Vita Coco Launches Growing Roots Grant Program
The Vita Coco Company (NASDAQ: COCO) has launched the Vita Coco Growing Roots Grant (GRG) program in partnership with the Arbor Day Foundation. This initiative aims to fund innovative projects that incorporate tree and garden-related learning experiences in under-resourced schools and communities. The program offers School Greening grants to schools recognized through the Arbor Day Foundation's Tree Campus K–12 program.
Eligible projects include designing outdoor classrooms with tree planting, school or community gardens with fruit trees, and schoolyard forest tree planting. The GRG program aims to enhance school environments, improve air quality, boost biodiversity, and foster environmental stewardship. It also promotes health, wellness, and community resilience by creating outdoor spaces and developing leadership skills.
As a Public Benefit and certified B Corp, Vita Coco sees this program as part of its social impact initiative, the Vita Coco Project® (VCP), which focuses on empowering communities.
La Vita Coco Company (NASDAQ: COCO) ha lanciato il programma Vita Coco Growing Roots Grant (GRG) in collaborazione con l'Arbor Day Foundation. Questa iniziativa mira a finanziare progetti innovativi che integrano esperienze di apprendimento legate agli alberi e ai giardini nelle scuole e comunità svantaggiate. Il programma offre finanziamenti per la ristrutturazione delle scuole a quelle riconosciute tramite il programma Tree Campus K–12 dell'Arbor Day Foundation.
I progetti eleggibili includono la progettazione di aule all'aperto con piantumazione di alberi, giardini scolastici o comunitari con alberi da frutto, e la piantumazione di alberi in cortile. Il programma GRG ha l’obiettivo di migliorare gli ambienti scolastici, migliorare la qualità dell'aria, aumentare la biodiversità e promuovere la responsabilità ambientale. Inoltre, promuove la salute, il benessere e la resilienza delle comunità creando spazi all'aperto e sviluppando competenze di leadership.
Come Società di Pubblico Interesse e certificata B Corp, Vita Coco considera questo programma parte della sua iniziativa di impatto sociale, il Vita Coco Project® (VCP), che si concentra sull'empowerment delle comunità.
La compañía Vita Coco (NASDAQ: COCO) ha lanzado el programa Vita Coco Growing Roots Grant (GRG) en asociación con la Arbor Day Foundation. Esta iniciativa tiene como objetivo financiar proyectos innovadores que incorporen experiencias de aprendizaje relacionadas con árboles y jardines en escuelas y comunidades con recursos limitados. El programa ofrece subvenciones para el embellecimiento de escuelas a aquellas instituciones reconocidas a través del programa Tree Campus K–12 de la Arbor Day Foundation.
Los proyectos elegibles incluyen el diseño de aulas al aire libre con siembra de árboles, jardines escolares o comunitarios con árboles frutales y plantación de árboles en el patio escolar. El programa GRG busca mejorar los entornos escolares, mejorar la calidad del aire, aumentar la biodiversidad y fomentar la responsabilidad ambiental. También promueve la salud, el bienestar y la resiliencia comunitaria al crear espacios al aire libre y desarrollar habilidades de liderazgo.
Como empresa de beneficio público y certificada como B Corp, Vita Coco ve este programa como parte de su iniciativa de impacto social, el Vita Coco Project® (VCP), que se centra en empoderar a las comunidades.
비타 코코 컴퍼니 (NASDAQ: COCO)는 아버 데이 재단(Arbor Day Foundation)과 파트너십을 맺고 비타 코코 성장 뿌리 보조금 프로그램(Vita Coco Growing Roots Grant, GRG)을 시작했습니다. 이 이니셔티브는 자원 부족 학교와 지역사회에서 나무 및 정원 관련 학습 경험을 포함하는 혁신적인 프로젝트에 자금을 지원하는 것을 목표로 합니다. 이 프로그램은 아버 데이 재단의 트리 캠퍼스 K–12 프로그램을 통해 인정된 학교에 학교 녹화 보조금을 제공합니다.
적격 프로젝트에는 나무 심기가 포함된 야외 교실 디자인, 과일 나무가 있는 학교 또는 커뮤니티 정원, 학교 운동장 나무 심기 등이 포함됩니다. GRG 프로그램은 학교 환경을 개선하고, 공기 질을 향상시키며, 생물 다양성을 증진하고, 환경 보호 의식을 증진시키는 것을 목표로 합니다. 또한 야외 공간을 조성하고 리더십 기술을 개발함으로써 건강, 웰빙 및 지역사회의 회복력을 촉진합니다.
공공 이익 법인 및 인증된 B Corp인 비타 코코는 이 프로그램을 지역 사회를 권한 부여하는 데 초점을 맞춘 사회적 영향 이니셔티브인 비타 코코 프로젝트(Vita Coco Project®)의 일환으로 보고 있습니다.
La société Vita Coco (NASDAQ: COCO) a lancé le programme Vita Coco Growing Roots Grant (GRG) en partenariat avec la Fondation Arbor Day. Cette initiative vise à financer des projets innovants qui intègrent des expériences d'apprentissage liées aux arbres et aux jardins dans des écoles et des communautés sous-resources. Le programme propose des subventions de verdissement des écoles pour celles reconnues par le programme Tree Campus K–12 de la Fondation Arbor Day.
Les projets éligibles comprennent la conception de salles de classe extérieures avec plantation d'arbres, des jardins scolaires ou communautaires avec des arbres fruitiers, et la plantation d'arbres dans les cours d'école. Le programme GRG vise à améliorer les environnements scolaires, améliorer la qualité de l'air, augmenter la biodiversité et favoriser la responsabilité environnementale. Il promeut également la santé, le bien-être et la résilience communautaire en créant des espaces extérieurs et en développant des compétences en leadership.
