China Online Lottery Market to increase by USD 3.67 billion between 2021 and 2026; Growth driven by the increased reach of online lotteries - Technavio

Rhea-AI Summary

The online lottery market in China is projected to expand by USD 3.67 billion from 2021 to 2026, growing at a CAGR of 5.13%. This growth is fueled by increased accessibility to online lottery games, particularly among younger demographics, and effective mobile advertising strategies. Key players include BIT Mining Ltd., offering online sports lottery services. However, the segment faces challenges such as online fraud and regulatory constraints. The report provided in-depth competitive analyses and market dynamics, showcasing a concentrated market landscape critical for strategic insights.

Positive

• Projected market growth of USD 3.67 billion from 2021 to 2026.
• CAGR of 5.13% indicates strong growth momentum.
• Increased reach of online lottery games among younger audiences.

Negative

• Presence of online scams may hinder market growth.
• Regulatory challenges and high government taxes may impact profitability.

NEW YORK, March 13, 2023 /PRNewswire/ -- The online lottery market size in China is forecast to grow by USD 3.67 billion between 2021 and 2026, and the growth momentum will be accelerating at a CAGR of 5.13% during the forecast period. The growth of the market is driven by the increased reach of online lotteries. Online lottery can be played through computer and mobile devices, with a high adoption among young people. In addition, mobile ads, being one of the strongest mediums of advertising, encourage people to try the games online. Moreover, the online sports lottery in China has been driving market growth. For more insights on the market – Request a report sample

Company Profiles

The online lottery market report in China includes information on the key products and recent developments of leading vendors, including:

• Baidu - The company offers lottery services where you can simply select six numbers from 1 to 49.
• BIT Mining Ltd. - The company offers an online sports lottery service in China.
• China Sports Lottery Operation and Management Co. Ltd. - The company offers sports lottery services in China and offer four types of lottery.
• Gaming China - The company offers a national lottery made for Chinese players everywhere and it is available exclusively online.
• QQLotto - The company offers digital animation 4D lottery games using the technologies of the Digital Lottery Draw System.

Market Dynamics

The growth of the market is driven by factors such as the increased reach of online lottery, high jackpot payouts for winners, and unique marketing techniques in the online lottery segment. However, online scams and negative impacts will hinder the growth of the market.

Competitive Analysis

The report includes competitive analysis, a proprietary tool to analyze and evaluate the position of companies based on their industry position score and market performance score. The tool uses various factors for categorizing the players into four categories. Some of these factors considered for analysis are financial performance over the last 3 years, growth strategies, innovation score, new product launches, investments, growth in market share, etc. Request a Sample

Market Segmentation

• By product, the market is segmented into lotto, sports, VLT, and scratch card.
• By device, the market is segmented into mobile and desktop. 

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Related Reports:

• The lottery market in Mexico is estimated to grow at a CAGR of 9.3% between 2022 and 2027. The size of the market is forecast to increase by USD 3,537.24 million. High potential ROI is notably driving the market growth, although factors such as security and credibility issues related to lotteries may impede the market growth.
• The lottery market in North America is estimated to grow at a CAGR of 5.4% between 2021 and 2026. The size of the market is forecast to increase by USD 50.25 billion. New launches are notably driving the market growth, although factors such as security and credibility issues related to lotteries may impede the market growth.

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What are the key data covered in this online lottery market report in China?

• CAGR of the market during the forecast period.
• Detailed information on factors that will drive the growth of the market between 2022 and 2026
• Precise estimation of the online lottery market size in China and its contribution to the parent market.
• Accurate predictions about upcoming trends and changes in consumer behavior.
• A thorough analysis of the market's competitive landscape and detailed information about vendors.
• Comprehensive analysis of factors that will challenge the growth of the online lottery market vendors in China.

