Instacart Storefront Pro Empowers Grocers to Optimize Online Sales
Instacart (NASDAQ: CART) announces that major grocers including Sprouts, Harmons, The Save Mart Companies, and Rosauers are upgrading to Instacart Storefront Pro, joining over 600 retail banners using their e-commerce solutions. The platform offers premium features including customizable storefront design, AI-powered recommendations, native inspirational tools, and access to Carrot Ads platform for retail media networks. Storefront Pro provides end-to-end control from discovery through weekly ad integration, personalized recommendations, seamless checkout with loyalty programs, and fulfillment services.
Instacart (NASDAQ: CART) annuncia che importanti catene di supermercati, tra cui Sprouts, Harmons, The Save Mart Companies e Rosauers, stanno passando a Instacart Storefront Pro, unendosi a oltre 600 marchi al dettaglio che utilizzano le proprie soluzioni di e-commerce. La piattaforma offre funzionalità premium, tra cui design del negozio personalizzabile, raccomandazioni potenziate dall'AI, strumenti ispiratori nativi e accesso alla piattaforma Carrot Ads per le reti di media retail. Storefront Pro fornisce un controllo completo dalla scoperta fino all'integrazione degli annunci settimanali, raccomandazioni personalizzate, checkout senza soluzione di continuità con programmi di fidelizzazione e servizi di evasione degli ordini.
Instacart (NASDAQ: CART) anuncia que importantes supermercados, incluidos Sprouts, Harmons, The Save Mart Companies y Rosauers, están actualizando a Instacart Storefront Pro, uniéndose a más de 600 marcas minoristas que utilizan sus soluciones de comercio electrónico. La plataforma ofrece características premium que incluyen diseño de tienda personalizable, recomendaciones impulsadas por IA, herramientas inspiradoras nativas y acceso a la plataforma Carrot Ads para redes de medios minoristas. Storefront Pro proporciona control total desde el descubrimiento hasta la integración de anuncios semanales, recomendaciones personalizadas, pago sin problemas con programas de lealtad y servicios de cumplimiento.
인스타카트 (NASDAQ: CART)는 스프라우츠, 하몬스, 세이브 마트 컴퍼니즈, 로자우어스를 포함한 주요 식료품점들이 인스타카트 스토어프론트 프로로 업그레이드하고 있다고 발표하며, 600개 이상의 소매 브랜드가 이들의 전자 상거래 솔루션을 사용하고 있습니다. 이 플랫폼은 사용자 맞춤형 스토어 디자인, AI 기반 추천, 기본 영감을 주는 도구 및 소매 미디어 네트워크를 위한 캐롯 광고 플랫폼 접근 등 프리미엄 기능을 제공합니다. 스토어프론트 프로는 탐색부터 주간 광고 통합, 개인화된 추천, 로열티 프로그램과의 원활한 결제 및 이행 서비스까지 종합적인 통제를 제공합니다.
Instacart (NASDAQ: CART) annonce que d'importants détaillants, y compris Sprouts, Harmons, The Save Mart Companies et Rosauers, mettent à niveau vers Instacart Storefront Pro, rejoignant plus de 600 enseignes de détail utilisant leurs solutions de commerce électronique. La plateforme propose des fonctionnalités premium telles que la conception de vitrine personnalisable, des recommandations alimentées par IA, des outils d'inspiration natifs et un accès à la plateforme Carrot Ads pour les réseaux de médias de détail. Storefront Pro offre un contrôle de bout en bout, de la découverte à l'intégration des publicités hebdomadaires, des recommandations personnalisées, un paiement sans friction avec des programmes de fidélité et des services de fulfillment.
Instacart (NASDAQ: CART) kündigt an, dass große Lebensmittelhändler wie Sprouts, Harmons, The Save Mart Companies und Rosauers auf Instacart Storefront Pro umsteigen und sich damit über 600 Einzelhandelsmarken anschließen, die ihre E-Commerce-Lösungen nutzen. Die Plattform bietet Premium-Funktionen wie anpassbares Store-Design, KI-gesteuerte Empfehlungen, native Inspirationswerkzeuge und Zugang zur Carrot Ads-Plattform für Einzelhandelsmediennetzwerke. Storefront Pro bietet eine End-to-End-Kontrolle von der Entdeckung über die wöchentliche Anzeigenintegration, personalisierte Empfehlungen, nahtlosen Checkout mit Treueprogrammen und Fulfillment-Services.