En tant qu'entreprise d'intérêt public et certifiée B Corp, Vita Coco considère ce programme comme une partie de son initiative d'impact social, le Vita Coco Project® (VCP), qui se concentre sur l'autonomisation des communautés.
Die Vita Coco Company (NASDAQ: COCO) hat in Partnerschaft mit der Arbor Day Foundation das Vita Coco Growing Roots Grant (GRG)-Programm ins Leben gerufen. Diese Initiative zielt darauf ab, innovative Projekte zu finanzieren, die lernerfahrungen zu Bäumen und Gärten in unterversorgten Schulen und Gemeinden integrieren. Das Programm bietet finanzielle Unterstützung für die Begrünung von Schulen an, die durch das Tree Campus K–12-Programm der Arbor Day Foundation anerkannt wurden.
Förderfähige Projekte umfassen die Gestaltung von Außenzimmern mit Baumbegrünung, Schul- oder Gemeinschaftsgärten mit Obstbäumen und die Pflanzung von Bäumen im Schulhof. Das GRG-Programm zielt darauf ab, Schulumgebungen zu verbessern, die Luftqualität zu erhöhen, die Biodiversität zu steigern und das Umweltbewusstsein zu fördern. Es fördert auch Gesundheit, Wohlbefinden und die Resilienz der Gemeinschaft, indem es Außenräume schafft und Führungsfähigkeiten entwickelt.
Als soziales Unternehmen und zertifizierte B Corp sieht Vita Coco dieses Programm als Teil ihrer sozialen Impact-Initiative, des Vita Coco Project® (VCP), das sich auf die Stärkung von Gemeinschaften konzentriert.
- Launch of a new social impact program (Growing Roots Grant) potentially enhancing brand image and corporate social responsibility
- Partnership with the Arbor Day Foundation, a well-established environmental organization
- Alignment with company's status as a Public Benefit and certified B Corp, potentially appealing to socially conscious investors
- None.
Program intends to empower communities and promote equitable opportunities for long-term community prosperity
NEW YORK, Oct. 07, 2024 (GLOBE NEWSWIRE) -- The Vita Coco Company, Inc. (NASDAQ: COCO)(“Vita Coco”), a leading high-growth platform of better-for-you beverage brands, today announced the launch of its Vita Coco Growing Roots Grant (GRG) program, intended to fund innovative projects that incorporate tree and garden-related learning experiences within under-resourced schools and communities.
The program works in partnership with the Arbor Day Foundation to offer School Greening grants to schools recognized through the Arbor Day Foundation’s Tree Campus K–12 program. Funding is open for all recognized 2023/2024 K-12 Tree Campuses to apply, and can be used for one of the following three projects:
- Design and installation of an outdoor classroom or learning space on or near school grounds that includes planting trees;
- School or community garden project that includes installation of fruit trees;
- Schoolyard forest tree planting project.
Stemming from Vita Coco’s Seedlings for Sustainability program, that focuses on restoring and regenerating land around the world, the GRG program serves to enhance school environments with greenspaces, which in turn, aims to improve air quality, boost biodiversity, and strengthen ecosystem resilience, while also fostering environmental stewardship through student education. It also promotes health and wellness by creating outdoor spaces that encourage physical activity and support mental well-being.
Additionally, the program aims to strengthen communities by investing in tailored local projects that build resilience, develop leadership skills, and empower residents. By addressing each communities’ unique needs, it promotes equitable opportunities for long-term community prosperity.
“Our environment shapes our lives every day, and the outdoor spaces, custom projects and tailored learning experiences from the GRG program will enable local communities to prosper,” said John Tran, Director of Sustainability and Social Impact at Vita Coco. “We are proud to play our part investing in the planet and enabling more communities to have access to greenspaces.”
Parties interested in learning more about the Arbor Day Foundation’s Tree Campus K–12 program can visit arborday.org.
As a Public Benefit Corporation and a certified B Corp, Vita Coco believes businesses can contribute positively to the communities and environments in which they operate. The GRG program is part of the company’s social impact program, the Vita Coco Project® (VCP), which focuses on empowering communities.
ABOUT THE VITA COCO COMPANY
The Vita Coco Company is a family of brands on a mission to reimagine what’s possible when brands deliver healthy, nutritious, and great tasting products that are better for consumers and better for the world. This includes its flagship coconut water brand Vita Coco, sustainably packaged water Ever & Ever, and protein-infused water PWR LIFT. The Company was co-founded in 2004 by Michael Kirban and Ira Liran and is a public benefit corporation and Certified B Corporation. Vita Coco, the principal brand within the Company’s portfolio, is the leading coconut water brand in the U.S. With electrolytes, nutrients, and vitamins, coconut water has become a top beverage choice among consumers after a workout, in smoothies, as a cocktail mixer, after a night out, and more.
ABOUT THE ARBOR DAY FOUNDATION
Founded in 1972, the Arbor Day Foundation is the largest nonprofit membership organization dedicated to planting trees. Together with our partners, we have helped plant more than 500 million trees in neighborhoods, communities, cities and forests throughout the world. Our vision is to lead toward a world where trees are used to solve issues critical to survival. Through our members, partners and programs, the Arbor Day Foundation inspires people across the globe to plant, nurture and celebrate trees. More information is available at arborday.org.
MEDIA CONTACT
Stephanie Knight
Sknight@soleburystrat.com
FAQ
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