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Campbell's® Chunky® Teams up with Dexter Lawrence to Kick Off Chunky Sacks Hunger™

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Campbell's® Chunky® has launched the third annual Chunky Sacks Hunger™ initiative, partnering with NFL teams and Feeding America® to combat hunger nationwide. For every sack made during the 2024-25 NFL regular season, Chunky will donate 1,000 meals to Feeding America, up to 2 million meals. New York Giants Defensive Lineman Dexter Lawrence leads as the national spokesperson, joined by players from nine other NFL teams.

The program expands from a regional to a league-wide initiative, with fans able to track progress via a national sack counter. Chunky has also partnered with Homage for a charity t-shirt, with 20% of net sales supporting Feeding America. Since its 2021 inception, Chunky Sacks Hunger has provided over 5 million meals to address food insecurity in the U.S.

Campbell's® Chunky® ha lanciato la terza edizione annuale dell'iniziativa Chunky Sacks Hunger™, collaborando con le squadre NFL e Feeding America® per combattere la fame a livello nazionale. Per ogni sack realizzato durante la stagione regolare NFL 2024-25, Chunky donerà 1.000 pasti a Feeding America, fino a un massimo di 2 milioni di pasti. Il difensore dei New York Giants, Dexter Lawrence, è il portavoce nazionale, affiancato da giocatori di altre nove squadre NFL.

Il programma si espande da un'iniziativa regionale a una su vasta scala, permettendo ai fan di seguire i progressi tramite un contatore nazionale dei sack. Chunky ha anche collaborato con Homage per una maglietta di beneficenza, con il 20% delle vendite nette che sostiene Feeding America. Dalla sua creazione nel 2021, Chunky Sacks Hunger ha fornito oltre 5 milioni di pasti per affrontare l'insicurezza alimentare negli Stati Uniti.

Campbell's® Chunky® ha lanzado la tercera edición anual de la iniciativa Chunky Sacks Hunger™, asociándose con equipos de la NFL y Feeding America® para combatir el hambre a nivel nacional. Por cada sack realizado durante la temporada regular de la NFL 2024-25, Chunky donará 1,000 comidas a Feeding America, hasta un máximo de 2 millones de comidas. El liniero defensivo de los New York Giants, Dexter Lawrence, actúa como portavoz nacional, acompañado por jugadores de otros nueve equipos de la NFL.

El programa se amplía de una iniciativa regional a una a nivel de liga, permitiendo a los aficionados seguir el progreso a través de un contador nacional de sacks. Chunky también se ha asociado con Homage para una camiseta benéfica, con el 20% de las ventas netas apoyando a Feeding America. Desde su inicio en 2021, Chunky Sacks Hunger ha proporcionado más de 5 millones de comidas para abordar la inseguridad alimentaria en los EE. UU.

캠벨스(®) 청키(®)는 NFL 팀 및 Feeding America(®)와 협력하여 전국의 기아 문제에 맞서기 위한 제3회 연례 청키 색스 헝거™ 이니셔티브를 시작했습니다. 2024-25 NFL 정규 시즌 동안 만들어진 각 색스에 대해 청키는 Feeding America에 1,000끼의 식사를 기부하며, 최대 200만 끼까지 기부합니다. 뉴욕 자이언츠의 수비수 덱스터 로렌스가 국가 대변인으로 활동하며, 다른 아홉 NFL 팀의 선수들과 함께합니다.

이 프로그램은 지역 이니셔티브에서 리그 전체 이니셔티브로 확장되어 팬들이 전국 색스 카운터를 통해 진행 상황을 추적할 수 있게 되었습니다. 청키는 또한 Homage와 협력하여 자선 티셔츠를 제작하였으며, 순 판매의 20%가 Feeding America를 지원합니다. 2021년 시작 이후로, 청키 색스 헝거는 미국의 식품 불안정 문제를 해결하기 위해 500만 끼 이상의 식사를 제공했습니다.

Campbell's® Chunky® a lancé la troisième édition annuelle de l'initiative Chunky Sacks Hunger™, en partenariat avec des équipes de la NFL et Feeding America® pour lutter contre la faim à l'échelle nationale. Pour chaque sack réalisé pendant la saison régulière de la NFL 2024-25, Chunky fera don de 1.000 repas à Feeding America, jusqu'à un maximum de 2 millions de repas. Le joueur de ligne défensive des New York Giants, Dexter Lawrence, est le porte-parole national, accompagné de joueurs de neuf autres équipes de la NFL.

Le programme s'élargit d'une initiative régionale à une initiative à l'échelle de la ligue, permettant aux fans de suivre les progrès via un compteur national de sacks. Chunky s'est également associé à Homage pour un t-shirt caritatif, dont 20 % des ventes nettes soutiennent Feeding America. Depuis son lancement en 2021, Chunky Sacks Hunger a fourni plus de 5 millions de repas pour lutter contre l'insécurité alimentaire aux États-Unis.

Campbell's® Chunky® hat die dritte jährliche Initiative Chunky Sacks Hunger™ ins Leben gerufen, in Partnerschaft mit NFL-Teams und Feeding America®, um Hunger im ganzen Land zu bekämpfen. Für jeden Sack, der während der regulären NFL-Saison 2024-25 gemacht wird, wird Chunky 1.000 Mahlzeiten an Feeding America spenden, bis zu insgesamt 2 Millionen Mahlzeiten. Der Defensive Lineman der New York Giants, Dexter Lawrence, ist der nationale Sprecher und wird von Spielern von neun anderen NFL-Teams unterstützt.

