STOCK TITAN

LOAM ENTERTAINMENT'S 'BAD COUNSELORS' ARRIVES IN THEATRES NATIONWIDE JULY 23-27 FROM FATHOM ENTERTAINMENT

(Neutral)
(Neutral)
Tags

Fathom Entertainment (owned by AMC, CNK, Regal) will distribute Loam Entertainment’s comedy BAD COUNSELORS in theatres nationwide for a limited run July 23–27, 2026.

The film follows two fraternity brothers posing as Christian camp counselors. Tickets go on sale June 12, 2026 online and at participating box offices.

Loading...
Loading translation...

Positive

  • None.

Negative

  • None.

News Market Reaction – CNK

-1.98%
-1.98% Session close to close

In the May 19 session, CNK declined 1.98%, reflecting a mild negative market reaction.

Data tracked by StockTitan Argus on the day of publication.

Market Context

This announcement details Fathom Entertainment’s limited nationwide theatrical release of BAD COUNSE...
Analysis

This announcement details Fathom Entertainment’s limited nationwide theatrical release of BAD COUNSELORS on July 23–27, 2026, reinforcing its role as a specialty content distributor co-owned by CNK. It follows prior content-focused updates highlighting Fathom’s slate. Investors may watch how such event programming complements mainstream releases, occupancy trends around these windows, and future disclosures on alternative content performance within CNK’s reported revenue and attendance metrics.

Key Figures

Theatrical run dates: July 23–27, 2026 Community service hours: 120 hours Service deadline: Two weeks +5 more
8 metrics
Theatrical run dates July 23–27, 2026 Limited engagement dates for BAD COUNSELORS
Community service hours 120 hours Court-ordered service requirement in film synopsis
Service deadline Two weeks Time allowed to complete community service in synopsis
Tour dates June 1–August 1 Cory Asbury summer arena tour period
Tour markets More than 30 markets Number of major markets on tour
Campus size 268 acres Planned Loam media campus in Tennessee
Loam launch date January 2025 Loam Entertainment launch timing
Fathom history More than 20 years Fathom’s track record pioneering specialty theatrical distribution

Historical Context

5 past events · Latest: May 14 (Positive)
Pattern 5 events
Date Event Sentiment 24h Move Catalyst
May 14 Dividend declaration Positive -1.5% Board declared a quarterly cash dividend of $0.09 per share.
May 13 Content distribution Neutral +0.0% Fathom to manage wide U.S. theatrical release for LAIKA’s Wildwood.
May 12 Peer earnings Neutral +0.0% National CineMedia reported Q1 2026 results and outlined cost savings.
May 05 Earnings date set Neutral +2.7% National CineMedia scheduled its Q1 2026 earnings release and call.
May 01 Earnings release Neutral -6.4% Cinemark reported Q1 2026 earnings and hosted an investor webcast.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Recent CNK-related news often saw muted or negative reactions, even on operationally positive or shareholder-friendly updates.

Recent Company History

Over the last few weeks, CNK has reported improved Q1 2026 results with record post‑pandemic first‑quarter revenue and Adjusted EBITDA on May 1, yet the stock fell 6.44%. A quarterly dividend of $0.09 per share declared on May 14 saw a 1.52% decline. Content and industry news (including LAIKA’s “Wildwood” distribution via Fathom) produced minimal price changes. Against this backdrop, today’s positive reaction to another Fathom content announcement fits a pattern of selective responses to news.

AI-generated analysis. How Rhea-AI works. Not financial advice.

See more from StockTitan in Google Search and AI answers. Adds StockTitan as a preferred source · opens Google
Add on Google

A Feel-Good Summer Comedy From Director Chris Dowling Stars Chris Klein, Matt Cornett & Ramon Reed

NASHVILLE, Tenn. and DENVER, May 19, 2026 /PRNewswire/ -- When two hard-partying fraternity brothers pose as Christian camp counselors to work off court-ordered community service, the summer quickly becomes more than either of them bargained for. Loam Entertainment's irreverent fish-out-of-water comedy BAD COUNSELORS arrives in theatres nationwide for a limited engagement July 23-27, 2026, distributed by Fathom Entertainment, the leading specialty distributor of content to theatrical partners worldwide.

Helmed by award-winning director Chris Dowling (Where Hope Grows, Run the Race) and written by Dexter Masland, Ryan Gunnarson, and Taylor Grabowsky, BAD COUNSELORS pairs comedy veteran Chris Klein (American Pie, Sweet Magnolias) with an ensemble of rising young stars including Matt Cornett (Prime Video's Every Year After, High School Musical: The Musical: The Series), Ramon Reed (Netflix's Incoming), Brec Bassinger (Final Destination: Bloodlines, Netflix's Just Picture It) and Pierson Fodé (Netflix's The Wrong Paris), alongside Missi Pyle (Charlie and the Chocolate Factory), McKaley Miller (Dexter: Resurrection) and Nathan Gamble (The Dark Knight).

"There's plenty of laughs and heart, but it's really a story about what can happen when people are placed in environments that challenge who they've always been," said Dowling. "It's about grace showing up in the most unexpected places, even when it's the last thing you're looking for."

