Welcome to our dedicated page for Braze news (Ticker: BRZE), a resource for investors and traders seeking the latest updates and insights on Braze stock.
Company Overview
Braze Inc is a customer engagement platform that empowers brands to forge meaningful, personalized connections with their users. Leveraging an integrated, vertically structured approach, the company seamlessly unites data ingestion, classification, orchestration, personalization, and action into a single cohesive platform. The inclusion of Sage AI by Braze within this ecosystem underlines its commitment to harnessing artificial intelligence to enhance every layer of customer interaction.
Core Business and Market Position
At its core, Braze connects brands with their customers in a human-to-human fashion, transcending traditional marketing by focusing on personalized, data-driven engagement. By offering a single platform that aggregates multiple functionalities, the company simplifies the complexities inherent in modern customer engagement strategies. This unification into one robust system not only streamlines the marketing process but also ensures that customer interactions are deeply relevant and timely. Through its platform, Braze addresses the pressing need for marketers in various sectors to better understand and respond to consumer behaviors.
Key Functionalities
The platform is built on several key layers:
- Data Ingestion: Seamlessly collecting and integrating diverse data sources to build a comprehensive view of each customer.
- Data Classification: Organizing and categorizing customer data to facilitate effective segmentation.
- Orchestration: Enabling marketers to design, execute, and automate multi-channel campaigns built on sophisticated workflows.
- Personalization: Utilizing AI-driven insights to tailor interactions, ensuring each message is contextually relevant.
- Real-Time Action: Empowering immediate responses based on customer behavior and preferences.
Industry Applications
Braze serves a wide array of industries, including Retail & E-commerce, Media & Entertainment, Financial Services, and Travel & Hospitality. This versatility illustrates the platform’s capacity to adapt to different market dynamics and consumer expectations. Brands in these sectors utilize Braze’s tools to build more connected, engaging, and ultimately more profitable customer relationships.
Competitive Landscape and Differentiators
Within the competitive landscape of marketing technology, Braze sets itself apart through its single, integrated system that reduces the need for multiple fragmented tools. Its comprehensive data-driven approach and prioritized emphasis on personalization allow it to deliver deeper customer insights and more meaningful interactions. Unlike platforms that offer modular solutions, Braze’s vertically integrated model ensures a consistent, streamlined experience that inherently supports scalability and flexibility. This approach not only enhances operational efficiency but also provides marketers with a clear path to implement customized customer engagement strategies.
Technological Edge
The backbone of Braze’s platform is its strategic use of artificial intelligence via Sage AI by Braze. This proprietary engine integrates advanced analytics into every facet of the platform, ensuring that customer profiles are not merely data points, but actionable insights. By automating segmentation and personalizing outreach in real time, the company reduces manual processing and enhances the accuracy of its targeting efforts, which is crucial for maintaining relevance in the fast-evolving digital marketing landscape.
Business Model and Revenue Generation
The primary revenue model for Braze revolves around subscription-based access to its integrated platform, with potential supplementary revenue streams from customized services and enterprise-level support. This recurring revenue structure provides a stable foundation, enabling the company to continuously invest in technological advancements and platform enhancements.
Summary
In summary, Braze Inc stands as a comprehensive customer engagement solution, employing layered functionalities and robust AI capabilities to empower brands across diverse industries. Its focus on personalized, data-driven interactions not only fosters deep customer relationships but also positions the company as a critical tool for modern marketing practices. For those seeking an unbiased, in-depth understanding of customer engagement technology, Braze represents a benchmark of integrated innovation and operational excellence in the space.
Braze (Nasdaq: BRZE) unveiled new product innovations at Forge 2024, its annual customer conference. The company introduced Project Catalyst, a BrazeAI™ agent that creates personalized customer experiences by generating multiple variants of journey components. Braze also announced:
1. New BrazeAI™ assistants for advanced personalization logic and message templates
2. Canvas Templates for pre-built use cases
3. Enhancements to the Braze Data Platform, including Cloud Data Ingestion integrations with AWS S3 and Microsoft Azure
4. New channels like LINE and RCS Business
5. Expanded WhatsApp features
These innovations aim to help marketers craft and optimize one-to-one personalized experiences more efficiently, leveraging Braze's integrated tech stack and cross-channel architecture.
Braze (Nasdaq: BRZE) has opened applications for the fifth cohort of its Tech for an Equitable Future product grant program, partnering with BET+ for the first time. The program offers 20 companies with underrepresented founders 12 months of free access to Braze technology and resources. BET+ will provide mentorship, a branding masterclass, and free email advertising to select participants.
The initiative aims to address the funding disparity faced by Black and female entrepreneurs. In 2023, Black-founded startups received less than 0.5% of U.S. venture funding, while women-founded companies garnered just 2.2%. Braze currently supports 31 early-stage startups, including 16 women-founded businesses, with over $900,000 in annualized product value donated in FY'25.
Eligible applicants must be located in APAC, EMEA, or North America, have underrepresented founders, less than $30M in VC funding, fewer than 100 employees, and compatible SDK and resources. The application deadline is January 17, 2025.