Das Programm erweitert sich von einer regionalen auf eine ligaweite Initiative, wobei Fans den Fortschritt über einen nationalen Sack-Zähler verfolgen können. Chunky hat auch mit Homage für ein Wohltätigkeits-T-Shirt zusammengearbeitet, bei dem 20 % des Nettoverkaufs Feeding America zugutekommt. Seit seiner Gründung im Jahr 2021 hat Chunky Sacks Hunger über 5 Millionen Mahlzeiten zur Bekämpfung von Lebensmittelunsicherheit in den USA bereitgestellt.

Positive
  • Partnership with NFL teams and Feeding America to combat hunger nationwide
  • Donation of 1,000 meals for every sack made during the 2024-25 NFL regular season, up to 2 million meals
  • Expansion from regional to league-wide initiative
  • Collaboration with Homage for charity t-shirt sales, with 20% of net sales supporting Feeding America
  • Over 5 million meals provided since program inception in 2021
Negative
  • None.

For each sack made across the NFL, Chunky® will make a donation that will help provide meals to families in need.

CAMDEN, N.J., Sept. 5, 2024 /PRNewswire/ -- Today, Campbell's® Chunky® announced the third annual Chunky Sacks Hunger™ initiative – a program that partners with NFL teams and Feeding America® to support people and families facing hunger across the country. During the 2024-25 regular season, Chunky will donate 1,000 meals* to Feeding America for every sack made across the NFL, connecting what happens on the field with actions that benefit communities off the field. This year, fans can follow the program's progress with a national sack counter on their site.

"Chunky and the NFL have been fighting hunger for over 25 years, and we're proud to continue to find ways to make a positive impact in communities across the league," said Peter Herron, Marketing Director for Campbell's Chunky Soup. "Now in its third year, Chunky Sacks Hunger is expanding what was a regional initiative to be a league-wide program."

To bring the program to life, Chunky is thrilled to partner with new and returning NFL players on and off the field. New York Giants Defensive Lineman, Dexter Lawrence, will lead this group as the national spokesperson for 2024.

"I know that making sacks on the field helps my team, and it's great to know it's also helping people in need," says Lawrence. "I grew up watching football legends partner with Chunky, and I'm thrilled to follow in their footsteps while giving back to communities across the country."

The full lineup of teams and players involved for 2024-2025 are:

  • Dexter Lawrence, Defensive Lineman, New York Giants
  • Brandon Graham, Defensive End, Philadelphia Eagles
  • Demeioun "Chop" Robinson, Linebacker, Miami Dolphins
  • Frank Ragnow, Center, Detroit Lions
  • Greg Rousseau, Defensive End, Buffalo Bills
  • Laiatu Latu, Defensive End, Indianapolis Colts
  • Montez Sweat, Defensive End, Chicago Bears
  • Sam Hubbard, Defensive End, Cincinnati Bengals
  • TBD, San Francisco 49ers
  • Will Anderson Jr., Defensive End, Houston Texans

For fans who want to support Chunky Sacks Hunger first-hand, the brand has also partnered with Homage, a vintage-inspired apparel company, to design a t-shirt for fans to show their support all season long. Twenty percent of net sales from every t-shirt purchased will go directly to Feeding America via the Chunky Sacks Hunger initiative.

Chunky Sacks Hunger strives to bolster its ongoing commitment to addressing food insecurity across the U.S. and has supplied over five million meals since the program's inception in 2021. Stay connected with Chunky on Instagram and TikTok to follow along this season.

*Up to 2 million meals. From 9/5/2024 - 1/5/2025, $0.10 helps provide at least one meal secured by Feeding America on behalf of local partner food banks.

About Campbell's

For more than 150 years, Campbell (NASDAQ:CPB) has been connecting people through food they love. Generations of consumers have trusted us to provide delicious and affordable food and beverages. Headquartered in Camden, N.J. since 1869, the company generated fiscal 2023 net sales of $9.4 billion. Our portfolio includes iconic brands such as Campbell'sCape CodGoldfishKettle BrandLanceLate JulyMilanoMichael Angelo'snoosa, PacePacific FoodsPepperidge FarmPregoRao'sSnyder's of HanoverSwanson and V8. Campbell has a heritage of giving back. The company is a member of the Standard & Poor's 500 as well as the FTSE4Good and Bloomberg Gender-Equality Indices. For more information, visit www.campbellsoupcompany.com.

About Feeding America

Feeding America® is the largest hunger-relief organization in the United States. Through a network of more than 200 food banks, 21 statewide food bank associations, and over 60,000 partner agencies, food pantries and meal programs, we helped provide 5.3 billion meals to tens of millions of people in need last year. Feeding America also supports programs that prevent food waste and improve food security among the people we serve; brings attention to the social and systemic barriers that contribute to food insecurity in our nation; and advocates for legislation that protects people from going hungry. Visit www.feedingamerica.org, find us on us on Facebook or follow us on X.com

Media Contact:
Cate Hale
cate.hale@mslgroup.com

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/campbells-chunky-teams-up-with-dexter-lawrence-to-kick-off-chunky-sacks-hunger-302239377.html

SOURCE Campbell's

FAQ

How many meals will Campbell's Chunky donate for each sack in the 2024-25 NFL season?

Campbell's Chunky will donate 1,000 meals to Feeding America for every sack made across the NFL during the 2024-25 regular season, up to a maximum of 2 million meals.

Who is the national spokesperson for Chunky Sacks Hunger in 2024?

New York Giants Defensive Lineman Dexter Lawrence is the national spokesperson for the Chunky Sacks Hunger initiative in 2024.

How can fans support the Chunky Sacks Hunger initiative?

Fans can support the initiative by purchasing a specially designed t-shirt from Homage, with 20% of net sales going directly to Feeding America via the Chunky Sacks Hunger program.

How many meals has the Chunky Sacks Hunger program provided since its inception?

The Chunky Sacks Hunger program has supplied over five million meals since its inception in 2021.

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