Online Lottery Market In China Scope
Report Coverage	Details
Base year	2021
Forecast period	2022-2026
Growth momentum & CAGR	Accelerate at a CAGR of 5.13%
Market growth 2022-2026	USD 3.67 billion
Market structure	Concentrated
YoY growth 2022-2023 (%)	4.23
Competitive landscape	Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks
Key companies profiled	Baidu, BIT Mining Ltd., China Sports Lottery Operation and Management Co. Ltd., Gaming China, QQLotto, SINA Corp., and Zhaoqing Chuangwei Development Co. Ltd.
Market dynamics	Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period.
Customization purview	If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Browse through Technavio's Consumer Discretionary Market Reports, ToC & LoE

Table of contents:

1 Executive Summary

  1.1  Market Overview 

  Exhibit 01:  Key Finding 1

  Exhibit 02:  Key Finding 2

  Exhibit 03:  Key Finding 5

  Exhibit 04:  Key Finding 6

  Exhibit 05:  Key Finding 7

2. Market Landscape

  2.1 Market ecosystem 

  Exhibit 06  Parent market

  Exhibit 07:  Market characteristics

  2.2 Value Chain Analysis 

  Exhibit 08:  Value chain analysis : Casinos and Gaming

  2.2.1  Inputs

  2.2.2  Operations

  2.2.3  Services

  2.2.4  Marketing and sales

  2.2.5  Support activities

   2.2.6  Innovations

3. Market Sizing 

  3.1 Market definition

  Exhibit 09:  Offerings of vendors included in the market definition

  3.2 Market segment analysis 

  Exhibit 10:  Market segments

  3.3 Market size 2021 

  3.4 Market outlook: Forecast for 2021 - 2026 

  Exhibit 11:  Global - Market size and forecast 2021 - 2026 ($ million)

   Exhibit 12:  Global market: Year-over-year growth 2021 - 2026 (%)

4. Five Forces Analysis 

  4.1 Five Forces Summary 

  Exhibit 13:  Five forces analysis 2021 - 2026

  4.2 Bargaining power of buyers 

  Exhibit 14: Bargaining power of the buyer

  4.3 Bargaining power of suppliers 

  Exhibit 15: Bargaining power of the supplier

  4.4 Threat of new entrants 

  Exhibit 16: Threat of new entrants

  4.5 Threat of substitutes 

  Exhibit 17: Threat of substitutes

  4.6 Threat of rivalry 

  Exhibit 18: Threat of rivalry

  4.7 Market condition

  Exhibit 19: Market condition - Five forces 2021

5. Market Segmentation by Product

  5.1 Market segments

  Exhibit 20:  Product - Market share 2021-2026 (%)

  5.2 Comparison by Product 

  Exhibit 21:  Comparison by Product

  5.3  Lotto - Market size and forecast 2021-2026 

  Exhibit 22:  Lotto - Market size and forecast 2021-2026 ($ million)

  Exhibit 23:  Lotto - Year-over-year growth 2021-2026 (%)

  5.4  Sports - Market size and forecast 2021-2026 

  Exhibit 24:  Sports - Market size and forecast 2021-2026 ($ million)

  Exhibit 25:  Sports - Year-over-year growth 2021-2026 (%)

  5.5  VLT - Market size and forecast 2021-2026 

  Exhibit 26:  VLT - Market size and forecast 2021-2026 ($ million)

  Exhibit 27:  VLT - Year-over-year growth 2021-2026 (%)

  5.6  Scratch card - Market size and forecast 2021-2026 

  Exhibit 28:  Scratch card - Market size and forecast 2021-2026 ($ million)

  Exhibit 29:  Scratch card - Year-over-year growth 2021-2026 (%)

  5.7  Market opportunity by Product 

  Exhibit 30:  Market opportunity by Product

6 Market Segmentation by Device

  6.1 Market segments

  Exhibit 31:  Device - Market share 2021-2026 (%)

  6.2  Comparison by Device 

  Exhibit 32:  Comparison by Device

  6.3  Mobile - Market size and forecast 2021-2026 

  Exhibit 33:  Mobile - Market size and forecast 2021-2026 ($ million)

  Exhibit 34:  Mobile - Year-over-year growth 2021-2026 (%)

  6.4  Desktop - Market size and forecast 2021-2026 

  Exhibit 35:  Desktop - Market size and forecast 2021-2026 ($ million)

  Exhibit 36:  Desktop - Year-over-year growth 2021-2026 (%)