- Over 600 retail banners are using Instacart's e-commerce solutions
- Addition of major grocery chains (Sprouts, Harmons, Save Mart, Rosauers) to Storefront Pro platform
- Platform enables retailers to create new revenue streams through retail media networks
- Integration of advanced features including AI-powered recommendations and loyalty programs
- None.
Insights
The expansion of Instacart's Storefront Pro platform marks a significant strategic move in the e-commerce grocery space. The addition of major retailers like Sprouts and The Save Mart Companies to their existing 600+ retail banner network strengthens Instacart's market position. The platform's comprehensive features, including AI-powered recommendations, retail media capabilities and loyalty program integration, position it as a competitive solution against rivals like Shopify's grocery offerings.
Key revenue implications come from the dual monetization strategy: subscription fees from retailers and advertising revenue through the Carrot Ads platform. This creates a scalable business model with potential for significant margin expansion. The platform's ability to help grocers build retail media networks represents a particularly valuable opportunity, as retail media is one of the fastest-growing segments in digital advertising.
Storefront Pro's technical architecture demonstrates sophisticated integration capabilities that address critical pain points in digital grocery. The platform's AI-powered personalization engine for product recommendations and substitutions is particularly noteworthy, as it can significantly improve conversion rates and average order values. The inclusion of advanced search and filtering systems, combined with flexible merchandising layouts, suggests a robust technical foundation that can scale effectively.
The platform's comprehensive analytics and self-serve marketing tools provide retailers with valuable data-driven insights while maintaining operational autonomy. This technical approach positions Instacart as more than just a delivery service, but as a full-stack technology provider in the grocery space.
Sprouts, Harmons, The Save Mart Companies, and Rosauers upgrade to Instacart's end-to-end e-commerce platform, joining more than 600 grocers boosting online growth
Storefront Pro is an easy and affordable way for grocers to get online and add e-commerce to their websites. Harmons has adopted the latest version of Storefront Pro for the first time while Sprouts has upgraded to the latest version of Storefront Pro. Additionally, The Save Mart Companies has launched Storefront Pro, upgrading from Storefront.
"Retailers are increasingly recognizing the value of our advanced e-commerce solutions," said Alice Luong, Director, E-commerce & Retail Media at Instacart. "Storefront Pro offers end-to-end control, from discovery through weekly ad integration and personalized recommendations, to seamless checkout with loyalty programs, and even fulfillment and customer care. This comprehensive approach allows retailers to create cohesive, branded experiences that truly resonate with customers. We're continuing to see retailers benefit from these enhanced online experiences and further connect with their customers."
Premium e-commerce features of Instacart Storefront Pro include:
- Customizable storefront design with flexible merchandising layouts across surfaces
- Native inspirational tools including weekly ad, recipes & shoppable content pages
- Enhanced product discovery through advanced search and filtering
- AI-powered personalized product recommendations & substitutions
- Access to Carrot Ads platform, enabling retailers to create retail media networks and unlock new revenue streams
- Self-serve marketing tools for targeted promotional campaigns
- Seamless integration with third-party coupons and loyalty programs
- Comprehensive analytics for data-driven decision making
- Versatile fulfillment options for delivery and pickup including labor
- Dedicated support from Instacart's expert team
To learn more about Instacart Storefront Pro, visit: https://www.instacart.com/company/retailer-platform/storefronts.
Hear more from grocers using Instacart's Storefront Pro to power their e-commerce experience:
"Instacart's Storefront has been crucial in growing our digital presence," said Tamara Pattison, Chief Digital Officer at The Save Mart Companies. "We're excited to elevate our online offering with Storefront Pro. Its advanced features will help us create a more engaging, brand-aligned experience for our customers. We've already implemented features allowing customers to buy local products, get cashback rewards, and order ahead via Foodstorm. These capabilities are further strengthening our digital growth and community service."
"We're looking forward to upgrading our digital commerce platform with Instacart's Storefront Pro," said Marti Sunderlin, Rosauers' Chief Marketing Officer. "Storefront Pro will allow us to grow and monetize our digital presence with features that are offered, like the ability to build a customizable homepage and merchandising layouts, a fully branded mobile app to support customers in-store and at-home, and access to Carrot Ads to support our retailer media network."
About Instacart
Instacart, the leading grocery technology company in
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SOURCE Maplebear Inc. dba Instacart
FAQ
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