"BAD COUNSELORS is the kind of high-energy, character-driven comedy audiences love to experience together on the big screen," said Ray Nutt, Chief Executive Officer at Fathom Entertainment. "With its hilarious premise, talented cast and uplifting message of redemption and second chances, Fathom is very pleased to partner with Loam Entertainment to bring this entertaining film to theatres nationwide on July 23."

BAD COUNSELORS also features Grammy nominated artist Cory Asbury, who makes his feature film debut along with an exclusive new song in the film. The release comes ahead of his summer arena tour with chart-topping artist Forrest Frank, running June 1 through August 1 across more than 30 major markets.

Loam Entertainment financed and produced the film alongside Zero Gravity and Narrow Gate Entertainment. Producers include Kristopher Galuska and Chris Fenton for Loam Entertainment, Houston Bradley for Zero Gravity, Chris Roark for Narrow Gate, Robert Crotty, and Dowling. Thomas Evans executive produces alongside Mark Williams and William Lowery.

The film, shot at various locations in North Carolina, additionally stars Pearce Joza (Zombies 2), Jackson Pace (Homeland), Kevin Lawson (Homestead), Richard T. Jones (The Rookie), Dominic Lopez and Joechristianguy as well as two NCAA football players, Ja'Marion Kennedy (Wake Forest University) and Markiel Cockrell (Bryant University).

SYNOPSIS: Two frat bros must become church bros, fast. After one wild night ends in handcuffs and a campus police escort, two best friends are slapped with 120 hours of community service due in two weeks, or they're expelled. Their genius plan? Pose as counselors at a local Christian youth camp, where every sing along, campfire devotional, and trust fall counts toward the clock. Just one problem (okay, three): they don't like kids, they hate camping, and they have barely set foot in a church. Now they'll have to learn the lingo, fake the faith, and hide the flask all while dodging suspicious pastors, prankster campers and the cutest co-ed counselors they've ever seen. Can two party boys lie their way to redemption? Or will their house of half-truths come crashing down before the closing bonfire? Either way, they'd better start praying for a hedge of protection.

Watch the official trailer here.

Tickets for BAD COUNSELORS will be available online on Friday, June 12 and at participating theatre box offices (theatre locations are subject to change). For more information and to be among the first notified when tickets go on sale, please visit Fathom Entertainment.

About Loam Entertainment
Loam Entertainment is an independent production company and financier based in Franklin, Tennessee and Los Angeles, California. Launched in January 2025, Loam champions heartland storytelling by discovering and developing artists with unique, meaningful creative visions that entertain and connect to the core of what it means to be human. The company develops and packages stories - in all genres - that celebrate courage, character, and the call to live for something greater. The indie studio will eventually headquarter on its 268-acre media campus in Williamson County, Tennessee.

About Fathom Entertainment
Fathom Entertainment is the leading global specialty distributor of content to movie theatres. For more than 20 years, Fathom Entertainment has pioneered theatrical distribution of events and special engagements across various genres and formats, including feature films, episodic content, documentaries, concerts, and live events. Fathom consistently ranks among the top 10 theatrical distributors in North America and distributes content to cinemas worldwide. Fathom Entertainment is owned by AMC Entertainment Inc. (NYSE: AMC), Cinemark Holdings, Inc. (NYSE: CNK), and Regal Cineworld Group (LSE: CINE.L). For more information, visit FathomEntertainment.com.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/loam-entertainments-bad-counselors-arrives-in-theatres-nationwide-july-23-27-from-fathom-entertainment-302776323.html

SOURCE Fathom Events

FAQ

When will 'Bad Counselors' be in theatres and how is AMC (NYSE: AMC) connected?

'Bad Counselors' runs in theatres nationwide July 23–27, 2026, as a limited engagement. According to Fathom Entertainment, the film is distributed by Fathom, which is owned by AMC, Cinemark and Regal, giving AMC investors indirect exposure to this event release.

What is the plot of 'Bad Counselors' and what kind of movie is it?

'Bad Counselors' is a feel-good summer comedy about two frat brothers posing as Christian camp counselors. According to Fathom Entertainment, the pair must complete 120 hours of community service while hiding their partying lifestyle at a youth camp filled with suspicious pastors and campers.

Who stars in 'Bad Counselors' and who directed the film?

'Bad Counselors' is directed by Chris Dowling and led by Chris Klein with an ensemble young cast. According to Fathom Entertainment, the film features Matt Cornett, Ramon Reed, Brec Bassinger, Pierson Fodé, Missi Pyle and others, plus Grammy-nominated artist Cory Asbury’s feature debut.

When do tickets for 'Bad Counselors' go on sale and where can they be purchased?

Tickets for 'Bad Counselors' will be available starting Friday, June 12, 2026, online and at box offices. According to Fathom Entertainment, tickets can be bought through participating theatre websites, theatre box offices and the Fathom Entertainment site, with locations subject to change.

Who produced 'Bad Counselors' and where was the movie filmed?

'Bad Counselors' was financed and produced by Loam Entertainment with Zero Gravity and Narrow Gate Entertainment. According to Fathom Entertainment, producers include Kristopher Galuska, Chris Fenton and others, and the film was shot at various locations across North Carolina featuring an extensive ensemble cast.