  6.5  Market opportunity by Device 

  Exhibit 37:  Market opportunity by Device

7. Customer landscape 

  Technavio's customer landscape matrix comparing Drivers or price sensitivity, Adoption lifecycle, importance in customer price basket, Adoption rate and Key purchase criteria

  7.1 Overview

  Exhibit 38:  Customer landscape

8. Drivers, Challenges, and Trends 

  8.1 Market drivers 

  8.1.1  Increased reach of online lottery

  8.1.2  High jackpot pay-outs for winners

  8.1.3  Unique marketing techniques in online lottery segment

  8.2 Market challenges 

  8.2.1  Online scams and negative impacts

  8.2.2  High tax imposed by government and stringent regulations

  8.2.3  Competition from casino market

  Exhibit 39:  Impact of drivers and challenges

  8.3 Market trends 

  8.3.1  Introduction of new types of lotteries

  8.3.2  Public image enhancement

  8.3.3  Advanced technologies

9. Vendor Landscape 

  9.1 Overview

  Exhibit 40:  Vendor landscape

  9.2 Landscape disruption 

  Exhibit 41:  Landscape disruption

  Exhibit 42: Industry Risk

  9.3 Competitive Scenario 

10. Vendor Analysis 

  10.1 Vendors covered 

  Exhibit 43:  Vendors covered

  10.2 Market positioning of vendors 

  Exhibit 44:  Market positioning of vendors

  10.3  Baidu  

  Exhibit 45:  Baidu  - Overview

  Exhibit 46:  Baidu  - Product and service

  Exhibit 47:  Baidu  - Key offerings

  10.4  BIT Mining Ltd. 

  Exhibit 48:  BIT Mining Ltd. - Overview

  Exhibit 49:  BIT Mining Ltd. - Product and service

  Exhibit 50:  BIT Mining Ltd. - Key offerings

  10.5  China Sports Lottery Operation and Management Co. Ltd. 

  Exhibit 51:  China Sports Lottery Operation and Management Co. Ltd. - Overview

  Exhibit 52:  China Sports Lottery Operation and Management Co. Ltd. - Product and service

  Exhibit 53:  China Sports Lottery Operation and Management Co. Ltd. - Key offerings

  10.6  Gaming China 

  Exhibit 54:  Gaming China - Overview

  Exhibit 55:  Gaming China - Product and service

  Exhibit 56:  Gaming China - Key offerings

  10.7  QQLotto 

  Exhibit 57:  QQLotto - Overview

  Exhibit 58:  QQLotto - Product and service

  Exhibit 59:  QQLotto - Key offerings

  10.8  SINA Corp.

  Exhibit 60:  SINA Corp. - Overview

  Exhibit 61:  SINA Corp. - Product and service

  Exhibit 62:  SINA Corp. - Key offerings

  10.9  Zhaoqing Chuangwei Development Co. Ltd. 

  Exhibit 63:  Zhaoqing Chuangwei Development Co. Ltd. - Overview

  Exhibit 64:  Zhaoqing Chuangwei Development Co. Ltd. - Product and service

  Exhibit 65:  Zhaoqing Chuangwei Development Co. Ltd. - Key offerings

11. Appendix 

  11.1 Scope of the report 

  11.1.1    Market definition

  11.1.2    Objectives

  11.1.3    Notes and caveats

  11.2 Currency conversion rates for US$ 

  Exhibit 66:   Currency conversion rates for US$?

  11.3 Research Methodology 

  Exhibit 67:   Research Methodology

  Exhibit 68:   Validation techniques employed for market sizing?

  Exhibit 69:   Information sources

  11.4 List of abbreviations 

    Exhibit 70:   List of abbreviations

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FAQ

What is the projected growth of the online lottery market in China?

The online lottery market in China is projected to grow by USD 3.67 billion from 2021 to 2026.

What is the expected CAGR for the online lottery market in China?

The expected CAGR for the online lottery market in China is 5.13% during the forecast period.

Who are the key players in the online lottery market in China?

Key players include Baidu, BIT Mining Ltd. (NYSE:BTCM), and China Sports Lottery Operation and Management Co. Ltd.

What challenges does the online lottery market in China face?

The market faces challenges such as online scams and stringent government regulations.