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Wrike Enters Agreement With Operator of the World’s Largest Ecosystem of Cloud Solutions, Ingram Micro Cloud
Rhea-AI Impact
(Neutral)
Rhea-AI Sentiment
(Very Positive)
Tags
Rhea-AI Summary
Citrix has announced a partnership with Ingram Micro Cloud to promote Wrike, its work management platform, through Ingram's extensive reseller network. This agreement aims to enhance Wrike's visibility and accessibility among organizations transitioning to hybrid work models. The collaboration positions Wrike as a key solution for businesses seeking improved collaboration and productivity tools, particularly in light of the rising demand for sophisticated tech solutions.
Positive
Strategic agreement with Ingram Micro Cloud increases Wrike's market reach.
Enhanced portfolio for Ingram Micro Cloud partners, providing access to advanced collaborative tools.
Wrike's platform is positioned to meet growing demand for efficient work management in hybrid environments.
Negative
Dependence on external resellers may limit direct control over customer engagement.
Forward-looking statements express uncertainties in IT spending and global economic conditions.
Agreement Aims to Get Powerful Work Management Software Into the Hands of More Organizations Through Ingram Micro Cloud’s Vast Network of Resellers
SANTA CLARA, Calif.--(BUSINESS WIRE)--
Wrike, the most powerful work management platform, now part of Citrix, today announced a new agreement with Ingram Micro Cloud that positions Wrike as its newest collaborative work management (CWM) platform. Through this program, Ingram Micro Cloud’s vast network of resellers will be able to offer Wrike’s industry-leading platform to organizations adapting to hybrid work while prioritizing business continuity.
“As organizations shift gears from fully remote to hybrid work, it will become increasingly important to ensure their tech stacks can keep up with changing demands,” says Archie Sharma, VP, Partnerships & Business Development at Wrike. “There is going to be a need for more sophisticated collaboration software that goes beyond synchronous communication and acts as the true powerhouse behind the work. Disparate teams will see a need for greater visibility and cross-functional collaboration with context but in a simple, easy-to-use format. Wrike is primed for this market demand, and we’re excited to get into the hands of more users as part of our relationship with Ingram Micro Cloud.”
The new relationship with Wrike broadens Ingram Micro Cloud’s available portfolio of workplace productivity and collaboration solutions and introduces more channel partners to the growing opportunity around collaborative work management.
“We’re seeing immense potential in the collaborative work management space, which has consistently been building demand,” said Duncan Robinson, Vice President, Global Portfolio Management and Marketing, Ingram Micro Cloud. “In light of recent events and the resulting demand for collaboration solutions, we have prioritized bringing the right solution providers together to support our partner needs to keep hybrid teams on the same page. Wrike’s scalability, versatility, flexibility, and security capabilities offer excellent insight for any partner aiming to increase productivity and efficiency within their digital environment.”
As part of the agreement, Wrike will be launching on the Ingram Micro Cloud Marketplace, initially targeting U.S. resellers and then moving to enhance global reach and add to the company’s robust ecosystem of partners.
Wrike is a sponsor of Ingram Micro Cloud’s annual Cloud Summit ‘22 taking place in Miami, Fla., from May 17-19. Cloud Summit ’22 is the must-attend event of the year for anyone who wants to build, buy, or sell cloud and digital technology. Attendees will have a chance to view a demo of Wrike’s powerful work management capabilities and speak with representatives about partnership opportunities.
For more information, stop by booth A3 at Cloud Summit ‘22 or visit www.wrike.com/partners.
For Citrix Investors
This release contains forward-looking statements which are made pursuant to the safe harbor provisions of Section 27A of the Securities Act of 1933 and of Section 21E of the Securities Exchange Act of 1934. The forward-looking statements in this release do not constitute guarantees of future performance. Those statements involve a number of factors that could cause actual results to differ materially, including risks associated with the impact of the global economy and uncertainty in the IT spending environment, revenue growth and recognition of revenue, products and services, their development and distribution, product demand and pipeline, economic and competitive factors, the Company's key strategic relationships, acquisition and related integration risks as well as other risks detailed in the Company's filings with the Securities and Exchange Commission. Citrix assumes no obligation to update any forward-looking information contained in this press release or with respect to the announcements described herein. The development, release and timing of any features or functionality described for our products remains at our sole discretion and is subject to change without notice or consultation. The information provided is for informational purposes only and is not a commitment, promise or legal obligation to deliver any material, code or functionality and should not be relied upon in making purchasing decisions or incorporated into any contract.
About Wrike
Wrike, a Citrix company, is the most intelligent, versatile work management platform for the enterprise. It can be easily configured for any team and any use case to transform how work gets done. Wrike’s feature-rich platform puts teams in control of their digital workflows, enabling them to focus on the most important work, maximize potential, and accelerate business growth. Customers like Estée Lauder, Hootsuite, Nielsen, Ogilvy, Siemens, and Tiffany & Co. depend on Wrike to help teams plan, manage, and complete work at scale. Wrike is headquartered in Fort Lauderdale, Florida. For more information, visit: www.wrike.com.
About Ingram Micro Cloud
Ingram Micro Cloud brings together innovators and problem solvers to help the world accomplish more. It facilitates and manages the cloud’s complex digital value chain—all powered by CloudBlue technology. With unmatched global reach, easy access to automated go-to-market and integration tools, deep technical expertise and a curated selection of scalable SaaS and IaaS solutions, Ingram Micro Cloud helps vendors, resellers and managed service providers by offering More as a Service. Detailed information is available at www.IngramMicroCloud.com.
What is Citrix's recent partnership involving Wrike and Ingram Micro Cloud?
Citrix announced a partnership with Ingram Micro Cloud to promote Wrike, enhancing its market presence and providing advanced collaborative tools for businesses transitioning to hybrid work.
How will the partnership with Ingram Micro Cloud impact Citrix's Wrike platform?
The partnership will expand Wrike's accessibility through Ingram Micro Cloud's reseller network, allowing more organizations to utilize its work management capabilities.
What are the potential challenges for Citrix's Wrike following the Ingram Micro Cloud partnership?
Challenges may include reliance on resellers for customer engagement and uncertainties regarding IT spending and the global economy.
What opportunities arise from the new agreement for Citrix's investors?
The agreement positions Wrike to capture growing demand in collaborative work management, potentially driving future revenue and market share for Citrix.