Welcome to our dedicated page for Cardlytics news (Ticker: CDLX), a resource for investors and traders seeking the latest updates and insights on Cardlytics stock.
Cardlytics, Inc. (NASDAQ: CDLX) is a cutting-edge digital advertising platform that leverages purchase-based intelligence to enhance marketing relevance and measurability. Headquartered in Atlanta, GA, Cardlytics partners with over 2,000 financial institutions to operate their banking rewards programs, thereby fostering customer loyalty and strengthening banking relationships. This collaboration grants Cardlytics a secure view into consumer spending patterns, enabling the company to provide invaluable insights to marketers. These insights help in identifying, reaching, and influencing potential buyers at scale, and measuring the true sales impact of marketing campaigns.
Cardlytics operates through two main segments: the Cardlytics platform in the U.S. and U.K., and the Bridg platform. The Cardlytics platform generates significant revenue by offering a proprietary native bank advertising channel, allowing marketers to reach consumers via trusted and frequently accessed online and mobile banking channels. The Bridg platform, on the other hand, provides revenue through the sale of subscriptions to its cloud-based customer-data platform and the delivery of professional services such as implementation, onboarding, and technical support.
Recent achievements include a settlement agreement with SRS, resolving all disputes related to the Bridg merger agreement. This settlement will see Cardlytics paying $25 million in cash and issuing 3.6 million shares of common stock. Additionally, preliminary financial results for Q4 2023 suggest that the company is on track to meet or exceed its previous guidance, indicating sustained profitability and the potential to extend the maturity date of its credit facility to April 2025.
Cardlytics also announced the integration of Giant Eagle’s Leap Media Group into the Rippl data and media network, a partnership that significantly enhances first-party data for regional retailers and provides advertisers with access to more than 70 million anonymized shopper profiles. This integration is expected to drive enhanced shopper engagement, top-line growth, and improved ROI for all ecosystem partners.
Cardlytics continues to focus on cost discipline, efficiency, and building a best-in-class platform with top-tier targeting capabilities. With offices in New York City, London, San Francisco, Chicago, Menlo Park, and Los Angeles, the company is well-positioned to deliver superior outcomes for partners, customers, and advertisers.
Cardlytics, Inc. announced their first quarter 2024 financial results, showcasing a 5% increase in revenue, 10% growth in billings, and a 20% rise in adjusted contribution year-over-year. Despite a net loss, the company saw positive adjusted EBITDA and improvement in balance sheet, with strong momentum in international business.
Cardlytics, Inc. announced the grant of 38,500 restricted stock units to five new employees as inducements for employment. The grants were made under the 2022 Inducement Plan in accordance with Nasdaq Listing Rule 5635(c)(4). The restricted stock units have different vesting schedules, with some vesting in full after one year and others vesting partially over a period of 12 months.
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