤럴 아티스트 몬초 1929가 로스앤젤레스(2월 20-23일)에서 전시하고 브루클린(5월 8-11일)에서 또 다른 아티스트가 전시하는 아티스트 인 레지던스 프로그램을 특징으로 합니다.
이번 파트너십은 위스키 제조와 예술 모두에서의 창의성을 축하하기 위한 것으로, 미국 싱글 몰트가 공식적인 위스키 카테고리로 인정받은 이후에 이루어졌습니다. 21세 이상의 박람회 참석자들은 발콘스 칵테일을 즐기고, 증류소 팀원들과 만나며, 수상 경력이 있는 위스키를 시음할 수 있습니다. 이 협업은 독립 예술가들과 예술 애호가들을 연결하며, 텍사스 위스키 제조에 대한 발콘스의 혁신적인 접근 방식을 강조합니다.
Balcones Distilling, leader texan en whisky américain Single Malt et World's Best Craft Producer aux World Whiskies Awards 2024, annonce son deuxième partenariat avec The Other Art Fair pour le printemps 2025. Cette collaboration prévoit un programme d'artiste en résidence, avec le muraliste Moncho 1929 en exposition à Los Angeles (du 20 au 23 février) et un autre artiste à Brooklyn (du 8 au 11 mai).
Le partenariat vise à célébrer la créativité tant dans la production de whisky que dans l'art, suite à la reconnaissance historique du Single Malt américain comme catégorie officielle de whisky. Les visiteurs de la foire âgés de plus de 21 ans peuvent déguster des cocktails Balcones, rencontrer des membres de l'équipe de la distillerie et savourer des whiskies primés. Cette collaboration connecte des artistes indépendants avec des passionnés d'art, tout en mettant en avant l'approche innovante de Balcones dans la production de whisky au Texas.
Balcones Distilling, führend in Texas im Bereich amerikanischen Single Malt Whisky und World's Best Craft Producer bei den World Whiskies Awards 2024, gibt seine zweite Partnerschaft mit The Other Art Fair für den Frühling 2025 bekannt. Die Zusammenarbeit umfasst ein Künstler-in-Residenz-Programm, bei dem der Wandmaler Moncho 1929 in Los Angeles (20.-23. Februar) und ein weiterer Künstler in Brooklyn (8.-11. Mai) ausstellen wird.
Das Ziel der Partnerschaft ist es, Kreativität sowohl in der Whiskyherstellung als auch in der Kunst zu feiern, nachdem der amerikanische Single Malt als offizielle Whisky-Kategorie anerkannt wurde. Veranstaltungsbesucher über 21 Jahre können Balcones-Cocktails genießen, Mitglieder des Distillerie-Teams treffen und preisgekrönten Whisky verkosten. Die Zusammenarbeit verbindet unabhängige Künstler mit Kunstliebhabern und hebt Balcones' innovative Herangehensweise an die Whiskyherstellung in Texas hervor.
- Recognition as World's Best Craft Producer of the Year 2024
- Strategic expansion of brand visibility through art fair partnership
- Beneficial timing with new official American Single Malt category recognition
- None.
"Crafted with artistic inspiration, our deep and bright whiskies invite drinkers to reimagine American whisky. For us, whisky-making is a canvas—an opportunity to express ourselves and help redefine what American Single Malts from
Entering its second year, the Artist in Residence initiative offers artists a platform to break traditional boundaries and present their unique perspectives.
In 2024,
"
With each artist chosen for their unique perspective and artistic style, muralist Moncho 1929 (Dan Monteavaro) of
"We're thrilled to welcome Balcones as our headline drinks partner for the second year and to join us in our mission in challenging the traditional structures of the art world by creating an experience for art lovers, artists and whisky aficionados alike that feels uniquely unstuffy and accessible. Like
Beyond the Artist in Residence program, attendees 21+ at The Other Art Fair can enjoy expertly crafted Balcones cocktails, meet with
Additional details on The Other Art Fair can be found here. For more information on Balcones Distilling, and where to purchase the award-winning whiskies, visit BalconesDistilling.com.
About Balcones Distilling
Balcones Distilling pioneered a new landscape for whisky by combining centuries of single malt distilling tradition with the unique flavors of
Creator of the original
About Diageo North America
Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and
Diageo is listed on both the New York Stock Exchange (NYSE: DEO) and the London Stock Exchange (LSE: DGE) and their products are sold in more than 180 countries around the world. For more information about Diageo, their people, brands, and performance, visit www.diageo.com. Visit Diageo's global responsible drinking resource, www.DRINKiQ.com, for information, initiatives, and ways to share best practice. Follow on Twitter and Instagram for news and information about Diageo North America: @Diageo_NA.
About The Other Art Fair
The Other Art Fair is a global art fair that connects independent artists with thousands of art buyers in a welcoming and creative environment. Set against the backdrop of the world's biggest cities, each Fair delivers the unexpected, combining access to boundary-pushing yet always-affordable artworks with immersive installations, performances, and unique features. The result is an inspiring, evocative, inclusive, and fun event that creates lasting connections between artists and art lovers. Since its launch in 2011, The Other Art Fair has worked with over 3,000 artists from more than 20 countries and now hosts 10 fairs annually across the
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SOURCE Balcones Distilling
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