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Comerica Names Kevin Watkins Vice President, Southeast Michigan External Affairs Manager

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Comerica Bank has appointed Kevin Watkins as the new Vice President and Southeast Michigan External Affairs Market Manager. His role involves managing community reinvestment and outreach across southeast Michigan, focusing on fostering relationships with philanthropic organizations and local leaders. Watkins will also guide the bank's initiatives like Comerica Money $ense, aimed at enhancing financial education. With nearly 20 years of experience in the region and a strong background in community involvement, Watkins is expected to strengthen Comerica's commitment to local communities and nonprofit partnerships.

Positive
  • Appointment of Kevin Watkins as Vice President strengthens community engagement strategy.
  • Watkins' nearly 20 years of service in southeast Michigan enhances bank credibility.
  • Focus on financial education initiatives like Comerica Money $ense could improve community relations.
Negative
  • None.

DETROIT, Feb. 3, 2023 /PRNewswire/ -- Comerica Bank has named Kevin Watkins Vice President, Southeast Michigan External Affairs Market Manager.

In his role, Watkins will support Comerica Bank's community commitment and engagements as he manages and coordinates community reinvestment and external affairs outreach throughout southeast Michigan.

Watkins' responsibilities include building and cultivating relationships among philanthropic organizations, as well as community, civic and government leaders. He will help guide the bank's community reinvestment activities, community investments and financial education initiatives, which include the wide-reaching Comerica Money $ense programs (Business $ense, Money $ense, Education $ense, Sports $ense, Senior $ense, and Church $ense). Additionally, Watkins will advise the bank's Market President on external affairs-related issues.

"Kevin will be a valuable asset to our nonprofit and civic partners, as well as to Comerica's ongoing programming focused on uplifting the communities we serve," said Wendy Bridges, Comerica Bank Executive Vice President and Executive Director of Corporate Responsibility. "His nearly two decades of service in southeast Michigan provides a deep understanding of our residents and small businesses."

Previously, Watkins served as Vice President and Banking Center Manager of Comerica's Ford Road-Beech Daly Banking Center in Dearborn Heights. He began his career at Comerica in June 2005 as a Management Trainee and has held various assistant banking center manager roles with increased levels of responsibility at numerous locations since then. In 2012, Watkins was elevated to banking center manager/assistant vice president.

Watkins earned both his Bachelor of Business Administration and Master of Business Administration (MBA) degrees from Eastern Michigan University.

Watkins' previous community involvement includes Board Membership with the Black Caucus Foundation of Michigan and Joy-Southfield Community Development Corporation. He also served as a mentor with the Real Life 101 Scholarship Fund and volunteered with Operation Hope's Banking On Our Future, which teaches financial empowerment principles to children and adolescents. Watkins continues to actively volunteer with various nonprofit organizations, including neighborhood and school beautification projects and financial education. Additionally, he has served as a Comerica team captain for the UNCF Detroit Walk for Education and co-chair for Comerica's African American Business Resource Group.

Comerica Bank, a subsidiary of Comerica Incorporated, has served Michigan longer than any other bank with a continuous presence dating back over 173 years to its Detroit founding in 1849. It is the largest bank employer in metro Detroit and has approximately 4,500 employees (FTE) statewide. With one of the largest banking center networks in Michigan, Comerica nurtures lifelong relationships with unwavering integrity and financial prudence. Comerica positively impacts the lives of Michigan residents by helping customers be successful, providing financial support that assists hundreds of charitable organizations, and actively participating in Detroit's downtown revitalization. Comerica Incorporated (NYSE: CMA) is a financial services company strategically aligned by three business segments: The Commercial Bank, The Retail Bank, and Wealth Management. Follow on Facebook: www.facebook.com/Comerica, Twitter: @ComericaBank and Instagram: @comerica_bank. Download new Comerica Bank corporate logo.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/comerica-names-kevin-watkins-vice-president-southeast-michigan-external-affairs-manager-301738578.html

SOURCE Comerica Bank

FAQ

Who is Kevin Watkins appointed by Comerica Bank?

Kevin Watkins has been named Vice President and Southeast Michigan External Affairs Market Manager.

What is the role of Kevin Watkins at Comerica Bank?

Watkins will manage community reinvestment and external affairs outreach throughout southeast Michigan.

What initiatives will Kevin Watkins support at Comerica Bank?

He will guide community investments and financial education initiatives like Comerica Money $ense.

When was Kevin Watkins appointed by Comerica Bank?

Kevin Watkins was appointed on February 3, 2023.

How does Comerica Bank impact southeast Michigan communities?

Comerica Bank has a long-standing commitment to community support, including financial education and nonprofit partnerships.

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