Braze (NASDAQ: BRZE) reported strong fiscal Q2 2025 results, with revenue up 26.4% year-over-year to $145.5 million. The company achieved its first quarter of non-GAAP operating income profitability at $4.2 million and non-GAAP net income of $0.09 per share. Key highlights include:
- Subscription revenue: $140.0 million
- GAAP gross margin: 70.2%
- Non-GAAP gross margin: 70.9%
- Dollar-based net retention: 114%
- Total customers: 2,163
- Free cash flow: $7.2 million
Braze also introduced new products like the Braze Data Platform and Braze for Startups. The company updated its FY 2025 guidance, projecting revenue of $582.5 - $585.5 million and non-GAAP net income of $6.5 - $7.5 million.
Braze (Nasdaq: BRZE) has announced two new initiatives to help brands enhance customer engagement. The Braze for Startups program, launched with VC partner Left Lane Capital, offers VC-backed startups four months of free access to the Braze platform, supporting up to 2 million monthly active users and 120 million emails. Additionally, Braze is introducing a 14-day free trial of its customer engagement platform for brands of all sizes.
The Braze for Startups program includes growth onboarding services and continued platform use after the initial free period. The free trial features guided product tours, industry-specific templates, and hands-on platform use with BrazeAI-powered tools. Both initiatives aim to help brands experience Braze's capabilities firsthand and drive meaningful engagement and business results.
Braze (NASDAQ: BRZE), a leading customer engagement platform, has announced its participation in three upcoming investor conferences. The company's management will be presenting at:
- Citi Global TMT Conference on September 6th, with CEO Bill Magnuson and CFO Isabelle Winkles presenting from 9:10 - 9:50 am ET
- Goldman Sachs Communacopia + Technology Conference on September 9th, with CFO Isabelle Winkles presenting from 1:45 - 2:20 pm PT
- Piper Sandler Growth Frontiers Conference on September 10th, with CEO Bill Magnuson and President Myles Kleeger presenting from 1:30 - 1:55 pm CT
All presentations will be webcast and available on the Braze Investor site at investors.braze.com under the events section.
Braze (NASDAQ: BRZE), a leading customer engagement platform, has announced it will release its financial results for the second quarter of fiscal year 2025, ended July 31, 2024, after U.S. financial markets close on Thursday, September 5, 2024. The company will host a webcast conference call to discuss these results at 4:30 pm ET (1:30 pm PT) on the same day. Investors and interested parties can access the webcast under the events section of the Braze Investor site at investors.braze.com. A replay of the webcast will be made available shortly after the live event.
Braze (NASDAQ: BRZE), a prominent customer engagement platform, announced an Investor Event to be held on September 23, 2024, during its annual customer conference, Forge. The event will take place at Virgin Hotels Las Vegas from 1:30-4:30 pm PT.
The event will be available both as a live broadcast and for on-demand replay on the company's Investor site at investors.braze.com.
Braze (BRZE) has released its third annual Environmental, Social, and Governance (ESG) report, highlighting significant progress in sustainability and social impact initiatives. Key achievements include:
1. Environment: Committed to a science-based target and joined a Virtual Power Purchase Agreement to fund five solar facilities in Michigan, pledging to buy 1,600 MWh of clean power annually for five years.
2. Social: Surpassed $1.8 million in charitable grants to 100+ nonprofits globally, expanded the Tech for an Equitable Future program supporting underrepresented founders, and achieved a perfect score in the HRC 2023-2024 Corporate Equality Index.
3. Governance: Published a Vendor Code of Conduct, maintained ISO 27001 certification and SOC 2 Type 2 compliance for four years, and added Yvonne Wassenaar to the board of directors.
Braze, a leading customer engagement platform, has launched the Braze Data Platform, enhancing data unification, activation, and distribution capabilities for brands. This platform allows seamless integration with leading cloud data platforms, data warehouses, and software providers, enabling brands to leverage first-party data efficiently. Key features include CDI Segments for zero-copy data access, enhanced data management with Braze Catalogs, and integrations with tools like Amplitude, Contentsquare, Mixpanel, and Snowplow for deeper data analysis. The platform aims to help marketers personalize experiences and drive customer engagement.
Braze (Nasdaq: BRZE) reported robust financial results for its fiscal Q1 2025, ending April 30, 2024. Revenue rose by 33.1% YoY to $135.5 million, driven by new customers, upsells, and renewals, despite a $0.8 million revenue reserve due to an April service outage. Subscription revenue reached $130.1 million, while professional services and other revenue were $5.4 million.
GAAP gross margin was 67.1%, and non-GAAP gross margin was 67.9%. The company had a GAAP operating loss of $40.1 million and a non-GAAP operating loss of $10.0 million. GAAP net loss per share was $0.35, and non-GAAP net loss per share was $0.05. Braze ended the quarter with $487.7 million in cash and equivalents.
Notable business wins included companies like Bauer Media Group and Hugo Boss, while significant upsells included Etsy and Lime. Braze is expanding geographically with new offices in Brazil, Romania, UAE, and South Korea, and plans a new data center in Indonesia.
For Q2 2025, Braze forecasts revenue between $140.5 million and $141.5 million, and a non-GAAP net loss per share between $0.03 and $0.04. For FY 2025, revenue is expected to be between $577 million and $581 million, with a non-GAAP net loss per share between $0.06 and $0.10.
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